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The differences between creative leads and marketing vice presidents can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a creative lead and a marketing vice president. Additionally, a marketing vice president has an average salary of $177,188, which is higher than the $93,742 average annual salary of a creative lead.
The top three skills for a creative lead include sketch, project management and adobe creative suite. The most important skills for a marketing vice president are digital marketing, analytics, and marketing campaigns.
| Creative Lead | Marketing Vice President | |
| Yearly salary | $93,742 | $177,188 |
| Hourly rate | $45.07 | $85.19 |
| Growth rate | 10% | 10% |
| Number of jobs | 6,384 | 111,356 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A creative lead is responsible for leading a team of creative staff in conceptualizing designs according to project requirements and client specifications. Creative leads must have excellent technical and critical-thinking skills for utilizing various software tools and applications to generate designs and adjust initial outlines as needed. They also assist the creative staff with the documentation and submission of layouts that meet quality standards and budget limitations. A creative lead works closely with the creative director to establish creative solutions that would attract the audience and enhance the brand's image on market platforms.
Marketing vice presidents (VPs) are responsible for a company's overall marketing efforts and strategies. They plan and develop marketing strategies to bolster their company's market positioning and attain business goals. In addition, they are responsible for overseeing and coaching a marketing team and driving the implementation of marketing campaigns. Marketing VPs also direct and support the collection, analysis, and interpretation of market data market research, and manage marketing expenditures and budgets. The qualifications and requirements for this position include a master's degree in marketing or communication, previous work experience, and outstanding leadership skills.
Creative leads and marketing vice presidents have different pay scales, as shown below.
| Creative Lead | Marketing Vice President | |
| Average salary | $93,742 | $177,188 |
| Salary range | Between $51,000 And $169,000 | Between $121,000 And $258,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | California | Oregon |
| Best paying company | Meta | Coty |
| Best paying industry | Technology | Retail |
There are a few differences between a creative lead and a marketing vice president in terms of educational background:
| Creative Lead | Marketing Vice President | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 77% |
| Most common major | Graphic Design | Business |
| Most common college | University of Wisconsin - Madison | University of Georgia |
Here are the differences between creative leads' and marketing vice presidents' demographics:
| Creative Lead | Marketing Vice President | |
| Average age | 39 | 39 |
| Gender ratio | Male, 62.1% Female, 37.9% | Male, 64.4% Female, 35.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |