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Social media editor vs content editor

The differences between social media editors and content editors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a social media editor and a content editor. Additionally, a content editor has an average salary of $61,694, which is higher than the $53,943 average annual salary of a social media editor.

The top three skills for a social media editor include instagram, facebook and twitter. The most important skills for a content editor are digital content, web content, and digital marketing.

Social media editor vs content editor overview

Social Media EditorContent Editor
Yearly salary$53,943$61,694
Hourly rate$25.93$29.66
Growth rate-5%-5%
Number of jobs37,76918,586
Job satisfaction-5
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Average age4444
Years of experience44

What does a social media editor do?

A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.

What does a content editor do?

A content editor is an individual who is responsible for proof-reading articles written by content writers and write blog posts to promote the products and services of an organization. Content editors are responsible for producing monthly newsletters and optimize written pieces to increase user engagement. They need to interact with the consumers with the purpose of sourcing feedback on the content's impact actively. Content editors must also conduct business research on current trends to give the company an edge over the competition.

Social media editor vs content editor salary

Social media editors and content editors have different pay scales, as shown below.

Social Media EditorContent Editor
Average salary$53,943$61,694
Salary rangeBetween $40,000 And $72,000Between $41,000 And $91,000
Highest paying CityStamford, CTNew York, NY
Highest paying stateHawaiiNew York
Best paying companyRE/MAX Realty OneApple
Best paying industryTechnologyTechnology

Differences between social media editor and content editor education

There are a few differences between a social media editor and a content editor in terms of educational background:

Social Media EditorContent Editor
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 79%
Most common majorCommunicationEnglish
Most common collegeStanford UniversityNorthwestern University

Social media editor vs content editor demographics

Here are the differences between social media editors' and content editors' demographics:

Social Media EditorContent Editor
Average age4444
Gender ratioMale, 41.2% Female, 58.8%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3%Black or African American, 3.5% Unknown, 4.6% Hispanic or Latino, 8.0% Asian, 7.1% White, 76.5% American Indian and Alaska Native, 0.3%
LGBT Percentage12%12%

Differences between social media editor and content editor duties and responsibilities

Social media editor example responsibilities.

  • Manage editorial department by editing and publishing daily content for website and daily e-newsletter.
  • Improve the aesthetic look of the organization's twitter profile.
  • Involve proofreading, basic HTML coding and working on tight deadlines.
  • Take photos of dishes and post them on the restaurant's Instagram account.
  • Provide reports and metrics for social media, including SEO impact and consumer growth.
  • Advise other departments on how to improve the SEO and social sharing for their content.
  • Show more

Content editor example responsibilities.

  • Work with W3C standardize CSS to achieve design goals.
  • Coordinate and manage a team of photographers who work on NBA games throughout the league.
  • Identify, create and manage QA projects to improve data consistency and accuracy using SQL to extract data.
  • Manage editorial department by editing and publishing daily content for website and daily e-newsletter.
  • Develop SEO strategies to increase profitability and manage social media to spread brand awareness and bolster readership.
  • Develop social media content for different outlets such as Facebook, Instagram, Youtube channel and the blog's webpage.
  • Show more

Social media editor vs content editor skills

Common social media editor skills
  • Instagram, 12%
  • Facebook, 11%
  • Twitter, 10%
  • Social Platforms, 8%
  • Social Content, 4%
  • Video Content, 4%
Common content editor skills
  • Digital Content, 8%
  • Web Content, 7%
  • Digital Marketing, 4%
  • WordPress, 4%
  • Video Content, 4%
  • Content Marketing, 4%

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