Consumer sales associate vs customer sales associate

The differences between consumer sales associates and customer sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a consumer sales associate has an average salary of $79,429, which is higher than the $37,024 average annual salary of a customer sales associate.

The top three skills for a consumer sales associate include product knowledge, customer service and outbound calls. The most important skills for a customer sales associate are sales floor, customer satisfaction, and customer service.

Consumer sales associate vs customer sales associate overview

	Consumer Sales Associate	Customer Sales Associate
Yearly salary	$79,429	$37,024
Hourly rate	$38.19	$17.80
Growth rate	-	-4%
Number of jobs	350,686	415,981
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 52%	Bachelor's Degree, 41%
Average age	41	40
Years of experience	-	12

What does a consumer sales associate do?

A Consumer Sales Associate works on the sales floor to assist customers so that they can have a positive shopping experience. Their responsibilities include greeting customers, identifying their needs and preferences, answering inquiries, helping locate items, and offering promotions. There are instances when they must discuss product specifications, conduct product demonstrations, and produce sales reports. There are instances when they may also participate in arranging products on shelves, resolving issues, and maintaining the cleanliness of the sales floor.

What does a customer sales associate do?

A customer sales associate specializes in handling and communicating with customers to secure sales in a retail store. Their primary responsibilities revolve around greeting clients, responding to inquiries, providing assistance, and even offering suggestions when necessary. Aside from ensuring customer satisfaction, it is also their responsibility to maintain the cleanliness and order on the sales floor by re-stocking shelves and arranging them to look presentable. Furthermore, a customer sales associate must coordinate with other sales floor members and report to a manager or supervisor.

Consumer sales associate vs customer sales associate salary

Consumer sales associates and customer sales associates have different pay scales, as shown below.

	Consumer Sales Associate	Customer Sales Associate
Average salary	$79,429	$37,024
Salary range	Between $49,000 And $128,000	Between $27,000 And $49,000
Highest paying City	New York, NY	Odenton, MD
Highest paying state	New York	Maryland
Best paying company	The Citadel	Johnson Controls
Best paying industry	-	Real Estate

Differences between consumer sales associate and customer sales associate education

There are a few differences between a consumer sales associate and a customer sales associate in terms of educational background:

	Consumer Sales Associate	Customer Sales Associate
Most common degree	Bachelor's Degree, 52%	Bachelor's Degree, 41%
Most common major	Business	Business
Most common college	-	-

Consumer sales associate vs customer sales associate demographics

Here are the differences between consumer sales associates' and customer sales associates' demographics:

	Consumer Sales Associate	Customer Sales Associate
Average age	41	40
Gender ratio	Male, 52.1% Female, 47.9%	Male, 50.6% Female, 49.4%
Race ratio	Black or African American, 11.0% Unknown, 5.2% Hispanic or Latino, 17.1% Asian, 7.6% White, 58.6% American Indian and Alaska Native, 0.6%	Black or African American, 11.1% Unknown, 5.5% Hispanic or Latino, 20.5% Asian, 7.0% White, 55.2% American Indian and Alaska Native, 0.8%
LGBT Percentage	7%	7%

Differences between consumer sales associate and customer sales associate duties and responsibilities

Consumer sales associate example responsibilities.

Manage call center productivity levels by maintaining CSR schedule adherence.
Require multitasking, responding appropriately to customer questions and concerns, and negotiating sales for additional products and services.
Recognize opportunities to up-sell and often take the opportunity to do so to create a better Marriott experience and event.

Customer sales associate example responsibilities.

Manage cash balances and inventory stock accurately; ensure cleanliness of all work stations and guarantee excellent customer service.
Process merchandise information through store computer system, POS register system, and complete all require paperwork according to policy.
Used mobile POS systems to streamline the customer experience in order to drive full engagement throughout entire interaction with customer.
Provide above average service to customers by bagging groceries appropriately and assist with carryout and loading merchandise into customer's vehicle.
Recognize opportunities to up-sell and often take the opportunity to do so to create a better Marriott experience and event.

Consumer sales associate vs customer sales associate skills

Common consumer sales associate skills

Product Knowledge, 17%
Customer Service, 14%
Outbound Calls, 13%
Sales Floor, 8%
Inbound Calls, 7%
Technical Support, 7%

Common customer sales associate skills

Sales Floor, 12%
Customer Satisfaction, 9%
Customer Service, 9%
Product Knowledge, 8%
Outbound Calls, 8%
Customer Sales, 8%

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Consumer Sales Associate
Consumer Sales Associate vs Customer Sales Associate

Updated January 8, 2025

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