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Senior content manager vs content developer

The differences between senior content managers and content developers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a senior content manager, becoming a content developer takes usually requires 2-4 years. Additionally, a senior content manager has an average salary of $120,669, which is higher than the $72,030 average annual salary of a content developer.

The top three skills for a senior content manager include content strategy, digital content and SEO. The most important skills for a content developer are content development, digital marketing, and subject matter experts.

Senior content manager vs content developer overview

Senior Content ManagerContent Developer
Yearly salary$120,669$72,030
Hourly rate$58.01$34.63
Growth rate10%13%
Number of jobs71,42282,250
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 72%
Average age3937
Years of experience104

What does a senior content manager do?

A senior content manager is in charge of overseeing the development of a company's online presence, focusing on enhancing the content of their online platforms and campaigns. They typically manage a team of content specialists, writers, and graphic designers in a joint effort to raise brand awareness and establish positive relationships with clients. Moreover, as a senior content manager, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.

What does a content developer do?

A content developer is responsible for creating digital content, designing technical deliverables, and developing content strategies by analyzing current market trends to attract clients, driving more revenues, and increasing the company's profitability. Content developers also manage the distribution of the contents, following the clients' specifications or the business requirements. They also coordinate with other project teams to ensure the effectiveness and accuracy of the contents, focusing on its appeal to the target audience. A content developer must have a keen eye for details, especially on doing quality content checks before publishing.

Senior content manager vs content developer salary

Senior content managers and content developers have different pay scales, as shown below.

Senior Content ManagerContent Developer
Average salary$120,669$72,030
Salary rangeBetween $83,000 And $174,000Between $51,000 And $101,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyNVIDIAGoogle
Best paying industryTechnologyInternet

Differences between senior content manager and content developer education

There are a few differences between a senior content manager and a content developer in terms of educational background:

Senior Content ManagerContent Developer
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 72%
Most common majorJournalismEnglish
Most common collegeUniversity of GeorgiaMassachusetts Institute of Technology

Senior content manager vs content developer demographics

Here are the differences between senior content managers' and content developers' demographics:

Senior Content ManagerContent Developer
Average age3937
Gender ratioMale, 53.1% Female, 46.9%Male, 51.3% Female, 48.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 7.0% Unknown, 6.7% Hispanic or Latino, 13.1% Asian, 12.9% White, 59.8% American Indian and Alaska Native, 0.4%
LGBT Percentage10%9%

Differences between senior content manager and content developer duties and responsibilities

Senior content manager example responsibilities.

  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Develop Nexon's initial Facebook presence for individual game titles.
  • Copy editing, editing, proofreading, and some copywriting (AMA, APA, or Chicago).
  • Verify content and software for accuracy and create enhancements for the mathematics processing engine.
  • Coordinate and communicate with instructional designer and develop new mathematics content using content authoring tool (s) and/or templates.
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.

Content developer example responsibilities.

  • Develop scripts to automate operations and optimize web performance (jQuery).
  • Manage, design, and create new HTML help look and feel that provide cost-effective ways to reuse content.
  • Analyze, plan, develop, QA, and deliver training courses for instructor lead training and web base training.
  • Manage social media marketing, including Instagram
  • Design a mobile-first responsive layout compliant with HTML5 and CSS3 standards.
  • Develop jQuery plugins, config files, Javascript files and CSS files.
  • Show more

Senior content manager vs content developer skills

Common senior content manager skills
  • Content Strategy, 10%
  • Digital Content, 8%
  • SEO, 6%
  • Digital Marketing, 6%
  • Project Management, 5%
  • Content Creation, 5%
Common content developer skills
  • Content Development, 10%
  • Digital Marketing, 8%
  • Subject Matter Experts, 5%
  • Digital Content, 5%
  • Project Management, 5%
  • PowerPoint, 4%

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