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Advertising media consultant vs consultant

The differences between advertising media consultants and consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an advertising media consultant and a consultant. Additionally, a consultant has an average salary of $78,912, which is higher than the $69,447 average annual salary of an advertising media consultant.

The top three skills for an advertising media consultant include search engine, internet products and search engine marketing. The most important skills for a consultant are customer service, strong analytical, and project management.

Advertising media consultant vs consultant overview

Advertising Media ConsultantConsultant
Yearly salary$69,447$78,912
Hourly rate$33.39$37.94
Growth rate-8%11%
Number of jobs26,082171,733
Job satisfaction-4
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 64%
Average age4444
Years of experience44

Advertising media consultant vs consultant salary

Advertising media consultants and consultants have different pay scales, as shown below.

Advertising Media ConsultantConsultant
Average salary$69,447$78,912
Salary rangeBetween $39,000 And $120,000Between $58,000 And $107,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-L.E.K. Consulting
Best paying industry-Technology

Differences between advertising media consultant and consultant education

There are a few differences between an advertising media consultant and a consultant in terms of educational background:

Advertising Media ConsultantConsultant
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 64%
Most common majorBusinessBusiness
Most common collegeUniversity of PennsylvaniaNorthwestern University

Advertising media consultant vs consultant demographics

Here are the differences between advertising media consultants' and consultants' demographics:

Advertising Media ConsultantConsultant
Average age4444
Gender ratioMale, 50.8% Female, 49.2%Male, 58.4% Female, 41.6%
Race ratioBlack or African American, 6.2% Unknown, 4.1% Hispanic or Latino, 13.8% Asian, 4.6% White, 70.9% American Indian and Alaska Native, 0.4%Black or African American, 7.8% Unknown, 4.5% Hispanic or Latino, 8.7% Asian, 13.8% White, 65.0% American Indian and Alaska Native, 0.2%
LGBT Percentage10%12%

Differences between advertising media consultant and consultant duties and responsibilities

Advertising media consultant example responsibilities.

  • Manage book of business through SalesForce.com
  • Promote digital products including websites, PPC, SEO and SEM products to existing and new clients.
  • Formulate new strategies from client feedback to continually improve ROI throughout the year.
  • Track program budgets and expenses and campaign response rates to evaluate each campaign base on program objectives and ROI.
  • Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
  • Create and deliver PowerPoint presentations, coordinate luncheons and other special events for new and prospective customers.

Consultant example responsibilities.

  • Lead IIS tuning to get the maximum through put.
  • Manage daily data operations and customer support for SaaS web application products in Linux.
  • Manage several contractors in the development and coding of DB2 interface programs, as well as modification of the package software.
  • Manage operational incidents and changes to consistently meet SLA compliance
  • Introduce Jenkins to help automate manual deployments to multiple environments.
  • Design and code windows service to automate NRA applications email distribution.
  • Show more

Advertising media consultant vs consultant skills

Common advertising media consultant skills
  • Search Engine, 15%
  • Internet Products, 10%
  • Search Engine Marketing, 9%
  • Cold Calls, 7%
  • Business Development, 6%
  • Google Adwords, 6%
Common consultant skills
  • Customer Service, 10%
  • Strong Analytical, 7%
  • Project Management, 6%
  • C++, 5%
  • C #, 5%
  • Java, 5%