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Marketing & public relations associate vs public relations assistant

The differences between marketing & public relations associates and public relations assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a marketing & public relations associate and a public relations assistant. Additionally, a marketing & public relations associate has an average salary of $47,362, which is higher than the $46,197 average annual salary of a public relations assistant.

The top three skills for a marketing & public relations associate include stakeholder engagement, facebook and email campaigns. The most important skills for a public relations assistant are press releases, facebook, and twitter.

Marketing & public relations associate vs public relations assistant overview

Marketing & Public Relations AssociatePublic Relations Assistant
Yearly salary$47,362$46,197
Hourly rate$22.77$22.21
Growth rate8%8%
Number of jobs87,32826,021
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 81%
Average age4242
Years of experience44

Marketing & public relations associate vs public relations assistant salary

Marketing & public relations associates and public relations assistants have different pay scales, as shown below.

Marketing & Public Relations AssociatePublic Relations Assistant
Average salary$47,362$46,197
Salary rangeBetween $39,000 And $56,000Between $34,000 And $61,000
Highest paying City-Seattle, WA
Highest paying state-Washington
Best paying company-California Institute of Technology
Best paying industry-Finance

Differences between marketing & public relations associate and public relations assistant education

There are a few differences between a marketing & public relations associate and a public relations assistant in terms of educational background:

Marketing & Public Relations AssociatePublic Relations Assistant
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 81%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityNorthwestern University

Marketing & public relations associate vs public relations assistant demographics

Here are the differences between marketing & public relations associates' and public relations assistants' demographics:

Marketing & Public Relations AssociatePublic Relations Assistant
Average age4242
Gender ratioMale, 29.6% Female, 70.4%Male, 24.5% Female, 75.5%
Race ratioBlack or African American, 9.8% Unknown, 5.1% Hispanic or Latino, 12.3% Asian, 5.4% White, 66.9% American Indian and Alaska Native, 0.6%Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between marketing & public relations associate and public relations assistant duties and responsibilities

Marketing & public relations associate example responsibilities.

  • Assist with photography, video recording, video editing, broadcasting, managing SEO and website maintenance.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Leverage Facebook & LinkedIn to create awareness, drive consumer traffic to the company website.
  • Develop copy for websites using SEO techniques.
  • Prepare PowerPoint presentations and talking points for meetings.
  • Design advertising materials, digital press releases, newsletters and PowerPoint presentations.
  • Show more

Public relations assistant example responsibilities.

  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Research & propose introducing Google+ & LinkedIn to social media efforts to increase brand awareness & SEO.
  • Photograph the store's merchandise, upload creative Instagram posts to increase consumer engagement and promote the store.
  • Develop key PowerPoint presentation for commencement base on content provide by management.
  • Create and administer Facebook and website content, including marketing of school programs/events.
  • Produce PowerPoint presentations, article reprints and edit broadcast media placements as needed.
  • Show more

Marketing & public relations associate vs public relations assistant skills

Common marketing & public relations associate skills
  • Stakeholder Engagement, 10%
  • Facebook, 8%
  • Email Campaigns, 6%
  • Twitter, 6%
  • ROI, 6%
  • Google Adwords, 6%
Common public relations assistant skills
  • Press Releases, 30%
  • Facebook, 7%
  • Twitter, 6%
  • Press Conferences, 5%
  • Event Planning, 4%
  • Instagram, 4%

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