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Senior content manager vs media manager

The differences between senior content managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior content manager and a media manager. Additionally, a senior content manager has an average salary of $120,669, which is higher than the $96,475 average annual salary of a media manager.

The top three skills for a senior content manager include content strategy, digital content and SEO. The most important skills for a media manager are digital marketing, kpis, and media planning.

Senior content manager vs media manager overview

Senior Content ManagerMedia Manager
Yearly salary$120,669$96,475
Hourly rate$58.01$46.38
Growth rate10%10%
Number of jobs71,422110,888
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 81%
Average age3939
Years of experience1010

What does a senior content manager do?

A senior content manager is in charge of overseeing the development of a company's online presence, focusing on enhancing the content of their online platforms and campaigns. They typically manage a team of content specialists, writers, and graphic designers in a joint effort to raise brand awareness and establish positive relationships with clients. Moreover, as a senior content manager, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.

What does a media manager do?

Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.

Senior content manager vs media manager salary

Senior content managers and media managers have different pay scales, as shown below.

Senior Content ManagerMedia Manager
Average salary$120,669$96,475
Salary rangeBetween $83,000 And $174,000Between $66,000 And $140,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaPennsylvania
Best paying companyNVIDIAMeta
Best paying industryTechnologyAutomotive

Differences between senior content manager and media manager education

There are a few differences between a senior content manager and a media manager in terms of educational background:

Senior Content ManagerMedia Manager
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 81%
Most common majorJournalismCommunication
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior content manager vs media manager demographics

Here are the differences between senior content managers' and media managers' demographics:

Senior Content ManagerMedia Manager
Average age3939
Gender ratioMale, 53.1% Female, 46.9%Male, 51.7% Female, 48.3%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior content manager and media manager duties and responsibilities

Senior content manager example responsibilities.

  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Develop Nexon's initial Facebook presence for individual game titles.
  • Copy editing, editing, proofreading, and some copywriting (AMA, APA, or Chicago).
  • Verify content and software for accuracy and create enhancements for the mathematics processing engine.
  • Coordinate and communicate with instructional designer and develop new mathematics content using content authoring tool (s) and/or templates.
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.

Media manager example responsibilities.

  • Manage B2C media campaigns from inception to reporting.
  • Evaluate, select and manage relationships with PPC technology vendors.
  • Lead intranet and internet maintenance, content, development and marketing.
  • Execute vendor fund campaigns to achieve KPIs base on each individual brand s needs and drive ecommerce sales.
  • Utilize CRM software to maintain contacts, leads, ad sales, sales reports and advertisement run sheets.
  • Manage search engine optimization (SEO) and pay-per-click (PPC) advertising for several B2B and health care clients.
  • Show more

Senior content manager vs media manager skills

Common senior content manager skills
  • Content Strategy, 10%
  • Digital Content, 8%
  • SEO, 6%
  • Digital Marketing, 6%
  • Project Management, 5%
  • Content Creation, 5%
Common media manager skills
  • Digital Marketing, 19%
  • KPIs, 5%
  • Media Planning, 4%
  • Media Management, 4%
  • PowerPoint, 4%
  • Google Analytics, 3%

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