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Counter sales person vs sales associate

The differences between counter sales people and sales associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a counter sales person has an average salary of $34,201, which is higher than the $32,167 average annual salary of a sales associate.

The top three skills for a counter sales person include taking care, inventory control and inventory management. The most important skills for a sales associate are customer service, sales floor, and cash handling.

Counter sales person vs sales associate overview

Counter Sales PersonSales Associate
Yearly salary$34,201$32,167
Hourly rate$16.44$15.46
Growth rate4%-
Number of jobs195,197579,849
Job satisfaction--
Most common degreeHigh School Diploma, 38%Bachelor's Degree, 38%
Average age4341
Years of experience--

What does a counter sales person do?

A counter salesperson is an employee who meets customers when first entering a store or an organization and provides excellent customer service. Counter salespersons are responsible for answering customer queries and resolve all their queries professional to ensure maximum customer satisfaction. They execute the orders of customers and follow up their orders to prevent delays and frustrations. Counter salespersons should also possess excellent product knowledge and must regularly update the inventory of products.

What does a sales associate do?

Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.

Counter sales person vs sales associate salary

Counter sales people and sales associates have different pay scales, as shown below.

Counter Sales PersonSales Associate
Average salary$34,201$32,167
Salary rangeBetween $26,000 And $44,000Between $21,000 And $47,000
Highest paying CityRichmond, CANew York, NY
Highest paying stateConnecticutNew York
Best paying companyMFA IncorporatedBarclays
Best paying industryManufacturingManufacturing

Differences between counter sales person and sales associate education

There are a few differences between a counter sales person and a sales associate in terms of educational background:

Counter Sales PersonSales Associate
Most common degreeHigh School Diploma, 38%Bachelor's Degree, 38%
Most common majorBusinessBusiness
Most common college--

Counter sales person vs sales associate demographics

Here are the differences between counter sales people' and sales associates' demographics:

Counter Sales PersonSales Associate
Average age4341
Gender ratioMale, 77.9% Female, 22.1%Male, 38.4% Female, 61.6%
Race ratioBlack or African American, 10.3% Unknown, 7.0% Hispanic or Latino, 18.2% Asian, 5.2% White, 58.6% American Indian and Alaska Native, 0.7%Black or African American, 10.6% Unknown, 5.1% Hispanic or Latino, 21.4% Asian, 6.9% White, 55.4% American Indian and Alaska Native, 0.6%
LGBT Percentage4%7%

Differences between counter sales person and sales associate duties and responsibilities

Counter sales person example responsibilities.

  • Manage DIY services including battery installation, testing, wiper installs, etc.
  • Establish merchandising and product display procedures increasing in store sales and provide a platform that promote store cleanliness.
  • Work with customers to determine specifications of pipe, valves, and fittings, and troubleshoot basic operations of HVAC systems.
  • Provide logistical support for major distributor of HVAC equipment.
  • Work directly with internal distribution, engineers and inside salesperson.
  • Accept responsibility for shipping, receiving, taking orders, maintaining and organizing inventory and ensuring cleanliness of work environment
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Sales associate example responsibilities.

  • Supervise women's department, manage jewelry department, assist customers on finalizing purchases
  • Gain experience with credit cards, mathematics, as well as customer service.
  • Utilize forklift, order picker reach truck, electric ladder, or roll ladders to transfer merchandise to the sales floor.
  • Create Facebook page for Ohco Import/Export division.
  • Increase sales by upselling products and follow up sales calls.
  • Assist customers with the purchase of the perfect piece of jewelry
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Counter sales person vs sales associate skills

Common counter sales person skills
  • Taking Care, 41%
  • Inventory Control, 20%
  • Inventory Management, 15%
  • Cataloging, 8%
  • Store Appearance, 7%
  • Phone Calls, 1%
Common sales associate skills
  • Customer Service, 15%
  • Sales Floor, 13%
  • Cash Handling, 9%
  • Retail Sales, 9%
  • Loss Prevention, 7%
  • Basic Math, 5%