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Senior content manager vs senior manager of marketing

The differences between senior content managers and senior managers of marketing can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a senior content manager and a senior manager of marketing. Additionally, a senior content manager has an average salary of $120,669, which is higher than the $118,350 average annual salary of a senior manager of marketing.

The top three skills for a senior content manager include content strategy, digital content and SEO. The most important skills for a senior manager of marketing are digital marketing, marketing campaigns, and integrated marketing.

Senior content manager vs senior manager of marketing overview

Senior Content ManagerSenior Manager Of Marketing
Yearly salary$120,669$118,350
Hourly rate$58.01$56.90
Growth rate10%10%
Number of jobs71,422109,064
Job satisfaction--
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 76%
Average age3939
Years of experience1010

What does a senior content manager do?

A senior content manager is in charge of overseeing the development of a company's online presence, focusing on enhancing the content of their online platforms and campaigns. They typically manage a team of content specialists, writers, and graphic designers in a joint effort to raise brand awareness and establish positive relationships with clients. Moreover, as a senior content manager, it is essential to lead and encourage teams to reach goals, all while implementing the company's policies and regulations.

What does a senior manager of marketing do?

A senior manager of marketing is responsible for monitoring the organization's marketing staff, reviewing and approving marketing campaigns, and identifying strategies to improve services that would generate more revenues and increase its profitability. The senior manager of marketing evaluates the current market trends to meet consumers' demands and organizes techniques to sell products and services to the target audience. They lead the development of promotional offers and brand awareness, interpret sales data, and monitor the marketing processes' progress.

Senior content manager vs senior manager of marketing salary

Senior content managers and senior managers of marketing have different pay scales, as shown below.

Senior Content ManagerSenior Manager Of Marketing
Average salary$120,669$118,350
Salary rangeBetween $83,000 And $174,000Between $92,000 And $151,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateCaliforniaCalifornia
Best paying companyNVIDIARoku
Best paying industryTechnologyTechnology

Differences between senior content manager and senior manager of marketing education

There are a few differences between a senior content manager and a senior manager of marketing in terms of educational background:

Senior Content ManagerSenior Manager Of Marketing
Most common degreeBachelor's Degree, 81%Bachelor's Degree, 76%
Most common majorJournalismMarketing
Most common collegeUniversity of GeorgiaUniversity of Georgia

Senior content manager vs senior manager of marketing demographics

Here are the differences between senior content managers' and senior managers of marketing' demographics:

Senior Content ManagerSenior Manager Of Marketing
Average age3939
Gender ratioMale, 53.1% Female, 46.9%Male, 49.2% Female, 50.8%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between senior content manager and senior manager of marketing duties and responsibilities

Senior content manager example responsibilities.

  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.
  • Develop Nexon's initial Facebook presence for individual game titles.
  • Copy editing, editing, proofreading, and some copywriting (AMA, APA, or Chicago).
  • Verify content and software for accuracy and create enhancements for the mathematics processing engine.
  • Coordinate and communicate with instructional designer and develop new mathematics content using content authoring tool (s) and/or templates.
  • Manage implementation of marketing automation software and lead integration with CRM to improve tracking and visibility into campaign performance.

Senior manager of marketing example responsibilities.

  • Manage internal POS inventories to ensure accuracy of items receive and stock levels.
  • Recruit by Sr. VP to manage all marketing aspects of a major output product.
  • Manage a weekly partner webinar, partner communications, global partner events and a partner portal.
  • Plan and manage company's first Instagram photo contest, and devise all visual aids used for campaign.
  • Manage SEO / SEM strategies and tactics with external agency, increasing site traffic from 15K to 25K / month.
  • Create and manage search engine optimization (SEO) and search engine marketing (SEM) processes for corporate websites.
  • Show more

Senior content manager vs senior manager of marketing skills

Common senior content manager skills
  • Content Strategy, 10%
  • Digital Content, 8%
  • SEO, 6%
  • Digital Marketing, 6%
  • Project Management, 5%
  • Content Creation, 5%
Common senior manager of marketing skills
  • Digital Marketing, 15%
  • Marketing Campaigns, 5%
  • Integrated Marketing, 5%
  • Project Management, 4%
  • SR, 3%
  • CRM, 3%

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