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Coordinator of media relations vs communications coordinator

The differences between coordinators of media relations and communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a coordinator of media relations and a communications coordinator. Additionally, a coordinator of media relations has an average salary of $64,460, which is higher than the $47,075 average annual salary of a communications coordinator.

The top three skills for a coordinator of media relations include press releases, policy issues and political action committee. The most important skills for a communications coordinator are customer service, web content, and event planning.

Coordinator of media relations vs communications coordinator overview

Coordinator Of Media RelationsCommunications Coordinator
Yearly salary$64,460$47,075
Hourly rate$30.99$22.63
Growth rate8%8%
Number of jobs30,53939,790
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Average age4242
Years of experience44

What does a coordinator of media relations do?

Media relations coordinators manage the relationships between journalists, key influencers, and reporters. Their job is to create lists of targeted media, develop social media outreach opportunities, and arrange meetings between information sources and high-profile journalists. They write press material information like news releases and advisories on different media platforms. To perform their job well, these coordinators need to have a good sense of humor to engage their audience, keep up with the latest relevant news, and report with the conciseness to communicate through written, oral, and virtual conversations.

What does a communications coordinator do?

A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.

Coordinator of media relations vs communications coordinator salary

Coordinators of media relations and communications coordinators have different pay scales, as shown below.

Coordinator Of Media RelationsCommunications Coordinator
Average salary$64,460$47,075
Salary rangeBetween $34,000 And $119,000Between $34,000 And $63,000
Highest paying City-Washington, DC
Highest paying state-New Jersey
Best paying company-Microsoft
Best paying industry-Government

Differences between coordinator of media relations and communications coordinator education

There are a few differences between a coordinator of media relations and a communications coordinator in terms of educational background:

Coordinator Of Media RelationsCommunications Coordinator
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 75%
Most common majorBusinessCommunication
Most common collegeStanford UniversityStanford University

Coordinator of media relations vs communications coordinator demographics

Here are the differences between coordinators of media relations' and communications coordinators' demographics:

Coordinator Of Media RelationsCommunications Coordinator
Average age4242
Gender ratioMale, 35.9% Female, 64.1%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between coordinator of media relations and communications coordinator duties and responsibilities

Coordinator of media relations example responsibilities.

  • Manage a budget to purchase equipment and software for multimedia development and campus audio/visual needs.
  • Create and launch the company s Facebook event page to generate revenue and increase all event ticket sales.
  • Co-Authore the specifications for and supervise the successful installation of a compress video teleconferencing network used for distance learning and videoconferencing.
  • Develop media and materials supporting CMS directives implement nationally to improve quality of care.
  • Co-Authore the specifications for and supervise the successful installation of a compress video teleconferencing network used for distance learning and videoconferencing.

Communications coordinator example responsibilities.

  • Launch and manage the corporate Instagram account @ xcelenergy.
  • Manage and maintain the admission website by using basic knowledge of HTML and web editing templates.
  • Co-developed regional, national and international trade show strategy including logistics, management, qualifying leads, communications and ROI tracking.
  • Contribute brand appropriate content for: blog, instagram, and twitter.
  • General administrative and marketing duties including sending e-marketing campaigns, updating intranet and SharePoint sites, and publishing public relations newsletters.
  • Monitor the daily work of the travel agency booking agents.
  • Show more

Coordinator of media relations vs communications coordinator skills

Common coordinator of media relations skills
  • Press Releases, 40%
  • Policy Issues, 9%
  • Political Action Committee, 6%
  • Twitter, 6%
  • YouTube, 5%
  • NYC, 5%
Common communications coordinator skills
  • Customer Service, 7%
  • Web Content, 7%
  • Event Planning, 6%
  • Press Releases, 5%
  • Patients, 5%
  • Community Events, 5%

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