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Marketing & public relations associate vs campaign coordinator

The differences between marketing & public relations associates and campaign coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a marketing & public relations associate and a campaign coordinator. Additionally, a marketing & public relations associate has an average salary of $47,362, which is higher than the $41,865 average annual salary of a campaign coordinator.

The top three skills for a marketing & public relations associate include stakeholder engagement, facebook and email campaigns. The most important skills for a campaign coordinator are digital marketing, CRM, and powerpoint.

Marketing & public relations associate vs campaign coordinator overview

Marketing & Public Relations AssociateCampaign Coordinator
Yearly salary$47,362$41,865
Hourly rate$22.77$20.13
Growth rate8%8%
Number of jobs87,32824,801
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Average age4242
Years of experience44

Marketing & public relations associate vs campaign coordinator salary

Marketing & public relations associates and campaign coordinators have different pay scales, as shown below.

Marketing & Public Relations AssociateCampaign Coordinator
Average salary$47,362$41,865
Salary rangeBetween $39,000 And $56,000Between $28,000 And $61,000
Highest paying City-Washington, DC
Highest paying state-California
Best paying company-Square
Best paying industry-Media

Differences between marketing & public relations associate and campaign coordinator education

There are a few differences between a marketing & public relations associate and a campaign coordinator in terms of educational background:

Marketing & Public Relations AssociateCampaign Coordinator
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Most common majorCommunicationPolitical Science
Most common collegeNorthwestern UniversityStanford University

Marketing & public relations associate vs campaign coordinator demographics

Here are the differences between marketing & public relations associates' and campaign coordinators' demographics:

Marketing & Public Relations AssociateCampaign Coordinator
Average age4242
Gender ratioMale, 29.6% Female, 70.4%Male, 36.9% Female, 63.1%
Race ratioBlack or African American, 9.8% Unknown, 5.1% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.9% American Indian and Alaska Native, 0.6%Black or African American, 10.2% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between marketing & public relations associate and campaign coordinator duties and responsibilities

Marketing & public relations associate example responsibilities.

  • Assist with photography, video recording, video editing, broadcasting, managing SEO and website maintenance.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Leverage Facebook & LinkedIn to create awareness, drive consumer traffic to the company website.
  • Develop copy for websites using SEO techniques.
  • Prepare PowerPoint presentations and talking points for meetings.
  • Design advertising materials, digital press releases, newsletters and PowerPoint presentations.
  • Show more

Campaign coordinator example responsibilities.

  • Manage monthly billing reports, connect sponsors with orphans, update orphan biographies.
  • Develop and manage social media channels (Facebook page, MailChimp and website) of the organization.
  • Manage and coordinate the workload of the release team members and are responsible for organizing and hosting all production release windows.
  • Volunteer in a grassroots voter outreach initiative by canvassing in local neighborhoods and cold calling to influence voters.
  • Design, create and distribute personalized promotional materials via PowerPoint presentations.
  • Study the efficacy of grassroots organizing.
  • Show more

Marketing & public relations associate vs campaign coordinator skills

Common marketing & public relations associate skills
  • Stakeholder Engagement, 10%
  • Facebook, 8%
  • Email Campaigns, 6%
  • Twitter, 6%
  • ROI, 6%
  • Google Adwords, 6%
Common campaign coordinator skills
  • Digital Marketing, 14%
  • CRM, 8%
  • PowerPoint, 8%
  • Community Outreach, 6%
  • Twitter, 6%
  • Campaign Performance, 4%

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