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Consumer sales associate vs senior sales associate

The differences between consumer sales associates and senior sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a consumer sales associate has an average salary of $79,429, which is higher than the $53,906 average annual salary of a senior sales associate.

The top three skills for a consumer sales associate include product knowledge, customer service and outbound calls. The most important skills for a senior sales associate are customer service, product knowledge, and phone calls.

Consumer sales associate vs senior sales associate overview

Consumer Sales AssociateSenior Sales Associate
Yearly salary$79,429$53,906
Hourly rate$38.19$25.92
Growth rate--
Number of jobs350,686420,823
Job satisfaction--
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 54%
Average age4141
Years of experience--

What does a consumer sales associate do?

A Consumer Sales Associate works on the sales floor to assist customers so that they can have a positive shopping experience. Their responsibilities include greeting customers, identifying their needs and preferences, answering inquiries, helping locate items, and offering promotions. There are instances when they must discuss product specifications, conduct product demonstrations, and produce sales reports. There are instances when they may also participate in arranging products on shelves, resolving issues, and maintaining the cleanliness of the sales floor.

What does a senior sales associate do?

A senior sales associate is responsible for overseeing the operations in a retail establishment's sales floor. They reach out to customers and respond to inquiries, help them obtain the product they are looking for, or recommend other goods should it be necessary. As a senior sales associate, they are in charge of mentoring less experienced colleagues and shaping them into more competent workforce members. They must also implement sales policies and regulations, devise strategies to reach sales targets, find new opportunities to strengthen client base, produce reports, and maintain inventory.

Consumer sales associate vs senior sales associate salary

Consumer sales associates and senior sales associates have different pay scales, as shown below.

Consumer Sales AssociateSenior Sales Associate
Average salary$79,429$53,906
Salary rangeBetween $49,000 And $128,000Between $22,000 And $128,000
Highest paying CityNew York, NYSan Francisco, CA
Highest paying stateNew YorkCalifornia
Best paying companyThe CitadelGoldman Sachs
Best paying industry-Pharmaceutical

Differences between consumer sales associate and senior sales associate education

There are a few differences between a consumer sales associate and a senior sales associate in terms of educational background:

Consumer Sales AssociateSenior Sales Associate
Most common degreeBachelor's Degree, 52%Bachelor's Degree, 54%
Most common majorBusinessBusiness
Most common college--

Consumer sales associate vs senior sales associate demographics

Here are the differences between consumer sales associates' and senior sales associates' demographics:

Consumer Sales AssociateSenior Sales Associate
Average age4141
Gender ratioMale, 52.1% Female, 47.9%Male, 46.3% Female, 53.7%
Race ratioBlack or African American, 11.0% Unknown, 5.2% Hispanic or Latino, 17.1% Asian, 7.6% White, 58.6% American Indian and Alaska Native, 0.6%Black or African American, 10.6% Unknown, 5.4% Hispanic or Latino, 19.8% Asian, 7.4% White, 56.3% American Indian and Alaska Native, 0.6%
LGBT Percentage7%7%

Differences between consumer sales associate and senior sales associate duties and responsibilities

Consumer sales associate example responsibilities.

  • Manage call center productivity levels by maintaining CSR schedule adherence.
  • Require multitasking, responding appropriately to customer questions and concerns, and negotiating sales for additional products and services.
  • Recognize opportunities to up-sell and often take the opportunity to do so to create a better Marriott experience and event.

Senior sales associate example responsibilities.

  • Manage organizational standards, cleanliness of store and safety procedures/policies; manage and maintain store appearance, provide exceptional customer service.
  • Operate POS and administrative computer systems.
  • Receive new product and incorporate it into current inventory via POS inventory management system.
  • Maintain retail garden center through daily cleanliness and product up-keep and display including pruning/dead-heading product.
  • Partner in managing operations of multiple retail outlets, including hiring, performance management, scheduling, and merchandising management.
  • Demonstrate strong leadership, communication and supervisory skills by providing coaching and feedback to maximize individual and store performance.

Consumer sales associate vs senior sales associate skills

Common consumer sales associate skills
  • Product Knowledge, 17%
  • Customer Service, 14%
  • Outbound Calls, 13%
  • Sales Floor, 8%
  • Inbound Calls, 7%
  • Technical Support, 7%
Common senior sales associate skills
  • Customer Service, 17%
  • Product Knowledge, 10%
  • Phone Calls, 9%
  • Customer Satisfaction, 8%
  • Cleanliness, 6%
  • PowerPoint, 6%

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Updated January 8, 2025

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