Marketing & community relations director vs assistant marketing director

The differences between marketing & community relations directors and assistant marketing directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a marketing & community relations director, becoming an assistant marketing director takes usually requires 8-10 years. Additionally, a marketing & community relations director has an average salary of $147,137, which is higher than the $55,415 average annual salary of an assistant marketing director.

The top three skills for a marketing & community relations director include community relations, press releases and community outreach. The most important skills for an assistant marketing director are digital marketing, marketing campaigns, and graphic design.

Marketing & community relations director vs assistant marketing director overview

	Marketing & Community Relations Director	Assistant Marketing Director
Yearly salary	$147,137	$55,415
Hourly rate	$70.74	$26.64
Growth rate	8%	10%
Number of jobs	97,785	94,447
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 74%
Average age	42	39
Years of experience	4	10

Marketing & community relations director vs assistant marketing director salary

Marketing & community relations directors and assistant marketing directors have different pay scales, as shown below.

	Marketing & Community Relations Director	Assistant Marketing Director
Average salary	$147,137	$55,415
Salary range	Between $100,000 And $215,000	Between $35,000 And $86,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Moody's
Best paying industry	-	-

Differences between marketing & community relations director and assistant marketing director education

There are a few differences between a marketing & community relations director and an assistant marketing director in terms of educational background:

	Marketing & Community Relations Director	Assistant Marketing Director
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 74%
Most common major	Marketing	Business
Most common college	University of Pennsylvania	University of Georgia

Marketing & community relations director vs assistant marketing director demographics

Here are the differences between marketing & community relations directors' and assistant marketing directors' demographics:

	Marketing & Community Relations Director	Assistant Marketing Director
Average age	42	39
Gender ratio	Male, 31.2% Female, 68.8%	Male, 39.7% Female, 60.3%
Race ratio	Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	16%	10%

Differences between marketing & community relations director and assistant marketing director duties and responsibilities

Marketing & community relations director example responsibilities.

Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Assistant marketing director example responsibilities.

Manage website development/content and SEM strategies for corporate and divisional sites.
Manage medical billing and serve as liaison between patient and insurance including Medicaid and Medicare as required.
Direct the advertising, marketing and promotional efforts of a major FM station.
Maintain social networks and create mini-commercials featuring high-end stores in the mall for Facebook.
Plan in compliance with FCC rules, regulations, and guidelines in radio promotions.
Maintain accurate records of contestants and ensure contests are conduct in accordance with FCC regulations and law.

Marketing & community relations director vs assistant marketing director skills

Common marketing & community relations director skills

Community Relations, 15%
Press Releases, 10%
Community Outreach, 8%
Promotional Campaigns, 8%
Market Research, 4%
Event Planning, 4%

Common assistant marketing director skills

Digital Marketing, 12%
Marketing Campaigns, 8%
Graphic Design, 6%
Facebook, 5%
Press Releases, 5%
Google Analytics, 5%

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Marketing & Community Relations Director
Marketing & Community Relations Director vs Assistant Marketing Director

Updated January 8, 2025

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