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Public relations account executive vs community relations coordinator

The differences between public relations account executives and community relations coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations account executive and a community relations coordinator. Additionally, a public relations account executive has an average salary of $53,485, which is higher than the $45,632 average annual salary of a community relations coordinator.

The top three skills for a public relations account executive include press releases, digital marketing and fact sheets. The most important skills for a community relations coordinator are patients, event planning, and press releases.

Public relations account executive vs community relations coordinator overview

Public Relations Account ExecutiveCommunity Relations Coordinator
Yearly salary$53,485$45,632
Hourly rate$25.71$21.94
Growth rate8%8%
Number of jobs121,38946,318
Job satisfaction--
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 74%
Average age4242
Years of experience44

What does a public relations account executive do?

A Public Relations Account Associate is responsible for managing the brand's media relations and strategizing promotional campaigns for client accounts. They coordinate with the clients for their specifications and requirements, including their budget limitations, target audience, and timetables. They also work closely with the sales team to identify the sales performance and adjust project management plans as needed. A Public Relations Account Associate handles brand communication to various media platforms and ensure that the methods lead to client success and satisfaction.

What does a community relations coordinator do?

A public relations coordinator or community relations coordinator is an individual who is responsible for promoting or creating a public image for individuals, groups, or organizations. Since businesses are major contributors to communities and fundraisers, public relations coordinators are required to handle donations requests and build a marketing platform for the company. They must work with advertising representatives and other members of the media team to help promote the image of the company to the community. Community relations coordinators are also required to handle charity events such as blood drives or hold a corporate carnivals to benefit cancer research.

Public relations account executive vs community relations coordinator salary

Public relations account executives and community relations coordinators have different pay scales, as shown below.

Public Relations Account ExecutiveCommunity Relations Coordinator
Average salary$53,485$45,632
Salary rangeBetween $36,000 And $79,000Between $34,000 And $61,000
Highest paying CityMcLean, VAWashington, DC
Highest paying stateVirginiaConnecticut
Best paying companyEdelman Financial EnginesTenaska
Best paying industryMediaHospitality

Differences between public relations account executive and community relations coordinator education

There are a few differences between a public relations account executive and a community relations coordinator in terms of educational background:

Public Relations Account ExecutiveCommunity Relations Coordinator
Most common degreeBachelor's Degree, 86%Bachelor's Degree, 74%
Most common majorCommunicationBusiness
Most common collegeNorthwestern UniversityStanford University

Public relations account executive vs community relations coordinator demographics

Here are the differences between public relations account executives' and community relations coordinators' demographics:

Public Relations Account ExecutiveCommunity Relations Coordinator
Average age4242
Gender ratioMale, 29.3% Female, 70.7%Male, 23.6% Female, 76.4%
Race ratioBlack or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between public relations account executive and community relations coordinator duties and responsibilities

Public relations account executive example responsibilities.

  • Manage LinkedIn communications with former PRSSA members.
  • Create and effectively manage department and store/corporate events, which includes conceptual design and ROI.
  • Manage Facebook account promoting events to students across campus
  • Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
  • Experience with social media and blogging.
  • Handle casting, blogging and all social media.
  • Show more

Community relations coordinator example responsibilities.

  • Develop, write, solicit and manage communication for the campus and corporate Facebook pages.
  • Organize and manage various educational and physical programs sponsor by the NBA and its affiliates.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Assist families with completing the Medicaid application.
  • Track player, coaches and alumni involvement in the community.
  • Utilize Salesforce database and prepare weekly status reports for outbound calls and meeting census.
  • Show more

Public relations account executive vs community relations coordinator skills

Common public relations account executive skills
  • Press Releases, 18%
  • Digital Marketing, 7%
  • Fact Sheets, 5%
  • Biographies, 5%
  • Client Accounts, 4%
  • Wine, 3%
Common community relations coordinator skills
  • Patients, 10%
  • Event Planning, 9%
  • Press Releases, 7%
  • Admission Process, 5%
  • Medicaid, 5%
  • Community Organizations, 5%

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