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Publicity writer vs media specialist

The differences between publicity writers and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a publicity writer and a media specialist. Additionally, a publicity writer has an average salary of $55,347, which is higher than the $50,832 average annual salary of a media specialist.

The top three skills for a publicity writer include press releases, proofreading and web content. The most important skills for a media specialist are digital marketing, video production, and customer service.

Publicity writer vs media specialist overview

Publicity WriterMedia Specialist
Yearly salary$55,347$50,832
Hourly rate$26.61$24.44
Growth rate8%8%
Number of jobs10,42239,401
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 70%
Average age4242
Years of experience44

Publicity writer vs media specialist salary

Publicity writers and media specialists have different pay scales, as shown below.

Publicity WriterMedia Specialist
Average salary$55,347$50,832
Salary rangeBetween $40,000 And $75,000Between $35,000 And $73,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-BP America Inc
Best paying industry-Professional

Differences between publicity writer and media specialist education

There are a few differences between a publicity writer and a media specialist in terms of educational background:

Publicity WriterMedia Specialist
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 70%
Most common majorEnglishCommunication
Most common collegeMassachusetts Institute of TechnologyStanford University

Publicity writer vs media specialist demographics

Here are the differences between publicity writers' and media specialists' demographics:

Publicity WriterMedia Specialist
Average age4242
Gender ratioMale, 39.3% Female, 60.7%Male, 52.9% Female, 47.1%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between publicity writer and media specialist duties and responsibilities

Publicity writer example responsibilities.

  • Manage projects diligently under aggressive deadlines while maintaining editorial integrity and ensuring stories have entertainment and/or educational value.
  • Interview new and renewal Medicaid and food stamp applicants and process information to approve eligibility and level of assistance.
  • Coordinate efforts between web developers, SharePoint site administrators and product support representatives to build and support an active online community.

Media specialist example responsibilities.

  • Develop fresh leads to connect with by utilizing LinkedIn connections and resources.
  • Manage content for and development of the museum's Drupal website, cartermuseum.org.
  • Manage teams for film, video, animation, & multimedia creation of any kind.
  • Assign to work as a media associate at Starcom managing a portion of the Kellogg's account.
  • Develop and manage proprietary PPC support material.
  • Participate in brainstorming sessions, proofread and edit marketing materials, manage magazine inventory.
  • Show more

Publicity writer vs media specialist skills

Common publicity writer skills
  • Press Releases, 28%
  • Proofreading, 24%
  • Web Content, 12%
  • Feature Stories, 7%
  • Public Affairs, 6%
  • Copywriting, 5%
Common media specialist skills
  • Digital Marketing, 14%
  • Video Production, 7%
  • Customer Service, 5%
  • Web Content, 5%
  • Google Analytics, 4%
  • Google Adwords, 3%

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