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Community relations representative vs communications consultant

The differences between community relations representatives and communications consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a community relations representative and a communications consultant. Additionally, a communications consultant has an average salary of $91,455, which is higher than the $42,421 average annual salary of a community relations representative.

The top three skills for a community relations representative include community relations, patients and community organizations. The most important skills for a communications consultant are powerpoint, web content, and project management.

Community relations representative vs communications consultant overview

Community Relations RepresentativeCommunications Consultant
Yearly salary$42,421$91,455
Hourly rate$20.39$43.97
Growth rate8%8%
Number of jobs24,89829,942
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 71%
Average age4242
Years of experience44

What does a community relations representative do?

Community Relations Representatives are ambassadors for an organization. Their purpose is to spread awareness of an organization's vision throughout community groups. Their work scope includes nurturing relationships with stakeholders for fundraising efforts, organizing community outreach programs, and coordinating for volunteers. Other duties include hosting activities, delivering speeches driving fundraising initiatives, and attending meetings. This job requires good interpersonal skills to negotiate across a broad demographic. They must have good analytical skills, such as using cost-benefit analysis in budgeting for a program. They also manage the company image and mission through social media management.

What does a communications consultant do?

Communications consultants are responsible for preparing media releases, whether through print, video, or email. They perform varied tasks that may include working on complete projects such as media analysis and branding, creating strategies to reinforced communication among clients and employees, and providing guidance and recommendations to a company's public relations team. Communications consultants may also conduct training on best practices for other employees. Some employers prefer someone with a bachelor's degree in communications, public relations or journalism, previous work experience in a related field, and excellent written and verbal communication skills.

Community relations representative vs communications consultant salary

Community relations representatives and communications consultants have different pay scales, as shown below.

Community Relations RepresentativeCommunications Consultant
Average salary$42,421$91,455
Salary rangeBetween $30,000 And $58,000Between $63,000 And $130,000
Highest paying City-Oakland, CA
Highest paying state-Massachusetts
Best paying company-Dell
Best paying industry-Utilities

Differences between community relations representative and communications consultant education

There are a few differences between a community relations representative and a communications consultant in terms of educational background:

Community Relations RepresentativeCommunications Consultant
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 71%
Most common majorBusinessCommunication
Most common collegeNorthwestern UniversityStanford University

Community relations representative vs communications consultant demographics

Here are the differences between community relations representatives' and communications consultants' demographics:

Community Relations RepresentativeCommunications Consultant
Average age4242
Gender ratioMale, 26.1% Female, 73.9%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 10.3% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between community relations representative and communications consultant duties and responsibilities

Community relations representative example responsibilities.

  • Manage YouTube channel to promote the brand.
  • Grow and manage existing relationships in assign territories with physicians, hospitals, skil nursing and rehabilitation facilities and assist livings.
  • Deliver education regarding hospice services to key decision makers to provide to appropriate patients.
  • Utilize a personal computer and relate software including Microsoft office, powerpoint and the internet.
  • Facilitate the admission process of incoming patients.
  • Obtain Medicare requirement of percentage of volunteer/patient.
  • Show more

Communications consultant example responsibilities.

  • Plan and manage and produce online marketing activities and campaigns (B2B and B2C).
  • Manage content, database selection, HTML presentation and quality assurance of all outbound email campaigns.
  • Advise and/or manage on content, navigation architecture, SEO, social media, YouTube, email campaigns.
  • Manage editorial and content for Siemens quarterly executive level do magazine with worldwide distribution.
  • Gather requirements, provide justification and value-ad capabilities for SharePoint implementation, and lead the change management team.
  • Create PowerPoint decks, organization charts, Vision/Strategy/Execution slides, updates to intranet websites and collaboration sites.
  • Show more

Community relations representative vs communications consultant skills

Common community relations representative skills
  • Community Relations, 15%
  • Patients, 11%
  • Community Organizations, 10%
  • Communicate Issues, 8%
  • Medicaid, 6%
  • Community Outreach, 6%
Common communications consultant skills
  • PowerPoint, 10%
  • Web Content, 9%
  • Project Management, 8%
  • Press Releases, 5%
  • Strategic Communications Plan, 5%
  • External Communications, 4%

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