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The differences between sellers and associate retailers can be seen in a few details. Each job has different responsibilities and duties. Additionally, an associate retailer has an average salary of $28,763, which is higher than the $25,530 average annual salary of a seller.
The top three skills for a seller include product knowledge, customer service and POS. The most important skills for an associate retailer are ladders, sales floor, and loss prevention.
| Seller | Associate Retailer | |
| Yearly salary | $25,530 | $28,763 |
| Hourly rate | $12.27 | $13.83 |
| Growth rate | - | - |
| Number of jobs | 1,064 | 474,522 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 51% | High School Diploma, 35% |
| Average age | 41 | 41 |
| Years of experience | - | - |
A seller is a sales facilitator responsible for initializing sales conversations and easing customer sales experience. A seller helps customers and then offers the best solution in regards to the products being sold. They also explain to the customers how a certain product works when necessary, as well as explain the current deals and discounts.
An Associate Retailer is responsible for keeping the sales area up to standard and assisting customers while inside the store's premises. Most of the tasks revolve around keeping items on shelves clean and well-organized, greeting and offering assistance to customers, responding to inquiries and locating products, and even providing suggestions or recommendations when necessary and in adherence to the store's policies and regulations. In other stores and retail outlets, the Associate Retailer may also process payments and returns while still putting importance to customer satisfaction.
Sellers and associate retailers have different pay scales, as shown below.
| Seller | Associate Retailer | |
| Average salary | $25,530 | $28,763 |
| Salary range | Between $9,000 And $71,000 | Between $23,000 And $35,000 |
| Highest paying City | Boston, MA | Seattle, WA |
| Highest paying state | Massachusetts | Washington |
| Best paying company | Point B | Mars |
| Best paying industry | - | Hospitality |
There are a few differences between a seller and an associate retailer in terms of educational background:
| Seller | Associate Retailer | |
| Most common degree | Bachelor's Degree, 51% | High School Diploma, 35% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between sellers' and associate retailers' demographics:
| Seller | Associate Retailer | |
| Average age | 41 | 41 |
| Gender ratio | Male, 50.0% Female, 50.0% | Male, 35.1% Female, 64.9% |
| Race ratio | Black or African American, 8.5% Unknown, 5.1% Hispanic or Latino, 24.4% Asian, 7.0% White, 54.5% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 21.5% Asian, 6.8% White, 55.7% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 7% | 7% |