Marketing & community relations director vs director, product marketing

The differences between marketing & community relations directors and directors, product marketing can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a marketing & community relations director, becoming a director, product marketing takes usually requires 8-10 years. Additionally, a marketing & community relations director has an average salary of $147,137, which is higher than the $141,699 average annual salary of a director, product marketing.

The top three skills for a marketing & community relations director include community relations, press releases and community outreach. The most important skills for a director, product marketing are product management, digital marketing, and market research.

Marketing & community relations director vs director, product marketing overview

	Marketing & Community Relations Director	Director, Product Marketing
Yearly salary	$147,137	$141,699
Hourly rate	$70.74	$68.12
Growth rate	8%	10%
Number of jobs	97,785	173,038
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 75%
Average age	42	39
Years of experience	4	10

Marketing & community relations director vs director, product marketing salary

Marketing & community relations directors and directors, product marketing have different pay scales, as shown below.

	Marketing & Community Relations Director	Director, Product Marketing
Average salary	$147,137	$141,699
Salary range	Between $100,000 And $215,000	Between $97,000 And $205,000
Highest paying City	-	San Francisco, CA
Highest paying state	-	California
Best paying company	-	Meta
Best paying industry	-	Technology

Differences between marketing & community relations director and director, product marketing education

There are a few differences between a marketing & community relations director and a director, product marketing in terms of educational background:

	Marketing & Community Relations Director	Director, Product Marketing
Most common degree	Bachelor's Degree, 78%	Bachelor's Degree, 75%
Most common major	Marketing	Business
Most common college	University of Pennsylvania	University of Georgia

Marketing & community relations director vs director, product marketing demographics

Here are the differences between marketing & community relations directors' and directors, product marketing' demographics:

	Marketing & Community Relations Director	Director, Product Marketing
Average age	42	39
Gender ratio	Male, 31.2% Female, 68.8%	Male, 74.7% Female, 25.3%
Race ratio	Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	16%	10%

Differences between marketing & community relations director and director, product marketing duties and responsibilities

Marketing & community relations director example responsibilities.

Manage all internal company-wide communications, including company intranet, quarterly all- company meetings broadcast to all locations and executive communications.
Conceive company offerings and strategic packages for analytics, optimization, marketing operations, campaign management and architecture service lines.
Direct strategic planning and execution for entertainment partnership platform to include B2C communications and marketing.

Director, product marketing example responsibilities.

Hire and manage product owners and scrum masters.
Lead product launches and associate marketing efforts for SaaS provider of real-time customer service and online sales CRM solutions.
Increase brand awareness and leads through partner alliances, CRM, online advertising, brand communications and media placement.
Manage on-shore and offshore software development, UI and program management teams on user-centered product designs with ultimate UX.
Lead regional marketing in the Americas, EMEA and APAC to deliver comprehensive re-brand of company and acquire entities globally.
Lead successful development of large-scale web-base e-commerce offering for use by pharmaceutical manufacturers and their patients.

Marketing & community relations director vs director, product marketing skills

Common marketing & community relations director skills

Community Relations, 15%
Press Releases, 10%
Community Outreach, 8%
Promotional Campaigns, 8%
Market Research, 4%
Event Planning, 4%

Common director, product marketing skills

Product Management, 8%
Digital Marketing, 7%
Market Research, 6%
Market Trends, 5%
Cloud, 4%
Product Line, 4%

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Marketing & Community Relations Director
Marketing & Community Relations Director vs Director, Product Marketing

Updated January 8, 2025

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