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The differences between coordinators of media relations and communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a coordinator of media relations and a communications coordinator. Additionally, a coordinator of media relations has an average salary of $64,460, which is higher than the $47,075 average annual salary of a communications coordinator.
The top three skills for a coordinator of media relations include press releases, policy issues and political action committee. The most important skills for a communications coordinator are customer service, web content, and event planning.
| Coordinator Of Media Relations | Communications Coordinator | |
| Yearly salary | $64,460 | $47,075 |
| Hourly rate | $30.99 | $22.63 |
| Growth rate | 8% | 8% |
| Number of jobs | 30,539 | 39,790 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Media relations coordinators manage the relationships between journalists, key influencers, and reporters. Their job is to create lists of targeted media, develop social media outreach opportunities, and arrange meetings between information sources and high-profile journalists. They write press material information like news releases and advisories on different media platforms. To perform their job well, these coordinators need to have a good sense of humor to engage their audience, keep up with the latest relevant news, and report with the conciseness to communicate through written, oral, and virtual conversations.
A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.
Coordinators of media relations and communications coordinators have different pay scales, as shown below.
| Coordinator Of Media Relations | Communications Coordinator | |
| Average salary | $64,460 | $47,075 |
| Salary range | Between $34,000 And $119,000 | Between $34,000 And $63,000 |
| Highest paying City | - | Washington, DC |
| Highest paying state | - | New Jersey |
| Best paying company | - | Microsoft |
| Best paying industry | - | Government |
There are a few differences between a coordinator of media relations and a communications coordinator in terms of educational background:
| Coordinator Of Media Relations | Communications Coordinator | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 75% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Stanford University |
Here are the differences between coordinators of media relations' and communications coordinators' demographics:
| Coordinator Of Media Relations | Communications Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 35.9% Female, 64.1% | Male, 29.4% Female, 70.6% |
| Race ratio | Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |