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The differences between managers of special events and events marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a manager of special events, becoming an events marketing manager takes usually requires 8-10 years. Additionally, an events marketing manager has an average salary of $80,575, which is higher than the $56,716 average annual salary of a manager of special events.
The top three skills for a manager of special events include customer service, event planning and event management. The most important skills for an events marketing manager are digital marketing, event planning, and project management.
| Manager Of Special Events | Events Marketing Manager | |
| Yearly salary | $56,716 | $80,575 |
| Hourly rate | $27.27 | $38.74 |
| Growth rate | 8% | 10% |
| Number of jobs | 15,818 | 113,348 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 83% |
| Average age | 42 | 39 |
| Years of experience | 4 | 10 |
A manager of special events is responsible for organizing events and programs for a company and various organizations. Managers of special events monitor the event procedures from conceptualization to the actual execution. They analyze the event purpose, manage participants' list, coordinate with suppliers for resources, allocate budget accurately, and ensure that the program outlines and agendas are polished on time. A manager of special events must have excellent communication and organizational skills to deliver a successful event and resolve complications as they arise.
An events marketing manager specializes in overseeing the events marketing operations in a company, aiming to improve brand awareness and reach sales targets. Their responsibilities revolve around developing concepts and strategies, liaising with suppliers and other external agencies, coordinating different departments, and utilizing resources. An events marketing manager may also perform clerical tasks such as producing progress reports, preparing presentations, responding to inquiries and concerns, monitoring the budget, and managing schedules. Furthermore, as a manager, it is essential to lead and encourage the team, all while adhering to each project's deadlines and goals.
Managers of special events and events marketing managers have different pay scales, as shown below.
| Manager Of Special Events | Events Marketing Manager | |
| Average salary | $56,716 | $80,575 |
| Salary range | Between $31,000 And $101,000 | Between $59,000 And $108,000 |
| Highest paying City | San Francisco, CA | San Francisco, CA |
| Highest paying state | Hawaii | California |
| Best paying company | ESPN | Meta |
| Best paying industry | Non Profits | Technology |
There are a few differences between a manager of special events and an events marketing manager in terms of educational background:
| Manager Of Special Events | Events Marketing Manager | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 83% |
| Most common major | Business | Business |
| Most common college | Stanford University | University of Georgia |
Here are the differences between managers of special events' and events marketing managers' demographics:
| Manager Of Special Events | Events Marketing Manager | |
| Average age | 42 | 39 |
| Gender ratio | Male, 29.7% Female, 70.3% | Male, 25.4% Female, 74.6% |
| Race ratio | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 74.9% American Indian and Alaska Native, 0.4% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 16% | 10% |