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The differences between public relations managers and publications managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations manager and a publications manager. Additionally, a publications manager has an average salary of $94,155, which is higher than the $91,426 average annual salary of a public relations manager.
The top three skills for a public relations manager include press releases, web content and pr campaigns. The most important skills for a publications manager are facebook, project management, and press releases.
| Public Relations Manager | Publications Manager | |
| Yearly salary | $91,426 | $94,155 |
| Hourly rate | $43.95 | $45.27 |
| Growth rate | 8% | 8% |
| Number of jobs | 35,273 | 18,211 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A public relations manager is responsible for monitoring the public relations department to boost its brand image and attract potential clients through press releases and media coverage. They work closely with the marketing team, developing marketing campaigns and promotional strategies for creating brand awareness. Public relations managers maintain the company's presence on various social media platforms, responding to the customers' inquiries and concerns regarding the company's goods and services. A public relations manager must have excellent communication and leadership skills, especially in identifying business opportunities to increase revenues and profitability.
A publications manager specializes in devising strategies to optimize publication procedures, ensuring efficiency and smooth workflow. Their responsibilities include liaising with media and other external agencies, overseeing staff performances, setting objectives and guidelines, spearheading campaigns, handling licensing procedures, and participating in marketing operations. They may also address issues and concerns, resolving them promptly and efficiently. Furthermore, as a publication manager, it is essential to lead and encourage the workforce to reach goals, all while implementing the company's policies and regulations.
Public relations managers and publications managers have different pay scales, as shown below.
| Public Relations Manager | Publications Manager | |
| Average salary | $91,426 | $94,155 |
| Salary range | Between $64,000 And $128,000 | Between $66,000 And $133,000 |
| Highest paying City | Las Vegas, NV | Menlo Park, CA |
| Highest paying state | Nevada | Nevada |
| Best paying company | Meta | |
| Best paying industry | Technology | - |
There are a few differences between a public relations manager and a publications manager in terms of educational background:
| Public Relations Manager | Publications Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 72% |
| Most common major | Communication | English |
| Most common college | Northwestern University | Stanford University |
Here are the differences between public relations managers' and publications managers' demographics:
| Public Relations Manager | Publications Manager | |
| Average age | 42 | 42 |
| Gender ratio | Male, 34.5% Female, 65.5% | Male, 43.5% Female, 56.5% |
| Race ratio | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.1% Asian, 5.1% White, 74.8% American Indian and Alaska Native, 0.4% | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 8.9% Asian, 5.1% White, 75.2% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |