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Community relations representative vs communications specialist

The differences between community relations representatives and communications specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a community relations representative and a communications specialist. Additionally, a communications specialist has an average salary of $51,023, which is higher than the $42,421 average annual salary of a community relations representative.

The top three skills for a community relations representative include community relations, patients and community organizations. The most important skills for a communications specialist are customer service, powerpoint, and patients.

Community relations representative vs communications specialist overview

Community Relations RepresentativeCommunications Specialist
Yearly salary$42,421$51,023
Hourly rate$20.39$24.53
Growth rate8%8%
Number of jobs24,89842,819
Job satisfaction--
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 64%
Average age4242
Years of experience44

What does a community relations representative do?

Community Relations Representatives are ambassadors for an organization. Their purpose is to spread awareness of an organization's vision throughout community groups. Their work scope includes nurturing relationships with stakeholders for fundraising efforts, organizing community outreach programs, and coordinating for volunteers. Other duties include hosting activities, delivering speeches driving fundraising initiatives, and attending meetings. This job requires good interpersonal skills to negotiate across a broad demographic. They must have good analytical skills, such as using cost-benefit analysis in budgeting for a program. They also manage the company image and mission through social media management.

What does a communications specialist do?

A communications specialist takes charge of addressing the public by coming up with various strategic campaigns, newsletters, public correspondence, press releases, and advertisements. Their primary role focuses on promoting, shaping, and enhancing a brand's image through public relations. Furthermore, a communications specialist is responsible for handling any complaints or issues, devising and conducting damage control to resolve bad publicity should there be any. It is also essential for a communications specialist to adhere to the company's policies and regulations at all times.

Community relations representative vs communications specialist salary

Community relations representatives and communications specialists have different pay scales, as shown below.

Community Relations RepresentativeCommunications Specialist
Average salary$42,421$51,023
Salary rangeBetween $30,000 And $58,000Between $36,000 And $71,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-Google
Best paying industry-Technology

Differences between community relations representative and communications specialist education

There are a few differences between a community relations representative and a communications specialist in terms of educational background:

Community Relations RepresentativeCommunications Specialist
Most common degreeBachelor's Degree, 70%Bachelor's Degree, 64%
Most common majorBusinessCommunication
Most common collegeNorthwestern UniversityStanford University

Community relations representative vs communications specialist demographics

Here are the differences between community relations representatives' and communications specialists' demographics:

Community Relations RepresentativeCommunications Specialist
Average age4242
Gender ratioMale, 26.1% Female, 73.9%Male, 42.9% Female, 57.1%
Race ratioBlack or African American, 10.3% Unknown, 5.0% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between community relations representative and communications specialist duties and responsibilities

Community relations representative example responsibilities.

  • Manage YouTube channel to promote the brand.
  • Grow and manage existing relationships in assign territories with physicians, hospitals, skil nursing and rehabilitation facilities and assist livings.
  • Deliver education regarding hospice services to key decision makers to provide to appropriate patients.
  • Utilize a personal computer and relate software including Microsoft office, powerpoint and the internet.
  • Facilitate the admission process of incoming patients.
  • Obtain Medicare requirement of percentage of volunteer/patient.
  • Show more

Communications specialist example responsibilities.

  • Manage all client data and meeting history in Salesforce.
  • Provision, manage PRI-ISDN and IP installation of AARP state offices for AARP video systems.
  • Manage course syllabi, scientific abstracts, reprints and course development according to all ACCME and FDA guidelines.
  • Manage CRM database and develop key communication items such as email blasts, brochures, flyers, and bulletins.
  • Manage website: regularly update content, implement SEO and monitor website activity.
  • Manage and update written communications on organization's Facebook page and other social media outlets
  • Show more

Community relations representative vs communications specialist skills

Common community relations representative skills
  • Community Relations, 15%
  • Patients, 11%
  • Community Organizations, 10%
  • Communicate Issues, 8%
  • Medicaid, 6%
  • Community Outreach, 6%
Common communications specialist skills
  • Customer Service, 9%
  • PowerPoint, 6%
  • Patients, 6%
  • Web Content, 6%
  • Project Management, 6%
  • Press Releases, 5%

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