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The differences between consumer sales associates and apparel sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a consumer sales associate has an average salary of $79,429, which is higher than the $29,897 average annual salary of an apparel sales associate.
The top three skills for a consumer sales associate include product knowledge, customer service and outbound calls. The most important skills for an apparel sales associate are cash handling, customer engagement, and retail sales.
A Consumer Sales Associate works on the sales floor to assist customers so that they can have a positive shopping experience. Their responsibilities include greeting customers, identifying their needs and preferences, answering inquiries, helping locate items, and offering promotions. There are instances when they must discuss product specifications, conduct product demonstrations, and produce sales reports. There are instances when they may also participate in arranging products on shelves, resolving issues, and maintaining the cleanliness of the sales floor.
An apparel sales associate works with customers and makes sales. A sales associate's primary responsibility is to communicate with customers, answer their inquiries about the products, and promote its benefits to encourage a purchase. The apparel sales associate is expected to be knowledgeable about the company's products or services. The associate's other responsibilities are to develop sales techniques to encourage purchases, make a store inventory of products, and receive feedback and comments from customers. They will also work with the sales and marketing department.
Consumer sales associates and apparel sales associates have different pay scales, as shown below.
| Consumer Sales Associate | Apparel Sales Associate | |
| Average salary | $79,429 | $29,897 |
| Salary range | Between $49,000 And $128,000 | Between $23,000 And $38,000 |
| Highest paying City | New York, NY | - |
| Highest paying state | New York | - |
| Best paying company | The Citadel | - |
| Best paying industry | - | - |
There are a few differences between a consumer sales associate and an apparel sales associate in terms of educational background:
| Consumer Sales Associate | Apparel Sales Associate | |
| Most common degree | Bachelor's Degree, 52% | Bachelor's Degree, 37% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between consumer sales associates' and apparel sales associates' demographics:
| Consumer Sales Associate | Apparel Sales Associate | |
| Average age | 41 | 41 |
| Gender ratio | Male, 52.1% Female, 47.9% | Male, 18.6% Female, 81.4% |
| Race ratio | Black or African American, 11.0% Unknown, 5.2% Hispanic or Latino, 17.1% Asian, 7.6% White, 58.6% American Indian and Alaska Native, 0.6% | Black or African American, 10.7% Unknown, 5.5% Hispanic or Latino, 20.7% Asian, 6.1% White, 56.3% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 7% | 7% |