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The differences between social media interns and media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a social media internship and a media specialist. Additionally, a media specialist has an average salary of $50,832, which is higher than the $31,145 average annual salary of a social media internship.
The top three skills for a social media internship include instagram, facebook insights and twitter. The most important skills for a media specialist are digital marketing, video production, and customer service.
| Social Media Internship | Media Specialist | |
| Yearly salary | $31,145 | $50,832 |
| Hourly rate | $14.97 | $24.44 |
| Growth rate | 8% | 8% |
| Number of jobs | 79,411 | 39,401 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 70% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
In a social media internship, the primary role is to take part in managing a brand's social media platforms for public relations. One of their primary duties is to craft informative and captivating content while under the supervision and guidelines of a manager or supervisor. Furthermore, there may also be instances where an intern must participate in devising strategies that would bring more public recognition to the brand, such as social media campaigns to boost sales and improve client base.
Media specialists are individuals who establish and administer content on various social media platforms. The job involves monitoring site metrics, overseeing creative design, and responding to reader comments. Specialists offer advice to administrators and teachers on the use of non-print social media. They work for huge enterprises with multimedia departments, new media departments, and in-house websites. The skills the job requires include trend awareness, social media ads, community management, strong visual aesthetic, and understanding SEO.
Social media interns and media specialists have different pay scales, as shown below.
| Social Media Internship | Media Specialist | |
| Average salary | $31,145 | $50,832 |
| Salary range | Between $24,000 And $39,000 | Between $35,000 And $73,000 |
| Highest paying City | Seattle, WA | Washington, DC |
| Highest paying state | Hawaii | New Jersey |
| Best paying company | Oracle | BP America Inc |
| Best paying industry | Education | Professional |
There are a few differences between a social media internship and a media specialist in terms of educational background:
| Social Media Internship | Media Specialist | |
| Most common degree | Bachelor's Degree, 84% | Bachelor's Degree, 70% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between social media interns' and media specialists' demographics:
| Social Media Internship | Media Specialist | |
| Average age | 42 | 42 |
| Gender ratio | Male, 31.2% Female, 68.8% | Male, 52.9% Female, 47.1% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |