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The differences between social media interns and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a social media internship and a media consultant. Additionally, a media consultant has an average salary of $53,443, which is higher than the $31,145 average annual salary of a social media internship.
The top three skills for a social media internship include instagram, facebook insights and twitter. The most important skills for a media consultant are website development, facebook, and twitter.
| Social Media Internship | Media Consultant | |
| Yearly salary | $31,145 | $53,443 |
| Hourly rate | $14.97 | $25.69 |
| Growth rate | 8% | 8% |
| Number of jobs | 79,411 | 28,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 77% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
In a social media internship, the primary role is to take part in managing a brand's social media platforms for public relations. One of their primary duties is to craft informative and captivating content while under the supervision and guidelines of a manager or supervisor. Furthermore, there may also be instances where an intern must participate in devising strategies that would bring more public recognition to the brand, such as social media campaigns to boost sales and improve client base.
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
Social media interns and media consultants have different pay scales, as shown below.
| Social Media Internship | Media Consultant | |
| Average salary | $31,145 | $53,443 |
| Salary range | Between $24,000 And $39,000 | Between $32,000 And $89,000 |
| Highest paying City | Seattle, WA | Washington, DC |
| Highest paying state | Hawaii | Washington |
| Best paying company | Oracle | iHeartMedia |
| Best paying industry | Education | - |
There are a few differences between a social media internship and a media consultant in terms of educational background:
| Social Media Internship | Media Consultant | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between social media interns' and media consultants' demographics:
| Social Media Internship | Media Consultant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 31.2% Female, 68.8% | Male, 50.3% Female, 49.7% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |