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Publicity writer vs media consultant

The differences between publicity writers and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publicity writer and a media consultant. Additionally, a publicity writer has an average salary of $55,347, which is higher than the $53,443 average annual salary of a media consultant.

The top three skills for a publicity writer include press releases, proofreading and web content. The most important skills for a media consultant are website development, facebook, and twitter.

Publicity writer vs media consultant overview

Publicity WriterMedia Consultant
Yearly salary$55,347$53,443
Hourly rate$26.61$25.69
Growth rate8%8%
Number of jobs10,42228,768
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 77%
Average age4242
Years of experience44

Publicity writer vs media consultant salary

Publicity writers and media consultants have different pay scales, as shown below.

Publicity WriterMedia Consultant
Average salary$55,347$53,443
Salary rangeBetween $40,000 And $75,000Between $32,000 And $89,000
Highest paying City-Washington, DC
Highest paying state-Washington
Best paying company-iHeartMedia
Best paying industry--

Differences between publicity writer and media consultant education

There are a few differences between a publicity writer and a media consultant in terms of educational background:

Publicity WriterMedia Consultant
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 77%
Most common majorEnglishCommunication
Most common collegeMassachusetts Institute of TechnologyNorthwestern University

Publicity writer vs media consultant demographics

Here are the differences between publicity writers' and media consultants' demographics:

Publicity WriterMedia Consultant
Average age4242
Gender ratioMale, 39.3% Female, 60.7%Male, 50.3% Female, 49.7%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between publicity writer and media consultant duties and responsibilities

Publicity writer example responsibilities.

  • Manage projects diligently under aggressive deadlines while maintaining editorial integrity and ensuring stories have entertainment and/or educational value.
  • Interview new and renewal Medicaid and food stamp applicants and process information to approve eligibility and level of assistance.
  • Coordinate efforts between web developers, SharePoint site administrators and product support representatives to build and support an active online community.

Media consultant example responsibilities.

  • Manage accounts by proactive CRM to ensure performance of marketing plans, and annual account renewals.
  • Manage accurate sales forecasting utilizing SalesForce./CRM.
  • Design and manage clients' business Facebook page, develop online advertisement campaigns and execute direct mail campaigns.
  • Used SEO tactics to produce content that rank high in search engine results, growing traffic to clients' websites.
  • Create landing pages for PPC campaigns performance.
  • Improve SEO for hundreds of websites by double, triple and quadruple percentage points.
  • Show more

Publicity writer vs media consultant skills

Common publicity writer skills
  • Press Releases, 28%
  • Proofreading, 24%
  • Web Content, 12%
  • Feature Stories, 7%
  • Public Affairs, 6%
  • Copywriting, 5%
Common media consultant skills
  • Website Development, 16%
  • Facebook, 10%
  • Twitter, 8%
  • Digital Products, 7%
  • Search Engine Optimization, 5%
  • Instagram, 5%

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