Advertising media consultant vs media sales associate

Differences between advertising media consultant and media sales associate duties and responsibilities

Advertising media consultant example responsibilities.

• Manage book of business through SalesForce.com
• Promote digital products including websites, PPC, SEO and SEM products to existing and new clients.
• Formulate new strategies from client feedback to continually improve ROI throughout the year.
• Track program budgets and expenses and campaign response rates to evaluate each campaign base on program objectives and ROI.
• Educate clients on multi-media opportunities including the transition of traditional media to digital formats.
• Create and deliver PowerPoint presentations, coordinate luncheons and other special events for new and prospective customers.

Media sales associate example responsibilities.

• Make sales calls to potential new clients and manage clients' social media pages such as facebook and twitter
• Reach minimum requirement in sales every month, run social media accounts, and develop and manage online marketing campaigns
• Create content and advertising for different social mediaplatforms like Facebook and Instagram.
• Enhance the Facebook appeal by posting daily content.
• Create Instagram for shop, frequently post updates, and promotions.
• Assist in territory management by organizing sales meetings via geographic location or product compatibility.
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