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The differences between assistant media planners and community relations coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an assistant media planner and a community relations coordinator. Additionally, a community relations coordinator has an average salary of $45,632, which is higher than the $38,916 average annual salary of an assistant media planner.
The top three skills for an assistant media planner include powerpoint, media planning and insertion orders. The most important skills for a community relations coordinator are patients, event planning, and press releases.
| Assistant Media Planner | Community Relations Coordinator | |
| Yearly salary | $38,916 | $45,632 |
| Hourly rate | $18.71 | $21.94 |
| Growth rate | 8% | 8% |
| Number of jobs | 26,944 | 46,318 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 94% | Bachelor's Degree, 74% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
An assistant media planner is responsible for supporting the advertising and public relations team in developing media publications, social platform content, and press releases for campaign management. Assistant media planners maximize resources to boost the clients' brand image to different media platforms and ensure that the advertising efforts reach the target audience. They also analyze the feasibility of campaigns and develop marketing strategies within the clients' budget limitations and timetables. An assistant media planner must be very creative and communicative to recommend media plans and enhance brand recognition.
A public relations coordinator or community relations coordinator is an individual who is responsible for promoting or creating a public image for individuals, groups, or organizations. Since businesses are major contributors to communities and fundraisers, public relations coordinators are required to handle donations requests and build a marketing platform for the company. They must work with advertising representatives and other members of the media team to help promote the image of the company to the community. Community relations coordinators are also required to handle charity events such as blood drives or hold a corporate carnivals to benefit cancer research.
Assistant media planners and community relations coordinators have different pay scales, as shown below.
| Assistant Media Planner | Community Relations Coordinator | |
| Average salary | $38,916 | $45,632 |
| Salary range | Between $31,000 And $48,000 | Between $34,000 And $61,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | Connecticut |
| Best paying company | - | Tenaska |
| Best paying industry | - | Hospitality |
There are a few differences between an assistant media planner and a community relations coordinator in terms of educational background:
| Assistant Media Planner | Community Relations Coordinator | |
| Most common degree | Bachelor's Degree, 94% | Bachelor's Degree, 74% |
| Most common major | Marketing | Business |
| Most common college | Northwestern University | Stanford University |
Here are the differences between assistant media planners' and community relations coordinators' demographics:
| Assistant Media Planner | Community Relations Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 35.7% Female, 64.3% | Male, 23.6% Female, 76.4% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |