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  • Marketing Manager - University of Hartford Hospitality Services

    Aramark 4.3company rating

    Marketing director job in West Hartford, CT

    The Marketing Manager is responsible for supporting Aramark?s client, University of Hartford - Hospitality Services, with product innovation, merchandising and promotions.? This role serves as a liaison between Aramark?s marketing team and University of Hartford's account locations, ensuring that client and consumers? needs are met, while adhering to Aramark standards. Job Responsibilities Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs) Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing Build Relationships with clients, organization department heads and subgroups/ community groups At Aramark, developing new skills and doing what it takes to get the job done make a positive impact for our employees and for our customers. In order to meet our commitments, job duties may change or new ones may be assigned without formal notice. Qualifications Requires at least 3 years of product, marketing and / or merchandising experience Requires people management experience for at least 2-3 direct reports Requires a bachelor?s degree or equivalent experience in business or marketing A proven ability to increase sales and measure the impact/return on investment on implementation of programs A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically Must have excellent interpersonal skills including presentation, public speaking and client interaction skills Must be able to efficiently utilize social media and MS Office products to accomplish work tasks Valid driver?s license and vehicle About Aramark Our Mission Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law. About Aramark The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at ***************************** or connect with us on Facebook, Instagram and Twitter.
    $115k-150k yearly est. 1d ago
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  • Strategic Growth & M&A Director

    Ensign-Bickford Aerospace & Defense 4.3company rating

    Marketing director job in Simsbury, CT

    A leading aerospace and defense firm in Simsbury, CT seeks a Director of Strategy and M&A. This role involves driving strategic planning, managing mergers and acquisitions, and influencing company growth. Ideal candidates should have over 10 years of relevant experience and a strong understanding of corporate strategy. An attractive compensation package is offered, alongside significant career opportunities. #J-18808-Ljbffr
    $112k-173k yearly est. 2d ago
  • Director, Product Architecture

    The Travelers Indemnity Company

    Marketing director job in Hartford, CT

    Who Are We? Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 170 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it. Compensation Overview The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards. Salary Range $139,400.00 - $230,000.00 Target Openings 1 What Is the Opportunity? Travelers is seeking a Director, Architecture to join our organization as we grow and transform our Enterprise Technology Solutions organization. Our Architects are responsible for designing and guiding the technology vision that enables business transformation, specializing in creating enterprise-wide solutions that bridge current capabilities with future possibilities. This strategic position requires expertise in cloud-native technologies, APIs, AI/ML, and emerging platforms to establish scalable architectures where business applications can evolve and thrive. The ideal candidate orchestrates the technical strategy that empowers development teams - defining target states, creating technology roadmaps, and establishing architectural frameworks that accelerate innovation while maintaining standards and governance. As the essential bridge between business strategy and technical implementation, this role directly impacts organizational agility, system integration, and the enterprise's ability to rapidly adapt and scale technology solutions across the business landscape. As a leader, you will provide visionary leadership that inspires architectural excellence while mentoring talent and fostering collaboration. You'll strategically align enterprise architecture capabilities with business objectives, effectively communicate complex technical concepts to diverse stakeholders, and make architecture-driven decisions that optimize technology investments. Success requires balancing deep architectural expertise with business acumen while creating an environment where teams feel empowered to innovate and deliver architectural solutions that advance Travelers' digital transformation initiatives. What Will You Do? Scope: Responsible for leading an architecture team within Bond and Specialty Insurance division. Define and execute the strategic architecture roadmap for platform modernization of Management Liability and Cyber products. Drive a cohesive domain architecture and integration strategy (for APIs, Events, Agents) across Product, Underwriting and Pricing domains. Technical Execution: Define target state technology architecture and roadmaps. Ensure alignment of initiatives to target state, enterprise standards and business objectives. Identify opportunities to capitalize on technology advances through analysis of key industry and technology trends to assess potential impact on the enterprise. Define and lead technology proof of concepts to ensure feasibility of new technology architecture solutions. Drive continuous technology modernization, including to minimize technical debt. Strategic Accountability: Collaborate with Technology and Business leadership to develop architecture priorities and direction to enable business imperatives. Optimize talent strategy to ensure proper mix of resources. Proactively attract, develop, engage and retain high performing talent. Set clear goals, provide ongoing feedback and hold talent accountable. Promptly address performance issues. Ensure proper alignment of team skills with technology direction and execution of proof of technologies. Deliver communications to convey architectural direction. Drive strategic relationships and champion buy-in. Perform other duties as assigned. What Will Our Ideal Candidate Have? Technical Expertise & Education: Bachelor's in technology related field or equivalent, with 6 to 8 years of architecture experience. Strong architecture and recent hands‑on engineering experience with modern technologies like Guidewire, AWS Cloud and Microservice‑based architecture. Successfully architected large scale technology initiatives. Leadership & Influence: Strong leadership experience with a proven ability to influence executive and organizational decisions. The ideal candidate will have experience mentoring technology architects and engineers, as well as leading and managing technology teams to achieve strategic outcomes. They should demonstrate the ability to align team goals and actions with the organization's broader mission and strategy while effectively balancing long‑term planning with day‑to‑day operational needs. Advanced leadership skills are essential, including the ability to provide constructive coaching and feedback, take initiative in situations without clear ownership, and inspire, motivate, and influence team members to drive results. Strategic & Business Acumen: Extensive experience working an agile operational model. Experience supporting transformational change. Able to adjust plans, priorities and strategies in response to changing circumstances. Insurance technology experience preferred. Understanding of value creation and business capability models. Strong knowledge of the insurance industry. Experience identifying and analyzing current/future problems and opportunities, evaluating information to understand root causes, and exploring alternative solutions for effective decision-making. Proven ability to work collaboratively with colleagues to achieve mutually responsible results. Experience exercising sound judgment, making decisions and committing to a position. Strong and effective verbal, written and listening communication skills. What is a Must Have? Bachelor's degree in computer science, related STEM field, or its equivalent in education and/or work experience. 6 additional years of architecture/software engineering experience. What Is in It for You? Health Insurance: Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment. Retirement: Travelers matches your 401(k) contributions dollar‑for‑dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers. Paid Time Off: Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays. Wellness Program: The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs. Volunteer Encouragement: We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice. Employment Practices Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit ********************************************************* #J-18808-Ljbffr
    $139.4k-230k yearly 5d ago
  • Leader, Product Marketing Success, Public Sector

    Cisco 4.8company rating

    Marketing director job in Hartford, CT

    The application window is expected to close on 12/12/25 Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received. Remote United States **Your Impact** We are seeking a dynamic and strategic Leader of Product Market Success in the Public Sector to drive the growth and success of Cisco's security product offerings for federal, state and local, higher education and K-12 segments. This key leadership role will be responsible for developing and executing product-focused growth motions to meet business objectives for security in the public sector. The ideal candidate will have a blend of product knowledge, strategic thinking, and strong leadership skills. **Key Responsibilities:** **Driving Product Growth and Sales Alignment:** -Design and implement product growth strategies that support public sector goals to drive new pipeline and influence bookings for the security business. -Create compelling program designs and related content journeys and program designs to engage target customers in public sector segments. -Work closely with regional sales teams to ensure alignment on GTM strategies, sales targets, and execution. -Monitor performance (e.g., pipeline, conversion rates, bookings) to ensure goals are met and exceeded. -Provide ongoing support and direction to sales teams, ensuring effective execution of go-to-market (GTM) strategies for product adoption and growth. **Team Leadership and Development:** -Lead public sector product success team, providing strategic guidance and fostering a culture of collaboration, innovation, and accountability. -Develop and execute region-specific plans to increase product adoption, market penetration, and revenue growth. -Set clear goals, objectives, and KPIs for the regional leads to ensure consistent execution of plans. -Mentor and coach the team to drive high performance, personal growth, and skill development. -Ensure strong cross-functional collaboration with sales, product, partner, marketing execution, and customer success teams. **Marketing Program Coordination and Customization:** -Develop compelling content tailored to the unique needs of public sector customers to drive high engagement and consistent messaging to market. -Partner with external agencies and internal stakeholders to design and execute regional marketing programs. --Oversee the execution of localized marketing efforts to ensure timely delivery and consistent messaging across all channels. Analyze the effectiveness of marketing programs and provide recommendations for continuous improvement. **Cross-Functional Collaboration:** -Build strong relationships with cross-functional teams, including product, sales, customer success, partner, and operations, to ensure seamless execution of regional initiatives. -Serve as the voice of the segment to ensure alignment with broader company strategy and objectives. -Provide regular reporting on performance, insights, and forecasts to leadership. **Minimum Qualifications** -Bachelor's degree in Business, Marketing, or related field. MBA preferred. -4+ years of experience in product or solutions marketing in public sector or related fields, with at least 1-2 years in a public sector leadership role. -Proven success in driving product growth, pipeline generation, and bookings in a regional or global market. -Strong understanding of sales processes, product marketing strategies, and go-to-market frameworks. -Exceptional leadership skills with experience managing and mentoring high-performing teams. -Excellent communication, presentation, and interpersonal skills. -Demonstrated ability to collaborate effectively with cross-functional teams (e.g., sales, product, marketing). -Strong analytical and problem-solving skills, with the ability to interpret data to drive actionable insights. -Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions. **Preferred Skills & Experience:** -Experience in working with agencies and external vendors to execute regional marketing programs. -Knowledge of digital marketing strategies and tools. -Experience in cybersecurity sector and familiarity with regional market dynamics **Why Cisco?** At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere. We are Cisco, and our power starts with you. **Message to applicants applying to work in the U.S. and/or Canada:** The starting salary range posted for this position is $168,800.00 to $241,200.00 and reflects the projected salary range for new hires in this position in U.S. and/or Canada locations, not including incentive compensation*, equity, or benefits. Individual pay is determined by the candidate's hiring location, market conditions, job-related skillset, experience, qualifications, education, certifications, and/or training. The full salary range for certain locations is listed below. For locations not listed below, the recruiter can share more details about compensation for the role in your location during the hiring process. U.S. employees are offered benefits, subject to Cisco's plan eligibility rules, which include medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, paid parental leave, short and long-term disability coverage, and basic life insurance. Please see the Cisco careers site to discover more benefits and perks. Employees may be eligible to receive grants of Cisco restricted stock units, which vest following continued employment with Cisco for defined periods of time. U.S. employees are eligible for paid time away as described below, subject to Cisco's policies: + 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees + 1 paid day off for employee's birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness determined by Cisco + Non-exempt employees** receive 16 days of paid vacation time per full calendar year, accrued at rate of 4.92 hours per pay period for full-time employees + Exempt employees participate in Cisco's flexible vacation time off program, which has no defined limit on how much vacation time eligible employees may use (subject to availability and some business limitations) + 80 hours of sick time off provided on hire date and each January 1st thereafter, and up to 80 hours of unused sick time carried forward from one calendar year to the next + Additional paid time away may be requested to deal with critical or emergency issues for family members + Optional 10 paid days per full calendar year to volunteer For non-sales roles, employees are also eligible to earn annual bonuses subject to Cisco's policies. Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components, subject to the applicable Cisco plan. For quota-based incentive pay, Cisco typically pays as follows: + .75% of incentive target for each 1% of revenue attainment up to 50% of quota; + 1.5% of incentive target for each 1% of attainment between 50% and 75%; + 1% of incentive target for each 1% of attainment between 75% and 100%; and + Once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation. For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay 0% up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid. The applicable full salary ranges for this position, by specific state, are listed below: New York City Metro Area: $168,800.00 - $277,400.00 Non-Metro New York state & Washington state: $148,800.00 - $248,200.00 * For quota-based sales roles on Cisco's sales plan, the ranges provided in this posting include base pay and sales target incentive compensation combined. ** Employees in Illinois, whether exempt or non-exempt, will participate in a unique time off program to meet local requirements. Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
    $168.8k-277.4k yearly 57d ago
  • Director of Marketing

    Connecticut Health Insurance

    Marketing director job in Hartford, CT

    Full-time Description It is with our customers and our employees in mind that the Director of Marketing seeks to promote the collective values and to live by the behaviors set forth. The Director of Marketing is responsible for developing and managing all internal and external marketing and communications initiatives for Access Health CT (AHCT) and/or other lines of business, including but not limited to brand awareness, advertising, public relations, social media, and web, as well as appropriate evaluation and measurement strategies to gauge the effectiveness of marketing campaigns with stakeholders. All marketing activities must support the role of AHCT in Connecticut, which is to decrease the number of uninsured residents, improve the quality of healthcare, and reduce health disparities through an innovative, competitive marketplace that empowers consumers to choose the health coverage that gives them the best value. The Director of Marketing also oversees efforts to promote other focus areas like Small Business Health Options Program (SHOP), Business Plus, and any future ancillary products. The Director of Marketing is a member of the Senior Leadership team (SLT) and provides input and awareness focused on marketing strategies that influence other functional areas of the organization. The Director of Marketing reports to the Chief Executive Officer (CEO) and manages marketing employees. Duties and Responsibilities Responsible for defining and developing marketing across all channels ensuring quality, clarity and consistency that supports AHCT's corporate strategic goals. Leads strategic goals related to all media channels that support AHCT's marketing efforts, including, but not limited to Public Relations, Advertising, Social & Mass Media, Web, and Communications. Develops programs with quantifiable objectives and measurable results for key metrics, including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates. Responsible for all the publicity that supports internal and external brand promotion, preference and perception amongst target audiences. Provides strategic direction for creative and content across all platforms in the organization to ensure brand unity, simplification of message and consistency. Spokesperson to media outlets. Represents the Exchange at local, state and national forums/meetings with different stakeholders. Requirements of the Position Work in close partnership with the CEO to identify new business opportunities and needs Exhibit thorough knowledge of AHCT processes and ensure compliance with all standard policies and procedures Work with marketing staff to generate new, creative ideas & strategies in support of department goals Increase growth opportunities within all lines of business in Connecticut Department Management Maintain department budget Represent the Exchange at local, state, and national health reform forums. Attend all required management/supervisory training. Encourage employee growth and development. Prepare mid-year and annual performance reviews. Ensure employee goals are in line with department goals. Hold employees accountable for meeting their goals. Meet weekly with staff and conduct bi-weekly 1:1s, review & approve timecards Actively participate as a member of the Senior Leadership Team. Demonstrate the company's Values and hold staff to Values standards. Requirements Qualifications: BA/BS degree in Marketing, Business, or related field 5-7 years' experience in a professional marketing, PR or communications position Previous experiencing managing both administrative and professional staff Considerable knowledge of health insurance related program development on a national and state level Superior skills in communicating effectively across a broad and diverse spectrum of stakeholder Demonstrable experience in developing strategies and business plans for all marketing aspects (i.e. branding, product promotion, etc.) Solid understanding of market research and data analysis methods Physical Demands: the physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is frequently required to sit, hear, stand, use hands to type data, and utilize a phone or other electronic communication devices. This employee may have to operate business machines and lift up to 20 lbs. Work Environment: this is an in-office role on Tuesdays & Wednesdays and a remote role the rest of the week unless business needs require in-office presence. The noise level in the work environment is usually low to moderate. Requires fast-paced deadlines and has a high stress at times. In-state travel required, occasional out-of-state travel. AHCT is an Equal Opportunity and Affirmative Action Employer
    $95k-157k yearly est. 11d ago
  • Director, HCP Marketing Lead

    Otsuka America Pharmaceutical Inc. 4.9company rating

    Marketing director job in Hartford, CT

    The Director, HCP Marketing Lead guides the healthcare provider (HCP) engagement strategy for Centanafadine, a novel launch product for ADHD. This role ensures effective brand positioning, promotional execution, and omnichannel engagement to drive awareness, adoption, and utilization among HCPs. The Director will work cross-functionally with sales, market access, medical affairs, and commercial operations to align on strategic priorities and ensure that HCP marketing initiatives support both short-term brand objectives and long-term market success. This individual will be responsible for developing and implementing innovative programs that generate awareness for a new product in a mature category and must balance both setting the vision and driving to successful execution, along with leading and mentoring commercial team members responsible for HCP personal promotions and PME marketing. **Key Responsibilities** + **HCP Marketing Strategy & Execution:** Develop and execute a comprehensive HCP engagement strategy, ensuring alignment with brandobjectivesand competitive positioning. + **Omnichannel & Non-Personal Promotion (NPP):** Lead the HCP omnichannel strategy, integrating digital, non-personal promotion (NPP), and personal engagement to maximize reach and impact. + **HCP Engagement & Field Enablement:** Develop promotional tools, messaging, and training resources to empower the field sales team andoptimize HCP engagement. + **KOL Engagement & Speaker Programs:** Partner with medical and sales teams toidentifyand engage key opinion leaders (KOLs), oversee speaker programs, and manage congress presence. Develop and execute a comprehensive commercial KOL engagement plan + **Market Insights & Competitive Intelligence:** Utilizemarket research, HCP insights, and competitive analysis to refine strategies and ensure agility in response to market dynamics. + **Brand Positioning & Messaging:** Ensure brand messaging is differentiated, evidence-based, and compelling for target HCP audiences. + **Market Access Pull Through:** Create market access pull through strategies, including but not limited to reimbursement support, patient access programs, and/or formulary positioning, into brand promotional efforts + **Cross-Functional Leadership:** Collaborate closely with medical, regulatory, and commercial operations teams to ensure compliance and seamless execution of promotional initiatives. + **Performance Measurement & Optimization:** Establishand track key performance indicators (KPIs) to assess HCP marketing effectiveness andoptimizepromotional investments. + **Budget & Resource Management:** Oversee marketing budgets, ensuring efficient allocation of resources and maximizing return on investment. **Qualifications & Key Competencies** + Bachelor's degree in Business, Marketing, or a related field; MBA preferred + 10+ years of pharmaceutical marketing experience, with a focus on HCP engagement, omnichannel marketing, or field sales enablement + Experience in CNS, psychiatry, neurology, or related therapeutic areas preferred + Launch experience preferred + Proven ability to develop and execute HCP engagement strategies, including non-personal promotion (NPP), field support, and speaker programs + Omnichannel marketingexpertise, including digital and traditional HCP engagement tactics + Strong analytical skills, with the ability toleveragedata and insights to refine marketing execution + Demonstrated ability to plan and manage large investments and marketing budgets tooptimizeoverall ROI + Excellent collaboration and communication skills, with experience working in cross-functional teams + Experience managing vendors and agency partners, ensuring effective execution of marketing initiatives + Ability to work in a matrixed environment, balancing multiple priorities and aligning stakeholders **Competencies** **Accountability for Results -** Stay focused on key strategic objectives, be accountable for high standards of performance, and take an active role in leading change. **Strategic Thinking & Problem Solving -** Make decisions considering the long-term impact to customers, patients, employees, and the business. **Patient & Customer Centricity -** Maintain an ongoing focus on the needs of our customers and/or key stakeholders. **Impactful Communication -** Communicate with logic, clarity, and respect. Influence at all levels to achieve the best results for Otsuka. **Respectful Collaboration -** Seek and value others' perspectives and strive for diverse partnerships to enhance work toward common goals. **Empowered Development -** Play an active role in professional development as a business imperative. Minimum $183,335.00 - Maximum $274,160.00, plus incentive opportunity: The range shown represents a typical pay range or starting pay for individuals who are hired in the role to perform in the United States. Other elements may be used to determine actual pay such as the candidate's job experience, specific skills, and comparison to internal incumbents currently in role. Typically, actual pay will be positioned within the established range, rather than at its minimum or maximum. This information is provided to applicants in accordance with states and local laws. **Application Deadline** : This will be posted for a minimum of 5 business days. **Company benefits:** Comprehensive medical, dental, vision, prescription drug coverage, company provided basic life, accidental death & dismemberment, short-term and long-term disability insurance, tuition reimbursement, student loan assistance, a generous 401(k) match, flexible time off, paid holidays, and paid leave programs as well as other company provided benefits. Come discover more about Otsuka and our benefit offerings; ********************************************* . **Disclaimer:** This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary. Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will be given consideration for employment without regard to race, color, sex, gender identity or gender expression, sexual orientation, age, disability, religion, national origin, veteran status, marital status, or any other legally protected characteristic. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation, if you are unable or limited in your ability to apply to this job opening as a result of your disability. You can request reasonable accommodations by contacting Accommodation Request (EEAccommodations@otsuka-us.com) . **Statement Regarding Job Recruiting Fraud Scams** At Otsuka we take security and protection of your personal information very seriously. Please be aware individuals may approach you and falsely present themselves as our employees or representatives. They may use this false pretense to try to gain access to your personal information or acquire money from you by offering fictitious employment opportunities purportedly on our behalf. Please understand, Otsuka will **never** ask for financial information of any kind or for payment of money during the job application process. We do not require any financial, credit card or bank account information and/or any payment of any kind to be considered for employment. We will also not offer you money to buy equipment, software, or for any other purpose during the job application process. If you are being asked to pay or offered money for equipment fees or some other application processing fee, even if claimed you will be reimbursed, this is not Otsuka. These claims are fraudulent and you are strongly advised to exercise caution when you receive such an offer of employment. Otsuka will also never ask you to download a third-party application in order to communicate about a legitimate job opportunity. Scammers may also send offers or claims from a fake email address or from Yahoo, Gmail, Hotmail, etc, and not from an official Otsuka email address. Please take extra caution while examining such an email address, as the scammers may misspell an official Otsuka email address and use a slightly modified version duplicating letters. To ensure that you are communicating about a legitimate job opportunity at Otsuka, please only deal directly with Otsuka through its official Otsuka Career website ******************************************************* . Otsuka will not be held liable or responsible for any claims, losses, damages or expenses resulting from job recruiting scams. If you suspect a position is fraudulent, please contact Otsuka's call center at: ************. If you believe you are the victim of fraud resulting from a job recruiting scam, please contact the FBI through the Internet Crime Complaint Center at: ******************* , or your local authorities. Otsuka America Pharmaceutical Inc., Otsuka Pharmaceutical Development & Commercialization, Inc., and Otsuka Precision Health, Inc. ("Otsuka") does not accept unsolicited assistance from search firms for employment opportunities. All CVs/resumes submitted by search firms to any Otsuka employee directly or through Otsuka's application portal without a valid written search agreement in place for the position will be considered Otsuka's sole property. No fee will be paid if a candidate is hired by Otsuka as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
    $183.3k yearly 60d+ ago
  • Vice President Marketing

    Digital United

    Marketing director job in Farmington, CT

    The VP Marketing is a key role in mediate.ly's management team. The VP Marketing is responsible for overseeing media under management and the key relationship between the clients and mediate.ly's marketing leads. In addition to leading client satisfaction by training marketing leads to think strategically, plan methodically, and serve clients efficiently, this person must balance service and business margins. She will also play a key role in winning new business in addition to growing installed accounts. Responsibilities Oversee team of marketing leads on assigned accounts to ensure highlevel service, strategic thinking and efficient delivery of support. Develop media strategies for clients at onset of relationship, at key times, or when formally engaged. Train team to develop media strategies within set model. Develop and manage lead role framework/model so resources are utilized in a most efficient and effective manner. Implement training, adherence, and optimization. Work in partnership with SLT and Director Finance & Ops to optimize billing process and net revenue by client. Work in concert with ad ops and data analyst to provide timely and accurate reports that help clients better understand the impact campaigns have on their campaigns. Delegate and/or author thought leadership content to support company blog/seo. Oversee and implement best practices and implement ongoing training for media planning and buying as well as optimizing use of MediaOcean Resources this role is responsible for Managing and directing a staff of direct reports (currently 3; roadmap for 5) Media planning and buying tools (e.g. media ocean; sqad) Client enrichment/support program ($10k) and team enrichment ($5K). Actual budgets to be confirmed. Decision leader on media strategy model, marketing lead training implementation programs. Influences decisions on company growth strategy, culture, new business opportunities, acquisition targets, company hires.
    $142k-206k yearly est. 60d+ ago
  • Marketing Director

    Avid Energy Solutions

    Marketing director job in Sutton, MA

    Job Description AVID Energy Solutions, a Mass Save Partner, is seeking an experienced, outgoing and highly motivated, Marketing Manager / Director earning $70,000+ annually to join our team to oversee the company's marketing projects. The ideal candidate will be looked upon to work with the team to brainstorm ideas, put these plans into action via research and analyzing data trends in the insulation, weatherization and energy efficiency service space to come up with new marketing strategies, with an emphasis on driving and increasing lead volume. As our Marketing Manager / Director you will be responsible for generating leads and brand awareness for Massachusetts homeowners and renters to see if their residence qualifies for energy efficient incentives and a no-cost home energy assessment from the Mass Save program, leading all marketing channels and working closely with the Sales and Customer Service teams to grow revenue. Essential Job Functions/ Responsibilities: Drive awareness and leads for Massachusetts homeowners and renters for no-cost energy assessments Reach and exceed agreed-upon monthly marketing and sales targets Follow a proven marketing and sales process to achieve goals within the desired deadline Responsible for developing ad campaigns across all marketing platforms, cultivating all leads Ability to drastically increase lead volume while keeping ROI in mind Develop and order all marketing materials and collateral Create campaigns designed to generate inbound interest, sales and generate leads by networking, building and maintaining relationships. Conduct general marketing research and be cognizant of trends and competitors' marketing tactics Ability to improve on our solid digital campaigns as well as field marketing campaigns Ability to inspire the entire AES team to embrace consistent messaging throughout Stay up-to-date with industry trends and best practices in insulation technology and energy efficiency Other duties as assigned Qualifications: Must have 3+ years of experience as a marketing leader preferably with the residential home services or construction space and B2C marketing experience 1+ years of experience with the Mass Save program or similar residential home auditing program a plus Extensive knowledge and hands on experience with Google AdWords and Google Analytics - certifications preferred Experience managing a multi-channel marketing budget and exceeding lead generation goals Prior experience working with and managing a Marketing Agency required Proficiency across various marketing channels and social media platforms - large emphasis on PPC and SEO as well as direct mail Graphic designs skills (In Design, Photoshop, etc.) preferred Prior experience working with a high-volume phone sales team handling outbound and inbound calls and emails Prior experience with Salesforce CRM preferred Experience working closely with the Marketing, Sales and Customer Service teams Strong communication and professional work ethic, organizational and time management skills Self-motivated and an ability to work independently or as part of a team Outstanding interpersonal skills: must display patience, humor and helpfulness at all times Ability to manage multiple tasks and manage deadlines to achieve goals Consent to a background check and drug test screening Benefits: Flexible work schedule Health, Dental and Vision insurance FSA and HSA available Life insurance and Short-Term Disability Multiple Weeks of Paid time off & Paid company holidays Lead generation bonuses Continuous training and growth opportunities Referral program for Customers and Employees About AVID Energy Solutions: AVID Energy Solutions is a proud Mass Save Partner dedicated to helping home owners reduce their energy output and save on their monthly utility bills. With offices in Methuen and Sutton, we work with clients throughout the North Shore, South Shore, Central and Western Massachusetts, as well as the Greater Boston area to find the best possible solutions for their energy efficiency needs and budget. We believe that everyone should have access to affordable, reliable energy efficient solutions, and we are committed to providing that to homeowners throughout Massachusetts. Our team of certified energy efficiency specialists, professional weatherization installers, and friendly customer service representatives are all committed to providing the highest level of service starting with no-cost home energy assessments through any insulation and weatherization installation and other energy efficient measures such as HVAC systems, windows and doors. Powered by JazzHR y7963PVOeA
    $70k yearly 3d ago
  • Chief Marketing Officer (Web3) - External

    Serotonin

    Marketing director job in Berlin, NY

    We're enabling global builders, fintechs and integrators to launch and connect programmable “digital dollars” in an interoperable, composable network-providing liquidity, on-chain governance and institutional-grade safeguards for a new era of finance. If you're driven by redefining money, infrastructure, and scale-driven marketing, this is the opportunity to shape not just a brand, but a foundational movement. As Chief Marketing Officer, you will be the architect of a global brand narrative that bridges innovation, trust, and impact. You'll lead a multidisciplinary team to craft and execute data-driven marketing strategies that elevate awareness, drive adoption, and position the organization as the category leader in digital asset infrastructure. This role demands a visionary marketer-someone equally fluent in strategy and storytelling, who can translate complex technology into human-centered messages that resonate across enterprises, developers, regulators, and institutional partners.Key Responsibilities: Marketing Strategy & Vision: Develop and execute a comprehensive marketing strategy - spanning community, content, events, and partnerships - to drive network growth and user adoption. Align marketing initiatives with our business objectives and bold vision for decentralization. Brand Narrative & Positioning: Craft and champion the brand narrative and positioning, creating a clear, compelling story that resonates with users, partners, and the broader Web3 community. Elevate the identity with a bold voice that stands out in the decentralized tech space. Community Building: Lead community growth and engagement across Discord, Twitter (X), Telegram, and other platforms - building a vibrant community from the ground up. Nurture advocates and ambassadors who champios the mission and expand our reach. Foster an environment of trust, engagement, and excitement among early adopters. Content & Campaigns: Drive creative marketing campaigns and content initiatives that boost user engagement and retention. Oversee content creation (social media, blogs, videos, etc.) and educational resources to keep our community informed and excited - all while ensuring every message reflects their bold and provocative voice. Public Relations & Communications: Manage all PR and communications efforts to position them as a thought leader in Web3. Secure strategic media coverage and speaking opportunities at industry events. Serve as the confident public face of the company at conferences, AMAs, and in the press, articulating our vision for decentralization and DePIN with clarity and conviction. Partnerships & Ecosystem Growth: Forge strategic partnerships across the Web3 and DePIN ecosystem to amplify our reach and utility. Work closely with other projects, protocols, and influencers on co-marketing initiatives that drive network effects and grow their user base. Expand their presence by collaborating within the community and industry to catalyze adoption. Team Leadership: Build and mentor a high-performing marketing team, fostering a culture of creativity and data-driven experimentation. Inspire and empower team members to execute bold ideas with excellence, and lead by example as a hands-on marketer and mentor. Metrics & Optimization: Establish clear KPIs and success metrics for all marketing efforts, and continuously analyze performance data to inform decisions. Iterate quickly on campaigns based on insights, ensuring our marketing is solution-oriented and delivering tangible growth in users and engagement. Key Requirements: Experience: 10+ years of marketing experience with a strong track record in leadership roles, including significant exposure to high-growth tech or Web3 startups. You have scaled marketing organizations and delivered results in fast-paced environments. Web3 Launch Expertise: Proven success in launching major blockchain products or networks (including token launches) and growing communities from inception to scale. You've taken projects from zero to one - and beyond - and can point to communities or user bases you've built from the ground up. Blockchain & DePIN Knowledge: Deep expertise in blockchain technology, decentralization principles, and emerging Web3 trends like DePIN (Decentralized Physical Infrastructure Networks). Fluent in crypto culture and communities, you understand what resonates with developers, node operators, degens and enthusiasts alike. Strategic & Innovative Mindset: Visionary strategist who can see the big picture but also get hands-on. You aren't afraid to challenge conventional marketing tactics - willing to throw out the old playbook and experiment with novel, even provocative, approaches to spark growth. Communication & Public Presence: Exceptional communication, storytelling, and writing skills. A bold communicator who can inspire action through clear messaging. Confident public speaker comfortable representing the company on stage, in webinars, and on social channels. Leadership & Team Building: Proven ability to lead and inspire teams. You have built and managed high-performing marketing or community teams, and you know how to mentor talent and foster a collaborative, results-driven culture. Data-Driven Approach: Metrics-focused mindset with proficiency in analytics tools (e.g. Google Analytics) to measure campaign performance. You make decisions based on data and user insights, and you iterate quickly to optimize outcomes. Network & Relationships: Extensive network and credibility in the Web3/crypto space, with relationships across media, key opinion leaders (KOLs), and community influencers. Able to leverage your connections to boost visibility and partnership opportunities. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
    $129k-239k yearly est. Auto-Apply 56d ago
  • Director, Digital Analytics & Strategy

    The Travelers Companies 4.4company rating

    Marketing director job in Hartford, CT

    Who Are We? Taking care of our customers, our communities and each other. That's the Travelers Promise. By honoring this commitment, we have maintained our reputation as one of the best property casualty insurers in the industry for over 170 years. Join us to discover a culture that is rooted in innovation and thrives on collaboration. Imagine loving what you do and where you do it. Job Category Data Analytics Compensation Overview The annual base salary range provided for this position is a nationwide market range and represents a broad range of salaries for this role across the country. The actual salary for this position will be determined by a number of factors, including the scope, complexity and location of the role; the skills, education, training, credentials and experience of the candidate; and other conditions of employment. As part of our comprehensive compensation and benefits program, employees are also eligible for performance-based cash incentive awards. Salary Range $132,800.00 - $219,100.00 Target Openings 1 What Is the Opportunity? At Travelers, we're focused on expanding the application of data and analytics beyond managing risk, helping businesses increase their productivity and efficiency and enabling great experiences for our customers and agents. The Digital Analytics team aims to enable the business by building solutions that turn digital interactions into actionable insights through sophisticated analytics platforms, personalization capabilities, and privacy-compliant data collection strategies. As the Director, Digital Analytics, you will lead the strategic direction of enterprise digital analytics capabilities, ensuring technical solutions align with long-term business partner roadmaps across Personal Insurance, Business Insurance, Claims, and other business units. You will build highly complex digital analytics stories and present to management to enable sound decision making around customer experience optimization, conversion improvement, and digital transformation initiatives. You will leverage your negotiation skills to come to optimal solutions with business partners that align digital analytics capabilities to measurable business value. You will coordinate with internal and external partners, including software engineers, data engineers, and compliance teams, to avoid redundancies in delivery and ensure efficient execution of digital analytics initiatives. This position may direct a team of digital analytics professionals. What Will You Do? * Accountable for the planning, objectives, and milestones for long-term digital analytics strategy, including dependency mapping across web development, data engineering, and business intelligence teams, business partnerships, and implementation timelines across supported portfolio(s). * Drive adoption of digital analytics solutions among business partners, including Google Analytics 4 implementation, Tealium tag management optimization, audience segmentation through AudienceStream, real-time data streaming via EventStream, and website personalization initiatives. * Focus on what digital analytics capabilities need to be delivered to achieve customer experience, conversion optimization, and personalization goals across business lines. * Lead the intake of digital analytics business demand and assess value to ensure alignment to long-term digital transformation roadmaps. * Work with business partners to design comprehensive digital analytics portfolio that addresses customer journey optimization, attribution modeling, and performance measurement objectives. * Partner with leaders across Personal Insurance, Business Insurance, Claims, and other lines of business to assess and adopt new digital analytics and personalization capabilities. * Oversee implementation and optimization of technology stack, including OneTrust cookie consent management, and ObservePoint data quality auditing. * Work to ensure team structure and skills are sufficient to deliver and maintain digital analytics value over time, including expertise in client-side and server-side tag management, data layer implementation, and cross-platform measurement. * Balance dependencies with software engineering teams for website tagging implementation and data engineering teams for digital data ingestion to ensure value delivery plans can be met. * Ensure all digital analytics implementations comply with regulatory requirements including CCPA, CPRA, and GDPR, working closely with privacy and legal teams. * Provide technical use cases for digital analytics tool assessment and vendor evaluation. * Coach and aid in the skill development of the team, including team leaders, in advanced digital analytics methodologies and emerging privacy-first measurement approaches. * Align digital analytics solution design to enterprise data management, security, and governance controls while maintaining measurement accuracy and customer privacy. What Will Our Ideal Candidate Have? * Strong technical understanding of digital analytics platforms (Google Analytics 4, Adobe Analytics), tag management systems (Tealium iQ, Google Tag Manager), customer data platforms (Tealium AudienceStream), and their integration with enterprise data ecosystems. * Deep expertise in privacy-compliant data collection strategies and regulatory frameworks (CCPA, CPRA, GDPR). * Hands-on experience with Google Analytics 4, Tealium iQ, and server-side data collection methodologies. * Excellent communication skills with the ability to interact with all levels of management and translate complex digital analytics concepts into business value propositions. * Ability to quickly gain an understanding of Travelers' business strategy and plan digital analytics objectives to align with enterprise goals and customer experience initiatives. * Experience with website personalization platforms, A/B testing tools, and conversion optimization methodologies (e.g., client-side tags, conversion APIs, etc.). * Proven ability to set digital analytics and customer data strategies that drive measurable business outcomes. * Experience managing cross-functional relationships with software engineering, data engineering, and business intelligence teams. * Leadership experience in managing technical teams and driving adoption of analytics capabilities across large organizations. * Demonstrated experience implementing privacy-compliant digital analytics solutions in regulated industries. * Proven track record of leading digital analytics teams and driving enterprise-wide adoption of measurement capabilities. What is a Must Have? * Bachelor's degree or five years equivalent experience with business intelligence tools, techniques, manipulation, or related. What Is in It for You? * Health Insurance: Employees and their eligible family members - including spouses, domestic partners, and children - are eligible for coverage from the first day of employment. * Retirement: Travelers matches your 401(k) contributions dollar-for-dollar up to your first 5% of eligible pay, subject to an annual maximum. If you have student loan debt, you can enroll in the Paying it Forward Savings Program. When you make a payment toward your student loan, Travelers will make an annual contribution into your 401(k) account. You are also eligible for a Pension Plan that is 100% funded by Travelers. * Paid Time Off: Start your career at Travelers with a minimum of 20 days Paid Time Off annually, plus nine paid company Holidays. * Wellness Program: The Travelers wellness program is comprised of tools, discounts and resources that empower you to achieve your wellness goals and caregiving needs. In addition, our mental health program provides access to free professional counseling services, health coaching and other resources to support your daily life needs. * Volunteer Encouragement: We have a deep commitment to the communities we serve and encourage our employees to get involved. Travelers has a Matching Gift and Volunteer Rewards program that enables you to give back to the charity of your choice. Employment Practices Travelers is an equal opportunity employer. We value the unique abilities and talents each individual brings to our organization and recognize that we benefit in numerous ways from our differences. In accordance with local law, candidates seeking employment in Colorado are not required to disclose dates of attendance at or graduation from educational institutions. If you are a candidate and have specific questions regarding the physical requirements of this role, please send us an email so we may assist you. Travelers reserves the right to fill this position at a level above or below the level included in this posting. To learn more about our comprehensive benefit programs please visit *********************************************************
    $132.8k-219.1k yearly 1d ago
  • Digital and Print Marketing and Inventory Manager

    Simplicity Dispensary-Grafton

    Marketing director job in Grafton, MA

    Job Description Join Our Team as a Digital and Print Marketing and Inventory Manager! Are you a creative thinker with a knack for organization? Do you have a passion for both marketing and keeping things running smoothly behind the scenes? If so, we'd love to have you on board at our retail store as our Digital and Print Marketing and Inventory Manager! About Us We're a retail store dedicated to providing our customers with quality products and exceptional service. Our team is passionate about what we do, and we're looking for someone equally enthusiastic to help us grow and succeed. If you thrive in a dynamic environment where no two days are the same, this could be the perfect fit for you. What You'll Do As our Digital and Print Marketing and Inventory Manager, you'll wear many hats to ensure both our marketing efforts and inventory management are top-notch. Your responsibilities will include: Marketing Duties: Developing and executing creative digital and print marketing campaigns to promote our products and brand. Managing and updating our online presence, including social media and website content. Creating eye-catching promotional materials and advertisements for both digital and print platforms. Analyzing marketing performance and suggesting improvements to drive customer engagement and sales. Inventory Management Duties: Overseeing inventory levels to ensure we're always stocked with the right products. Coordinating with suppliers and tracking shipments to maintain smooth operations. Implementing efficient inventory systems to minimize waste and maximize efficiency. Conducting regular inventory audits and addressing any discrepancies. What We're Looking For We're seeking a motivated individual who can bring both creativity and organization to the table. To succeed in this role, you'll need: At least 1 year of experience in a similar role or a related field. Strong skills in digital and print marketing, with an eye for design and detail. A solid understanding of inventory management processes and tools. Excellent communication and problem-solving abilities. A proactive attitude and the ability to juggle multiple priorities effectively. Why Join Us? While we don't offer additional benefits at this time, this role provides a fantastic opportunity to make a meaningful impact in a growing retail environment. You'll have the chance to take ownership of your work, collaborate with a supportive team, and help shape the future of our business. Our Culture We believe in fostering a welcoming and collaborative workplace where everyone's ideas are valued. As a member of our team, you'll be part of a company that values hard work, creativity, and a commitment to excellence. Ready to Apply? If you're excited about this opportunity and meet the qualifications, we'd love to hear from you! Send us your resume and a brief cover letter explaining why you'd be a great fit for the Digital and Print Marketing and Inventory Manager role. We can't wait to meet you! By applying to this job, you agree to receive periodic text messages from this employer and Homebase about your pending job application. Opt out anytime. Msg & data rates may apply. Powered by Homebase. Free employee scheduling, time clock and hiring tools.
    $86k-124k yearly est. 9d ago
  • Chief Lending Officer - To 120K - Northhampton, MA - Job 3355

    The Symicor Group

    Marketing director job in Northampton, MA

    Chief Lending Officer - To $120K - Northhampton, MA - Job # 3355Who We AreThe Symicor Group is a boutique talent acquisition firm based in Lincolnshire, IL & Rockport, TX. Our nationally unique value proposition centers around providing the very best available banking and accounting talent. In fact, most of our recruiters are former bankers or accountants themselves!We know how to evaluate the very best banking and accounting talent available in the market. Whether you are a candidate seeking a new opportunity or a bank or company president trying to fill an essential position, The Symicor Group stands ready to deliver premium results for you.The PositionOur bank client is seeking to fill a Chief Lending Officer role in the Northhampton, MA area. The successful candidate will be maintaining our existing loan portfolio and meeting production targets by nurturing our current referral base and developing new channels to achieve results while creating a friendly and welcoming experience for our customers.The position includes a generous salary of up to $120K and an excellent benefits package. (This is not a remote position).Chief Lending Officer responsibilities include: Leading sales/lending efforts for commercial, specialty, and consumer lending. Providing leadership and coaching to all lenders while partnering with credit and loan processing teams. Leading lending team for in-market commercial and consumer lending through developing and mentoring team to achieve production goals. Managing the internal sales team responsible for processing inbound referral calls on Specialty loan applications/products. Oversight and management of lending pipeline for commercial, specialty, and consumer lending. Managing Loan requests as received from the application process and managing Loan Delinquency for all types of loans. Working closely with and keeping the CEO and Senior Management informed on all major issues within the Sales teams. Ensuring that appropriate action steps are taken for each delinquent loan/relationship. Developing and maintaining calling programs for commercial and consumer loan prospects, loan customers, and centers of influence. Partnering with Commercial Lenders and Branch Managers to promote the cross-selling of all Bank Products and services to loan customers. Participating in Community Re-Investment Act (CRA) activities for the Bank. Helping monitor asset quality in the loan portfolio on an ongoing basis. Assisting either internal or external auditors in performing analysis on the bank's loan portfolio. Who Are You?You're someone who wants to influence your own development. You're looking for an opportunity where you can pursue your interests and your passion. Where a job title is not considered the final definition of who you are, but merely the starting point for your future.You also bring the following skills and experience: Bachelor's Degree with an emphasis in Business, Accounting, or Finance. Master of Business Administration preferred. Ten years of commercial banking experience with a minimum of five years related to commercial credit review or commercial credit experience. Direct lending and lending/sales management experience ideal. Experience with Consumer Lending is ideal as well. Demonstrated leadership ability. Excellent written and verbal communication, organization, and interpersonal skills. Must have excellent problem-solving and decision-making skills, the ability to prioritize multiple tasks, and be able to work independently with minimal supervision. Proficient in Windows Office Suite (Word, Excel, PowerPoint). The next step is yours. Email us your current resume along with the position you are considering to:************************
    $120k yearly Auto-Apply 60d+ ago
  • Senior Director of Marketing

    Worcester Railers HC

    Marketing director job in Worcester, MA

    The Senior Director of Marketing & Game Day Experience is responsible for overseeing the Worcester Railers Hockey Club Marketing department, driving fan engagement, leading community programming, and delivering a first-class in-arena experience. This role blends strategic marketing leadership with hands-on oversight of theme nights, promotions, and game presentation. The ideal candidate is collaborative, detail-oriented, creative, and committed to staying current with industry and digital trends. Marketing Leadership Oversee, as leader of the department, the daily operations of the Marketing team Lead the staff responsible for marketing, social media, promotions, and community programming Develop and execute multi-channel marketing strategies to drive ticket sales, brand visibility, and fan engagement Oversee social media planning, posting cadence, creative direction, and cross-platform consistency Track and analyze website analytics, digital performance, and social metrics; adjust strategy based on performance data Manage marketing calendars, campaign timelines, and creative deliverables Support email marketing strategy, including segmentation, content development, and performance reporting Ensure adherence to brand standards across all digital, print, and in-arena materials Game Day Experience & Production Lead the full game-day experience, ensuring a polished, energetic, and professional presentation Oversee the staff responsible for developing the game script, run-of-show, timing notes, and all in-game activations Provide direction, feedback, and final approval on all game presentation elements Coordinate with and supervise the Game Operations team, PA announcer, music director, production staff, and promotions team to ensure cohesive execution Oversee theme nights and specialty game programming, ensuring all elements align with brand standards Manage entertainment components including contests, fan engagement moments, giveaways, on-ice promotions, and intermission activities Serve as the on-site lead during games, guiding staff and resolving issues in real time Community Programming & Outreach Oversee team responsible for community events and engagement initiatives. Collaborate with the community staff to support appearances, grassroots outreach, and special events Cross-Department Collaboration Collaborate with Ticketing, Partnerships, Communications, and Game Operations to ensure alignment and consistency Partner with sales teams on campaigns, promotions, and fan acquisition strategies Support partnership deliverables that require marketing or game-day integration Media & Public Relations Maintain strong relationships with local media outlets Assist with PR planning, distribution of press materials, and media coordination on game nights Identify compelling content opportunities to support storytelling and awareness Qualifications Bachelor's degree in marketing, communications, business, sports management, or related field preferred Experience in marketing, sports/entertainment, event management, or game presentation Strong understanding of social media platforms, digital trends, and analytics tools Ability to lead, manage, and mentor staff Excellent communication, organizational, and project management skills Ability to work evenings, weekends, and all home game nights Adobe Creative Services and Photoshop experience required Physical & Additional Requirements Ability to lift up to 40 pounds Ability to stand for extended periods during events and games Comfortable working in a fast-paced, high-energy environment Willingness to support all aspects of the operation as part of an all-hands-on-deck culture We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
    $125k-181k yearly est. 24d ago
  • Director of Digital Strategy - Arch Promo Group

    Gemini Industries 3.6company rating

    Marketing director job in Fitchburg, MA

    Job Description The Director of Digital Strategy leads and executes marketing initiatives that support revenue growth across Arch Promo Group and its portfolio of brands. This role partners closely with sales leadership and brand stakeholders to translate business goals into practical, measurable marketing programs. This position is both strategic and hands-on, owning day-to-day execution while helping build structure, consistency, and momentum in a fast-paced, growth-driven environment. Success in this role requires strong communication, organization, and the ability to turn ideas into action. Location:This role may be based in St. Louis, MO or at other Arch Promo Group locations, including Roxana, IL; Lake Barrington, IL; Stamford, CT; Valley Cottage, NY; Fitchburg, MA; Baltimore, MD; or Stuttgart, AR. Hybrid flexibility may vary by location. Supervisory Responsibilities: None. Duties/Responsibilities: · Lead digital marketing execution in support of sales goals, trade shows, and key selling periods · Serve as the primary marketing point of contact between corporate leadership and brand general managers · Support inside and outside sales teams with campaigns, tools, and content that drive engagement and opportunity creation · Manage brand presence and visibility across industry platforms including ESP, SAGE, and Distributor Central · Oversee website content, landing pages, and digital touchpoints to improve awareness and lead flow · Build and maintain a realistic social media and digital content calendar across brands · Create or coordinate content that highlights products, people, culture, and brand value · Recommend and manage digital campaigns that are practical, measurable, and sales-focused · Develop and manage the marketing budget with a focus on ROI and business impact · Track performance, report insights, and continuously optimize marketing efforts · Collaborate cross-functionally with sales, customer service, and leadership to ensure alignment and execution Required Skills/Abilities: · Strong understanding of digital marketing strategy and execution in a B2B environment · Excellent communication and organizational skills with the ability to manage multiple priorities · Ability to operate across multiple brands and stakeholder groups · Self-motivated, entrepreneurial, and comfortable building structure in a fast-moving environment · Team-oriented mindset with the ability to collaborate effectively across departments · Data-driven approach with a focus on measurable outcomes and continuous improvement · Creative, flexible, and resourceful in problem-solving and execution Education and Experience: A combination of education, training, and experience that supports the ability to execute effectively and enable sales and brand partners to succeed. A typical path includes: · Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience · Five or more years of marketing experience, preferably in promotional products or a related B2B industry · Experience with CRM or marketing automation tools; HubSpot experience preferred About Arch Promo Group Arch Promo Group is a fast-paced, growth-driven promotional products organization bringing together several strong brands under one umbrella. We operate with an entrepreneurial mindset, moving quickly, testing ideas, and building structure as we scale. We value collaboration, accountability, and people who take ownership. This is not a highly scripted environment. It is an opportunity to build, influence, and execute while working closely with sales and leadership to drive growth.
    $110k-142k yearly est. 10d ago
  • Global Marketing Manager - Alternative Fuels

    Vontier

    Marketing director job in Hartford, CT

    **INTRODUCTION and WHAT YOU WILL DO (Job Responsibilities)** The Global Marketing Manager at ANGI Energy, a Vontier company, plays a key role in driving profitable growth for the Alternative Fuels product lines (CNG, RNG, Hydrogen). This hands-on position develops and executes strategic marketing plans that enhance brand awareness and generate quality leads. Success requires strong collaboration with commercial and aftermarket teams, deep customer insight, and expertise in digital marketing and data analysis to identify new sales opportunities. The role reports to the Global Head of Marketing - Alternative Fuels and offers full-time remote work with opportunities for domestic and international travel. **Responsibilities:** **Lead Generation:** + Devise, plan and implement an omnichannel digital and account-based marketing strategy aimed at generating quality leads that support business priorities. (see 'Digital Marketing' below) + Work with internal stakeholders to segment customer/prospect data to develop targeted value propositions. + Successfully execute new product launches. + Collaborate with Vontier's marketing Centers of Excellence and/or external agencies to brief and manage campaign and content requirements. + Support business development activities by conducting regular industry research to identify new prospects and opportunities ('whitespace'). + Partner with the Commercial team to strategize and execute on targeted campaigns to drive sales linearity and support bookings and revenue targets. **Lead Management:** + Manage the end-to-end lead management and automation process in the Sales and Marketing CRMs. + Maintain lists for outbound marketing, ensuring compliance with relevant local data privacy regulations. + Build custom reports tracking lead status through the sales funnel. + Report on the efficacy/ROI of all marketing activities in relation to defined KPIs and strategic business priorities. **Digital Marketing:** + Lead omni-channel digital and account-based marketing strategies, identifying relevant paid, owned and earned promotional opportunities to increase online visibility. + Build and implement an engaging social media strategy. + Engage with trade media, associations and directories to identify and negotiate relevant advertising opportunities. + Work with the Vontier Centers of Excellence and/or external agencies to develop compelling content to drive conversions across digital platforms. + Collaborate with the Vontier Digital Marketing team to ensure global websites are kept up-to-date and optimized for SEO. + Track digital campaign and website performance, implementing optimization tactics to drive increased traffic and conversion rates. **Sales Enablement:** + Manage the creation and maintenance of sales tools (brochures, presentations, quoting tools, videos, etc.), leveraging Vontier's Creative Studio and/or outside agencies. + Conduct regular industry and competitor research to ensure sales tools remain current and relevant (i.e. industry and regulatory landscape). + Work with Engineering/Product teams to ensure materials are kept up-to-date with the latest technical and regulatory information. + Coordinate translation of marketing materials into requisite languages. **Exhibitions & Events:** + Support ANGI Energy's yearly exhibition plan across North America and Europe. + Collaborate closely with Vontier and other Vontier companies on shared exhibition initiatives. + Assist with coordinating and promoting live and virtual speaking opportunities (e.g. panel discussions, webinars, conference talks). + Manage event leads, devising and implementing post-event nurturing campaigns. **Brand:** + Serve as a brand guardian, ensuring ANGI and Vontier brand guidelines are followed across all platforms. + Support PR and content marketing strategies aimed at driving thought leadership and building brand awareness. + Collaborate with Vontier and other fleet-facing Vontier companies to support the articulation of Vontier's narrative to the Fleet segment. **Internal Communications:** + Collaborate with internal communications lead(s) at ANGI to ensure internal visibility of marketing and commercial activities. **WHO YOU ARE (Qualifications)** **Essential** **:** + Bachelor's degree in Digital Marketing, Marketing Communications, Public Relations, Business, or related field, or equivalent professional experience. + Minimum 5 years of relevant work experience in B2B marketing. + Excellent verbal and written communication skills. + Experience running annual marketing plans and budgets. + Digitally savvy - able to ideate, develop, launch and track effective omnichannel digital marketing campaigns. + A good eye for creative and knack for developing effective campaign briefs. + CRM and marketing automation software skills (Salesforce marketing cloud preferred). + Experience partnering with sales teams to develop compelling value propositions and sales tools. + Experience working closely with product/engineering teams to translate complex data in digestible formats. + Solid project and time management skills, with a proven track record of managing multiple and competing priorities across diverse groups of stakeholders. + Willingness to travel (domestic and overseas, estimated 15-20% of role). **Preferable:** + In-depth (8+) relevant industry experience (e.g. industrial manufacturing, cleantech, automotive). + Experience working in a matrix and/or multi-market environment. Experience in North America and/or Europe advantageous. + Experience working within Sales & Marketing organizations with multiple channels of distribution. + Event management skills. + Graphic design experience (Adobe Creative Suite). **Outcomes and Deliverables:** **Deliverables:** + Annual strategic marketing plan. + Targeted account-based marketing strategies to defined key accounts. + Effective sales enablement tools and digital content. + Yearly tradeshow & events schedule. **Outcomes:** + Increase in Marketing Qualified Leads (MQLs) and conversion to Sales Qualified Leads (SQLs). + Increased brand awareness and leads from industry whitespace. + Effective budget management + Demonstrable ROI on marketing activities **Physical Demands:** + Frequent use of computer, phone, and other office equipment. + Ability to participate in virtual meetings and presentations for extended periods. + Occasional travel (domestic and international) requiring air travel, ground transportation, and navigating airports and conference venues (estimated 15-20% of time). + Ability to attend and support exhibitions, conferences, and events, which may involve standing, walking, and setting up or managing event materials. + Handling and transporting marketing materials, samples, or sales tools during events (light lifting, carrying up to 15-20lbs). + Coordinating event logistics which may require moderate physical activity such as walking, standing, and occasional lifting or arranging displays. + Ability to remain focused on detailed digital work, including data analysis and content creation, requiring fine motor skills and visual acuity. + Ability to work flexible hours occasionally to accommodate global time zones and meetings/events. **Work Environment:** + Office-based/remote work involving extended periods of sitting and computer use. + Exhibitions, Conferences, and Events.. The base compensation range for this position is $85,000 to $120,000 per annum. Your actual base salary will be determined based upon numerous factors which may include relevant experience, skills, location (labor market data), credentials (education, certifications), and internal equity. For this specific role, you may be eligible to participate in an annual bonus plan. Vontier partners with you and your family on your health and wellness journey. Visit VontierBenefits.com to view our benefits. We offer a premium suite of health and wellness programs for you and your family, including medical, dental, vision, disability and life insurance. With programs for family planning from Maven Clinic to managing diabetes like Livongo, coverage for women's health, support for adult and elder care, paid parental leave, a generous 401(k) plan with matching company contributions, and more. Vontier is here for all stages of life. We also offer paid time off up to 15 days each year, 12 paid holidays (including 2 floating holidays), and paid sick leave.* **Disclaimer:** The salary, other compensation, and benefits information is accurate as of the date of this posting. Sick leave amount may vary based on state or local laws applicable to the applicant's geographic location. The Company reserves the right to modify this information at any time, subject to applicable law. **WHO IS ANGI** ANGI Energy Systems LLC ('ANGI'), a Vontier company, is a U.S. based manufacturer of quality engineered gas compression equipment and a leading supplier of compressed natural gas (CNG) and renewable natural gas (RNG) equipment and systems. ANGI has a longstanding reputation as a leader and innovator in both the compression and natural gas vehicle (NGV) refueling industries and has over 40 years of experience providing worldwide clients with high quality products and services. In 2022 ANGI launched its expanded alternative energy platform offering, to include hydrogen refueling station (HRS) solutions as it harnesses its unique position as a multi-energy systems supplier ready to support global clients in their decarbonization programs. ANGI sits within Vontier's Alternative Energy and Sustainable Fleets Platform, which is focused on providing innovative and sustainable solutions for optimizing and decarbonizing the fleet industry. Sister companies include Gasboy, Teletrac Navman, Driivz and Sparkion. For more information on ANGI's alternative energy solutions, visit angienergy.com. **WHO IS VONTIER** Vontier (NYSE: VNT) is a global industrial technology company uniting productivity, automation and multi-energy technologies to meet the needs of a rapidly evolving, more connected mobility ecosystem. Leveraging leading market positions, decades of domain expertise and unparalleled portfolio breadth, Vontier enables the way the world moves - delivering smart, safe and sustainable solutions to our customers and the planet. Vontier has a culture of continuous improvement and innovation built upon the foundation of the Vontier Business System and embraced by colleagues worldwide. Additional information about Vontier is available on the Company's website at *************** . **At Vontier, we empower you to steer your career in the direction of success with a dynamic, innovative, and inclusive environment.** Our commitment to personal growth, work-life balance, and collaboration fuels a culture where your contributions drive meaningful change. We provide the roadmap for continuous learning, allowing creativity to flourish and ideas to accelerate into impactful solutions that contribute to a sustainable future. Join our community of passionate people who work together to navigate challenges and seize opportunities. At Vontier, you are not on this journey alone-we are dedicated to equipping you with the tools and support needed to fuel your innovation, lead with impact, and thrive both personally and professionally. **Together, let's enable the way the world moves!** "Vontier companies are equal employment employers and evaluate qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, sexual orientation, gender identity or expression, and other characteristics protected by law."
    $85k-120k yearly 27d ago
  • Senior Marketing Manager, Roofing Products Division

    Steel Partners Holdings LP 4.4company rating

    Marketing director job in Agawam Town, MA

    Senior Marketing Manager OMG Inc. is a leading manufacturer of fastening products and technologies for the commercial roofing and construction industries worldwide. Headquartered in western Massachusetts, OMG is an equal-opportunity employer prioritizing the safety of our employees and customers. The company values integrity, teamwork, diversity, trust, respect, commitment, and a passion for excellence. OMG is a global company operating manufacturing facilities in Massachusetts, Illinois, and Minnesota. Position Overview OMG's Roofing Products Division is a leading manufacturer and global supplier of high-performance, Factory Mutual-approved products for the commercial roofing industry. We manufacture highly engineered roofing fasteners, insulation adhesives and roof drains and supply other rooftop components including roof mounts. We're seeking a strategic and creative Senior Marketing Manager to lead our brand development to maximize the leverage our reputation in the Commercial Roofing industry. This key resource will collaborate cross-functionally to build and maintain a brand that stands out in a competitive market. Reporting to the Vice President, Sales & Marketing, this key position will oversee the full lifecycle of multi-channel marketing campaigns, from strategy to execution, while acting as a trusted advisor and growth partner. This role offers the opportunity to work across digital, traditional, and content-driven initiatives, and to identify upsell and cross-sell opportunities that add value. This is a high-visibility position where the Senior Marketing Manager's ideas will directly influence client growth, and this resource will have the autonomy to drive strategic decisions. Responsibilities * Promote Safety as the Number One priority of all OMG employees. * Brand Strategy & Positioning * Define and evolve the brand's identity, voice, and positioning in alignment with goals. * Conduct market research and competitive analysis to inform brand strategy. * Develop brand architecture and guidelines to ensure consistency across channels. * Campaign Development & Execution * Lead integrated marketing campaigns that reinforce brand values and drive engagement. * Partner with Sales and Product Management to deliver cohesive messaging and visuals. * Monitor campaign performance and optimize based on insights and KPIs. * Cross-Functional Leadership * Collaborate with Product Managers, Sales, and New Product Development & Innovation (NPDI) to align brand messaging. * Serve as a brand ambassador internally, educating teams on brand standards and storytelling. * Customer & Market Insights * Analyze customer behavior, feedback, and trends to refine brand strategy. * Leverage data to identify opportunities for brand growth and differentiation. * Vendor Management * Manage relationships with external agencies, designers, and consultants. * Oversee creative briefs, timelines, and deliverables to ensure brand alignment. * Industry Event Management * Plan, coordinate, and execute company participation in industry trade shows and conferences. * Partner with Sales and Product Management to ensure alignment of trade show objectives with business goals. * Track ROI by analyzing leads, customer interactions, and post-event follow-up. * Identify new trade show opportunities to expand brand visibility and market reach. * Perform other tasks as assigned. Requirements * Bachelor's degree in marketing, communications, business, or related field; MBA a plus. * 7+ years of progressive marketing experience, including leadership in brand strategy and campaign management. * Proven track record of executing multi-channel marketing campaigns that drive measurable growth. * Strong understanding of B2B marketing, ideally within construction, roofing, or industrial sectors. * Excellent communication and presentation skills, with the ability to influence stakeholders at all levels. * Experience managing budgets, vendors, and cross-functional teams. * Proficiency in CRM systems, marketing automation, and analytics tools. * Familiarity with the commercial roofing or building materials industry preferred. * Experience with lead generation and sales enablement strategies. * Creative problem-solving and ability to balance strategic vision with hands-on execution. * Demonstrated success in mentoring and developing high-performing contributors. * Ability to act in a professional manner with employees and customers. * Ability to demonstrate a positive attitude and good judgement. * Strong presentation and delivery skills. * Strong PC skills including experience with MS Office Suite. Requirements * Bachelor's degree in marketing, communications, business, or related field; MBA a plus. * 7+ years of progressive marketing experience, including leadership in brand strategy and campaign management. * Proven track record of executing multi-channel marketing campaigns that drive measurable growth. * Strong understanding of B2B marketing, ideally within construction, roofing, or industrial sectors. * Excellent communication and presentation skills, with the ability to influence stakeholders at all levels. * Experience managing budgets, vendors, and cross-functional teams. * Proficiency in CRM systems, marketing automation, and analytics tools. * Familiarity with the commercial roofing or building materials industry preferred. * Experience with lead generation and sales enablement strategies. * Creative problem-solving and ability to balance strategic vision with hands-on execution. * Demonstrated success in mentoring and developing high-performing contributors. * Ability to act in a professional manner with employees and customers. * Ability to demonstrate a positive attitude and good judgement. * Strong presentation and delivery skills. * Strong PC skills including experience with MS Office Suite.
    $126k-155k yearly est. 13d ago
  • Sr. Manager, Medical Distribution Account Marketing

    Cardinal Health 4.4company rating

    Marketing director job in Hartford, CT

    **What Channel Marketing contributes to Cardinal Health** Marketing is responsible for assessing customer needs, market conditions and competition to inform business strategy. Marketing implements the strategy through developing, commercializing and monitoring the appropriate products and services. Channel Marketing is responsible for anchoring into the customer and defining our integrated value proposition that connects distribution, products, and services. Channel Marketing ensures that our go-to-market strategy is grounded in customer needs while optimizing how our offerings are positioned and delivered through each channel. It defines the customer roadmap and guides cross-functional teams to ensure alignment between customer insights, market opportunities, and commercial execution. **_Job Summary_** The Sr. Manager, Medical Distribution Account Marketing leads development and implementation of commercial marketing plans for the U.S. Distribution business as a whole and for a specific account portfolio. The primary responsibility will be understanding the industry landscape and customer needs, developing sales enablement programs and tools, and commercializing the U.S. Medical Distribution value proposition to drive revenue and accelerate growth and profitability. **_Responsibilities_** Manages the development and execution of account-specific marketing plans for Cardinal Health's U.S. Medical Distribution Acute Care channel. Leveraging industry knowledge and channel segmentation to develop strategies that resonate with the customers. This role will be responsible for the following: Financials and Performance Metrics: + Leverage data to understand channel performance and program effectiveness and support decision-making. + Monitor product performance metrics and customer satisfaction. + Prepare reports and presentations on product performance and market insights for stakeholders. Marketing tools and GTM Strategies: + Develop and execute commercial marketing strategies - Create value propositions that resonate with target customer segments + Sales enablement support to accelerate industry growth + Develops and conducts product and solution presentations, using a variety of mediums, to position the sales force for success. + Develop and drive promotional activity to sales and channels to meet objectives-Create marketing materials and tools tailored to specific customer needs. This includes co-branded materials, sales presentations, and product information that aligns with the overall brand messaging. + Partner with content team and customer solutions teams to develop customer case studies and white papers Collaborate with sales and cross-functional counterparts: + Serve as marketing lead for Account Operating Units (AOUs), providing direct support for product conversion activities and customer distribution strategy + Develop partnerships with broader Cardinal Health marketing and functional teams to support cross-functional marketing strategy + Ensure that marketing strategies are effectively executed at the channel level + Communicate cross-functionally for strategy refinement + Advance, maintain, and implement training, support programs, and sales tools for the selling organization and channel. Market Intelligence and Insights, including competitive analysis: + Gather insights on market conditions and customer needs. Communicate cross-functionally for strategy refinement + Sharing customer feedback and insights with channel partners enables improvement of customer experience across USMPD **Qualifications** + 8-12 years of experience, preferred + Bachelor's degree in related field, or equivalent work experience, preferred + Self-motivated, entrepreneurial, independent, driven individual to meet objectives + Proficient in Excel with the ability to pivot tables, lookups, and analyzing multiple data sets to create actionable insights (including, but not limited to) + Strong analytical skills allowing for quick assessment of situations, trade-offs, and ability to recommend appropriate course of action + Ability to influence cross-functional teams without formal authority + Ability to multitask and prioritize while managing multiple projects and day-to-day responsibilities. + Excellent written and verbal communication skills and comfort presenting to internal and external audiences + Must be able to travel up to 25% of the time, including some nights and weekends. **What is expected of you and others at this level** + Manages department operations and supervises professional employees, front line supervisors and/or business support staff + Participates in the development of policies and procedures to achieve specific goals + Ensures employees operate within guidelines + Decisions have a short term impact on work processes, outcomes and customers + Interacts with subordinates, peers, customers and suppliers at various management levels; may interact with senior management + Interactions normally involve resolution of issues related to operations and/or projects + Gains consensus from various parties involved **Anticipated salary range:** $105,100 - $150,100 **Bonus eligible:** Yes **Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being. + Medical, dental and vision coverage + Paid time off plan + Health savings account (HSA) + 401k savings plan + Access to wages before pay day with my FlexPay + Flexible spending accounts (FSAs) + Short- and long-term disability coverage + Work-Life resources + Paid parental leave + Healthy lifestyle programs **Application window anticipated to close: 12/19/2025** *if interested in opportunity, please submit application as soon as possible. The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity. _Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._ _Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._ _To read and review this privacy notice click_ here (***************************************************************************************************************************
    $105.1k-150.1k yearly 33d ago
  • Senior Product Marketing Manager

    Datavant

    Marketing director job in Hartford, CT

    Datavant is a data platform company and the world's leader in health data exchange. Our vision is that every healthcare decision is powered by the right data, at the right time, in the right format. Our platform is powered by the largest, most diverse health data network in the U.S., enabling data to be secure, accessible and usable to inform better health decisions. Datavant is trusted by the world's leading life sciences companies, government agencies, and those who deliver and pay for care. By joining Datavant today, you're stepping onto a high-performing, values-driven team. Together, we're rising to the challenge of tackling some of healthcare's most complex problems with technology-forward solutions. Datavanters bring a diversity of professional, educational and life experiences to realize our bold vision for healthcare. **About the Role** The Senior Product Marketing Manager is responsible for defining the story of our products. What we build, why it matters, and how it drives impact for our customers. This person will translate product strategy into compelling narratives, enable our commercial teams, and partner with Growth and Demand Gen to activate campaigns that drive adoption and pipeline. **Key Responsibilities** + **Positioning & Messaging:** Craft differentiated messaging and positioning for core products and solutions; own the "master story" and ensure consistency across channels. **GTM & Launch Strategy:** Lead product launches and go-to-market planning; align cross-functionally with Product, Sales, and Marketing. + **Sales Enablement:** Develop battlecards, talk tracks, competitive briefs, and onboarding materials to arm Sales and Customer teams with clear, confident messaging. + **Content Ownership:** Oversee high-impact content, including white papers, case studies, solution overviews, and thought leadership pieces. **Campaign Partnership:** Co-develop campaign messaging and content with Growth & Demand Gen, ensuring alignment between product strategy and execution. **Market & Competitive Intelligence:** Maintain ongoing insight into market trends, customer needs, and competitor positioning to inform strategy. + **Customer Advisory Board (CAB) Content:** Partner with the CX team on customer storytelling, narrative development, and event messaging. **What You Bring** + 6-8 years of product or solutions marketing experience in B2B SaaS, health tech, or data-driven industries. + Demonstrated ability to craft compelling, differentiated messaging and translate technical concepts into business value. + Strong collaboration skills; proven track record of partnering with Product, Sales, and Demand Gen teams. + Excellent storytelling and writing abilities; comfortable developing and presenting content to executive audiences. + Strategic thinker who is also hands-on; able to own both planning and execution. We are committed to building a diverse team of Datavanters who are all responsible for stewarding a high-performance culture in which all Datavanters belong and thrive. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. At Datavant our total rewards strategy powers a high-growth, high-performance, health technology company that rewards our employees for transforming health care through creating industry-defining data logistics products and services. The range posted is for a given job title, which can include multiple levels. Individual rates for the same job title may differ based on their level, responsibilities, skills, and experience for a specific job. The estimated total cash compensation range for this role is: $128,000-$160,000 USD To ensure the safety of patients and staff, many of our clients require post-offer health screenings and proof and/or completion of various vaccinations such as the flu shot, Tdap, COVID-19, etc. Any requests to be exempted from these requirements will be reviewed by Datavant Human Resources and determined on a case-by-case basis. Depending on the state in which you will be working, exemptions may be available on the basis of disability, medical contraindications to the vaccine or any of its components, pregnancy or pregnancy-related medical conditions, and/or religion. This job is not eligible for employment sponsorship. Datavant is committed to a work environment free from job discrimination. We are proud to be an Equal Employment Opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, or other legally protected status. To learn more about our commitment, please review our EEO Commitment Statement here (************************************************** . Know Your Rights (*********************************************************************** , explore the resources available through the EEOC for more information regarding your legal rights and protections. In addition, Datavant does not and will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay. At the end of this application, you will find a set of voluntary demographic questions. If you choose to respond, your answers will be anonymous and will help us identify areas for improvement in our recruitment process. (We can only see aggregate responses, not individual ones. In fact, we aren't even able to see whether you've responded.) Responding is entirely optional and will not affect your application or hiring process in any way. Datavant is committed to working with and providing reasonable accommodations to individuals with physical and mental disabilities. If you need an accommodation while seeking employment, please request it here, (************************************************************** Id=**********48790029&layout Id=**********48795462) by selecting the 'Interview Accommodation Request' category. You will need your requisition ID when submitting your request, you can find instructions for locating it here (******************************************************************************************************* . Requests for reasonable accommodations will be reviewed on a case-by-case basis. For more information about how we collect and use your data, please review our Privacy Policy (**************************************** .
    $128k-160k yearly 34d ago
  • Senior Director, Product Marketing Operations and Competitive Intelligence

    Pagerduty 3.8company rating

    Marketing director job in Hartford, CT

    PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses. Join us. (******************************* At PagerDuty, you'll tackle complex problems, collaborate with kind and ambitious people, and help build a more equitable world-all in a flexible, award-winning workplace. We are seeking a seasoned and insightful people leader to establish and spearhead our Product Marketing Operations and Competitive Intelligence function, reporting directly to the VP, Product Marketing. In this pivotal role, you will lead a dedicated team, driving both major and minor product launches, cultivating robust competitive intelligence, and consistently reporting on progress across all initiatives. Specifically, evolve, establish and execute product marketing programs and operations related to GTM readiness, to include: + **Product Launch process** - Establish, document and maintain product market launch framework, operating model and launch calendar that aligns with development and the field. + **Product Launch management** - organize and execute critical product launches, driving the planning and execution of launch activities, events/webinars and ensuring alignment and readiness across all marketing work streams, while coordinating overall readiness with development and field teams. + **Competitive Intelligence** - manage a team that builds and runs a competitive intel program that serves as the internal authority on competitive dynamics, equipping sales teams with sharp differentiation, timely insights and effective strategies to win. + **Repeatable sales plays** - partner with PMMs, Field, and Enablement stakeholders to define, build and deliver repeatable sales motions to drive annual operating targets (pipeline, billings, net-new logos). + **PMM Planning and Coordination** - organize and drive quarterly and yearly planning and operating plans for product marketing, including reporting results to key stakeholders; organize and drive PMM all-hands and leadership meetings and related presentations. + **Standards, Best Practices and Consistency** - drives the establishment of consistent templates, frameworks, and constructs for use across the team. + **Portfolio-level content and enablement** - drive the planning, delivery and quality of content for any cross-product activity, such as launch content, major event session tracks, and product marketing related enablement programs for sales revenue achievement. **Basic Qualifications:** + 10+ years of experience in B2B marketing, market research, or a related field. + 5+ years' experience leading a marketing function, or similar, used to managing multiple projects at one time within established timelines. + Proficient in planning and project management skills. + Ability to handle individual contributor and detail-oriented responsibilities in addition to people management responsibilities such as guiding, performance managing and mentoring a team. + Strong analytical skills and experience in quantitative and qualitative research methods, translating complex data into actionable insights. + Delivers results efficiently with a high sense of urgency when applicable. + Excellent communication and presentation skills, both written and verbal. + Ability to build strong partnerships at all levels of leadership and manage by influence. + Seamlessly negotiates and manages conflict. **Preferred Qualifications:** + Experience in high growth companies + Software/SaaS/B2B technology industry experience is preferred. + Experience in product marketing, specifically experience in managing launches at scale The base salary range for this position is 180,000 - 304,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits. Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience. Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process. **Hesitant to apply?** We encourage you to submit your resume even if you don't meet every requirement. We value potential and consider each candidate's full professional story. Whether you're exploring a career change or taking your next step, we look forward to reviewing your application. If this just isn't the right role or time - sign up for job alerts (**************************************** ! **Where we work** PagerDuty operates a hybrid work model with offices (**************************************** in 8 major cities: Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. While we offer flexibility within our established locations, we **cannot** employ candidates residing in: **Location restrictions:** **Australia:** Northern Territory, Queensland, South Australia, Tasmania, Western Australia **Canada:** Alberta, Manitoba, Newfoundland, Northwest Territories, Nunavut, PEI, Quebec, Saskatchewan, Yukon **United States:** Alaska, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Oklahoma, Rhode Island, South Dakota, West Virginia, Wyoming _Candidates must reside in an eligible location, which vary by role._ **How we work** Our values (************************************** guide how we support customers, collaborate with colleagues, develop products, and foster a culture of belonging. They define not just our actions, but what it means to be Dutonian. People Leaders at PagerDuty are responsible for creating high performance environments that drive accountability. PagerDuty has four key dimensions that define our Leadership Impact: Lead Self, Lead the Team, Lead the Business, and Lead the Future. Each dimension has three associated competencies to give leaders a shared language for guiding their development, career, promotion, and succession planning discussions. Our Manager Expectations serve as a practical guide for managers to understand their responsibilities, prioritize their efforts, and drive engagement and performance. **What we offer** As a global organization, our total rewards approach is competitive with industry standards and aligned with local laws and regulations. Learn more, including country-specific offerings, on our benefits site (********************************************** . **Your package may include:** + Competitive salary + Comprehensive benefits package + Flexible work arrangements + Company equity* + ESPP (Employee Stock Purchase Program)* + Retirement or pension plan* + Generous paid vacation time + Paid holidays and sick leave + Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO + Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)* + Paid volunteer time off: 20 hours per year + Company-wide hack weeks + Mental wellness programs *Eligibility may vary by role, region, and tenure **About PagerDuty** PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud is an AI-powered platform that empowers business resilience and drives operational efficiency for enterprises. With a generative AI assistant at its core, PagerDuty empowers teams to detect and resolve issues in real time, orchestrate complex workflows, and drive continuous improvement across their digital operations. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses PagerDuty is Great Place to Work-certified, a Fortune Best Workplace for Millennials, a Fortune Best Medium Workplace, a Fortune Best Workplace in Technology, and a top rated product on TrustRadius and G2. Go behind-the-scenes on our careers site (*********************************** and @pagerduty on Instagram. **Additional Information** PagerDuty is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status. Your privacy is important to us. By submitting an application, you confirm that you have read and understand PagerDuty's Privacy Policy (****************************************** . PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email accommodation@pagerduty.com and we will work with you to meet your accessibility needs. PagerDuty uses the E-Verify employment verification program.
    $144k-184k yearly est. 19d ago
  • Business Development / Marketing Associate

    Tectonic MSA

    Marketing director job in Hillsdale, NY

    Tectonic, a multi-disciplined professional engineering firm, is currently seeking a full-time Business Development / Marketing Associate to join our Forest Hills, NY Office. This position offers excellent opportunity for professional growth and development! ESSENTIAL FUNCTIONS Essential functions include the preparation and coordination of proposals, statements of qualifications, and associated marketing materials for professional services. This role works closely with technical staff to translate complex technical concepts into clear written and graphic content while ensuring compliance with client and agency requirements. Additional responsibilities include assisting with and/or leading the development of marketing collateral, maintaining and improving BD department resources, proofreading, editing, quality control, and other related tasks as assigned. QUALIFICATIONS 1+ years of relevant experience, with a BS Degree or equivalent in Communications, Business/Marketing, Graphic Design, English, Literature, or similar, or any other suitable combination of experience, education & training; Experience using graphic design and layout tools to develop marketing and BD materials; proficiency with Adobe Creative Suite (especially InDesign) and Microsoft Office Suite Required; Knowledge of Deltek Vision preferred; Excellent planning, writing, editing, and proofreading skills, with strong attention to detail; Strong organizational and time management skills, with the ability to manage multiple deadlines; Outstanding interpersonal and collaboration skills; Ability to multi-task and perform effectively in a fast-paced, deadline driven atmosphere. PHYSICAL REQUIREMENTS In order to perform the essential functions of this position, the candidate must be able to constantly assume a stationary position, and must handle and/or feel documents, materials, and/or equipment to perform necessary tasks, sometimes repetitively. The candidate must be able to occasionally maneuver within the office to access file cabinets, office machinery, etc., and may exert up to 15 lbs. of force occasionally. Constantly, they must be able to receive and convey detailed or important information with others via the Corporate e-mail system, telephone system, and in person. The physical demands described above are representative of those that must be met by an employee to successfully perform essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. COMPETITIVE SALARY & BENEFITS PACKAGE Tectonic offers competitive salaries along with a comprehensive benefits package that includes: Opportunities for mentoring, professional development and career advancement Tuition reimbursement to advance education Paid time off, including vacation, sick leave, and personal days Company-observed, paid holidays 401(k) retirement plan with profit-sharing opportunities Comprehensive group medical insurance, including health, dental, vision, and life coverage High Deductible Health Plan (HDHP) option paired with a Health Savings Account (HSA) Flexible spending accounts (FSAs) for medical expenses and dependent care Commuter benefits for public transportation costs Short and long-term disability coverage Employee Assistance Program PAY RANGE Tectonic's goal is to compensate employees fairly and equitably across all positions Companywide. Our advertised pay ranges are representative of our good faith effort to provide a reasonable anticipated salary range. The offered pay may be outside of the provided salary range based upon the selected candidate's work location, experience, education, certifications, and capabilities compared to the advertised position. Pay Range: $25.00 - $36.06 / hour Tectonic is an Equal Opportunity Employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, disability, genetic information, veteran status, or any other characteristic protected by law. Employment decisions are based on qualifications, merit, and business needs. Tectonic participates in USCIS E-Verify to verify employment authorization.
    $25-36.1 hourly 2d ago

Learn more about marketing director jobs

How much does a marketing director earn in Northampton, MA?

The average marketing director in Northampton, MA earns between $75,000 and $193,000 annually. This compares to the national average marketing director range of $68,000 to $193,000.

Average marketing director salary in Northampton, MA

$121,000
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