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The differences between public relations associates and public relations can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations associate and a public relations. Additionally, a public relations associate has an average salary of $48,953, which is higher than the $48,383 average annual salary of a public relations.
The top three skills for a public relations associate include press releases, web content and facebook. The most important skills for a public relations are press releases, web content, and facebook.
| Public Relations Associate | Public Relations | |
| Yearly salary | $48,953 | $48,383 |
| Hourly rate | $23.54 | $23.26 |
| Growth rate | 8% | 8% |
| Number of jobs | 24,482 | 22,721 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 75% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A public relations associate is responsible for assisting the operations of the public relations department on developing campaigns and promotions to promote brand image on various digital platforms and other communication mediums. Public relations associates handle press releases, create digital content, organize public events, and identify business opportunities that would generate more revenue resources and attract potential clients. They also disseminate accurate information to the public regarding company news and special announcements. A public relations associate must have excellent communication and organizational skills, especially on adhering to deadlines and business requirements.
Public relations is a strategic way of developing and maintaining a client's or company's public image through media coverage, appearances, and press releases by designing and developing events to raise funds or to spread awareness to the public regarding products, brands, or individuals. It involves research and evaluation of programs including financial, marketing, employee, or government relations using topics of public interest and news items. Due to our present technological innovations, public relations now use webinars, blogs, and downloadable resources under one convenient website.
Public relations associates and public relations have different pay scales, as shown below.
| Public Relations Associate | Public Relations | |
| Average salary | $48,953 | $48,383 |
| Salary range | Between $34,000 And $68,000 | Between $32,000 And $72,000 |
| Highest paying City | Seattle, WA | Richmond, VA |
| Highest paying state | Washington | Virginia |
| Best paying company | AstraZeneca | Edelman Financial Engines |
| Best paying industry | Finance | Professional |
There are a few differences between a public relations associate and a public relations in terms of educational background:
| Public Relations Associate | Public Relations | |
| Most common degree | Bachelor's Degree, 83% | Bachelor's Degree, 75% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Stanford University |
Here are the differences between public relations associates' and public relations' demographics:
| Public Relations Associate | Public Relations | |
| Average age | 42 | 42 |
| Gender ratio | Male, 29.5% Female, 70.5% | Male, 36.1% Female, 63.9% |
| Race ratio | Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |