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The differences between associate product managers and media managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an associate product manager and a media manager. Additionally, a media manager has an average salary of $96,475, which is higher than the $89,963 average annual salary of an associate product manager.
The top three skills for an associate product manager include product management, project management and user stories. The most important skills for a media manager are digital marketing, kpis, and media planning.
| Associate Product Manager | Media Manager | |
| Yearly salary | $89,963 | $96,475 |
| Hourly rate | $43.25 | $46.38 |
| Growth rate | 10% | 10% |
| Number of jobs | 107,763 | 110,888 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 81% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
An associate product manager is someone who assists the product development teams in the development of new product features. The duties of an associate include formulation of product strategies, collection of quantitative product data, and interpretation of consumer feedback. The requirements to qualify for the position include a bachelor's degree in computer science, marketing, business management, or a related field, the ability to maintain strong customer relations, and excellent communication skills.
Media managers oversee the department that works on the different communication needs of the company. They execute the communications strategies of the company. They are expected to be updated with the current trends on media platforms. They should also be very familiar with the company and are attuned to the company's brand and image so that they can create relevant communications campaigns. Media managers oversee content creation on different media platforms. They manage the research related to the content they are working on. They develop materials and ensure that these materials are engaging and relatable to the target audience.
Associate product managers and media managers have different pay scales, as shown below.
| Associate Product Manager | Media Manager | |
| Average salary | $89,963 | $96,475 |
| Salary range | Between $65,000 And $122,000 | Between $66,000 And $140,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Pennsylvania |
| Best paying company | Meta | Meta |
| Best paying industry | Start-up | Automotive |
There are a few differences between an associate product manager and a media manager in terms of educational background:
| Associate Product Manager | Media Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 81% |
| Most common major | Business | Communication |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between associate product managers' and media managers' demographics:
| Associate Product Manager | Media Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 45.0% Female, 55.0% | Male, 51.7% Female, 48.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |