Customer support associate vs customer care advocate

The differences between customer support associates and customer care advocates can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-12 months to become both a customer support associate and a customer care advocate. Additionally, a customer support associate has an average salary of $34,878, which is higher than the $33,219 average annual salary of a customer care advocate.

The top three skills for a customer support associate include data entry, strong customer service and customer satisfaction. The most important skills for a customer care advocate are patients, scheduling appointments, and data entry.

Customer support associate vs customer care advocate overview

	Customer Support Associate	Customer Care Advocate
Yearly salary	$34,878	$33,219
Hourly rate	$16.77	$15.97
Growth rate	-4%	-4%
Number of jobs	242,521	248,553
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 37%
Average age	40	40
Years of experience	12	12

What does a customer support associate do?

A customer support associate's responsibilities revolve around assisting walk-in customers by answering inquiries, offering recommendations, issuing refunds, addressing complaints, and resolving it promptly and professionally. They may also provide support to clients through calls and correspondence, offering them products or services when necessary. There are also instances when they must perform follow-up calls, troubleshoot problems, and arrange appointments. Furthermore, as a customer support associate, it is essential to interact with clients in a friendly and efficient manner, ensuring customer satisfaction and quality service.

What does a customer care advocate do?

A customer care advocate is responsible for monitoring customer transactions, ensuring the highest customer service satisfaction by timely responses and complaint resolution. Customer care advocates recommend strategic procedures and training programs necessary for handling customer support. They manage customer concerns and conduct interviews to identify customer preferences and build other business opportunities to build a good reputation for the organization. A customer care advocate must have excellent communication and organizational skills to promote customer advocacy and determine the best customer service practices.

Customer support associate vs customer care advocate salary

Customer support associates and customer care advocates have different pay scales, as shown below.

	Customer Support Associate	Customer Care Advocate
Average salary	$34,878	$33,219
Salary range	Between $25,000 And $48,000	Between $24,000 And $44,000
Highest paying City	San Francisco, CA	Santa Barbara, CA
Highest paying state	New Jersey	Hawaii
Best paying company	Adobe	University of California, Berkeley
Best paying industry	Technology	Insurance

Differences between customer support associate and customer care advocate education

There are a few differences between a customer support associate and a customer care advocate in terms of educational background:

	Customer Support Associate	Customer Care Advocate
Most common degree	Bachelor's Degree, 57%	Bachelor's Degree, 37%
Most common major	Business	Business
Most common college	-	-

Customer support associate vs customer care advocate demographics

Here are the differences between customer support associates' and customer care advocates' demographics:

	Customer Support Associate	Customer Care Advocate
Average age	40	40
Gender ratio	Male, 34.1% Female, 65.9%	Male, 36.2% Female, 63.8%
Race ratio	Black or African American, 12.4% Unknown, 5.7% Hispanic or Latino, 21.1% Asian, 7.4% White, 52.7% American Indian and Alaska Native, 0.7%	Black or African American, 10.8% Unknown, 5.5% Hispanic or Latino, 20.6% Asian, 7.0% White, 55.2% American Indian and Alaska Native, 0.8%
LGBT Percentage	7%	7%

Differences between customer support associate and customer care advocate duties and responsibilities

Customer support associate example responsibilities.

Manage the use of DHL or FEDEX.
Achieve quarterly A/R objectives on a regular basis.
Negotiate freight rates and manage relationships with freight forwarders and shipping companies.
Organize company events and manage payroll.
Manage high volume weekly consultant payroll using PeopleSoft.
Create and track opportunities monitor using Microsoft CRM.

Customer care advocate example responsibilities.

Continue to manage a high volume of customer calls relate to HMO, PPO and POS concerns.
Develop regional sales tools including PowerPoint presentations, brochures and web content to support product sales.
Put together presentations using PowerPoint.
Process questionnaires for Medicaid recipients to establish comprehension of complex rules and regulations.
Verify Medicaid benefits and answer several calls from physicians or their assistants regarding their payments.
Utilize critical thinking to determine effective operational procedures to fulfill member's concerns while adhering to HIPAA regulations.

Customer support associate vs customer care advocate skills

Common customer support associate skills

Data Entry, 10%
Strong Customer Service, 6%
Customer Satisfaction, 5%
CSA, 5%
Inbound Calls, 4%
Health Insurance, 4%

Common customer care advocate skills

Patients, 13%
Scheduling Appointments, 7%
Data Entry, 7%
Outbound Calls, 6%
HIPAA, 6%
Home Health, 6%

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Office and Administrative Industry
Customer Support Associate
Customer Support Associate vs Customer Care Advocate

Updated January 8, 2025

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