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Interactive digital media specialist vs marketing communications specialist

The differences between interactive digital media specialists and marketing communications specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become an interactive digital media specialist, becoming a marketing communications specialist takes usually requires 4-6 years. Additionally, an interactive digital media specialist has an average salary of $123,149, which is higher than the $53,993 average annual salary of a marketing communications specialist.

The top three skills for an interactive digital media specialist include graphic design, and . The most important skills for a marketing communications specialist are digital marketing, project management, and graphic design.

Interactive digital media specialist vs marketing communications specialist overview

Interactive Digital Media SpecialistMarketing Communications Specialist
Yearly salary$123,149$53,993
Hourly rate$59.21$25.96
Growth rate8%19%
Number of jobs24,93695,444
Job satisfaction--
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 79%
Average age4237
Years of experience46

Interactive digital media specialist vs marketing communications specialist salary

Interactive digital media specialists and marketing communications specialists have different pay scales, as shown below.

Interactive Digital Media SpecialistMarketing Communications Specialist
Average salary$123,149$53,993
Salary rangeBetween $91,000 And $165,000Between $36,000 And $80,000
Highest paying City-Seattle, WA
Highest paying state-Delaware
Best paying company-Apple
Best paying industry-Technology

Differences between interactive digital media specialist and marketing communications specialist education

There are a few differences between an interactive digital media specialist and a marketing communications specialist in terms of educational background:

Interactive Digital Media SpecialistMarketing Communications Specialist
Most common degreeBachelor's Degree, 75%Bachelor's Degree, 79%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityNorthwestern University

Interactive digital media specialist vs marketing communications specialist demographics

Here are the differences between interactive digital media specialists' and marketing communications specialists' demographics:

Interactive Digital Media SpecialistMarketing Communications Specialist
Average age4237
Gender ratioMale, 88.9% Female, 11.1%Male, 28.0% Female, 72.0%
Race ratioBlack or African American, 7.1% Unknown, 4.8% Hispanic or Latino, 9.3% Asian, 4.8% White, 73.5% American Indian and Alaska Native, 0.6%Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.6% White, 67.3% American Indian and Alaska Native, 0.1%
LGBT Percentage12%10%

Differences between interactive digital media specialist and marketing communications specialist duties and responsibilities

Interactive digital media specialist example responsibilities.

  • Develop and manage proprietary PPC support material.
  • Collaborate with teachers, administration and technology support to troubleshoot ongoing problems and foster a highly productive and efficient learning environment.
  • Maintain several Facebook accounts through copywriting, photography, editing, and creating advertisements.

Marketing communications specialist example responsibilities.

  • Accomplish increasing the number of followers for the company's twitter account.
  • Create and manage distribution of bi-weekly HTML compliance notifications to subscribers, as well as monthly HTML newsletter.
  • Monitor and manage general company email address and company LinkedIn page
  • Lead information management, collaboration, CRM, and business intelligence initiatives.
  • Promote company wins by leveraging intranet access while managing logistics for the entire business development team.
  • Improve aesthetics, effectiveness, ROI and time-to-market of marketing communications by re-designing and effectively managing the development process and procedure.
  • Show more

Interactive digital media specialist vs marketing communications specialist skills

Common interactive digital media specialist skills
  • Graphic Design, 100%
Common marketing communications specialist skills
  • Digital Marketing, 8%
  • Project Management, 7%
  • Graphic Design, 7%
  • Web Content, 6%
  • Press Releases, 5%
  • Marketing Campaigns, 5%

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