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The differences between digital media planners and certified medical technicians can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a digital media planner, becoming a certified medical technician takes usually requires 6-12 months. Additionally, a digital media planner has an average salary of $55,361, which is higher than the $38,859 average annual salary of a certified medical technician.
The top three skills for a digital media planner include powerpoint, media planning and campaign performance. The most important skills for a certified medical technician are patients, vital signs, and CPR.
| Digital Media Planner | Certified Medical Technician | |
| Yearly salary | $55,361 | $38,859 |
| Hourly rate | $26.62 | $18.68 |
| Growth rate | 8% | 5% |
| Number of jobs | 39,005 | 164,424 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 89% | Bachelor's Degree, 28% |
| Average age | 42 | 44 |
| Years of experience | 4 | 12 |
A digital media planner helps clients planning to build an internet presence through online marketing. Crafting a successful digital media advertising campaign is not a simple task, and it requires a lot of data gathering and analysis. It is the digital media planner's job to ensure the client's business gets the most out of the internet by creating a workable plan to take advantage of the internet. A digital media planner's tasks are to monitor campaign performance, gather data from previous campaigns, and develop new strategies and plans for the company to follow.
Certified Medical Technicians are specialists in medical diagnoses by performing laboratory testing and analysis for hospitals and physicians. Their duties include lab sanitization to prepare for testing and collection, recording medical samples for testing, specimen preparation, blood drawing for donation and testing, and assisting physicians with sample collection as well as equipment handling in surgical rooms. They must also understand how to use complex and sensitive testing equipment such as cell counters, analyzers, microscopes, and centrifuges.
Digital media planners and certified medical technicians have different pay scales, as shown below.
| Digital Media Planner | Certified Medical Technician | |
| Average salary | $55,361 | $38,859 |
| Salary range | Between $47,000 And $64,000 | Between $28,000 And $53,000 |
| Highest paying City | San Francisco, CA | Denton, TX |
| Highest paying state | Washington | Alaska |
| Best paying company | Mama's Fish House | Favorite Healthcare Staffing |
| Best paying industry | Professional | Health Care |
There are a few differences between a digital media planner and a certified medical technician in terms of educational background:
| Digital Media Planner | Certified Medical Technician | |
| Most common degree | Bachelor's Degree, 89% | Bachelor's Degree, 28% |
| Most common major | Marketing | Nursing |
| Most common college | Northwestern University | University of Connecticut |
Here are the differences between digital media planners' and certified medical technicians' demographics:
| Digital Media Planner | Certified Medical Technician | |
| Average age | 42 | 44 |
| Gender ratio | Male, 38.1% Female, 61.9% | Male, 20.4% Female, 79.6% |
| Race ratio | Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6% | Black or African American, 15.9% Unknown, 5.0% Hispanic or Latino, 14.6% Asian, 10.0% White, 53.8% American Indian and Alaska Native, 0.8% |
| LGBT Percentage | 12% | 8% |