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Public relations associate vs publications coordinator

The differences between public relations associates and publications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations associate and a publications coordinator. Additionally, a public relations associate has an average salary of $48,953, which is higher than the $48,593 average annual salary of a publications coordinator.

The top three skills for a public relations associate include press releases, web content and facebook. The most important skills for a publications coordinator are press releases, powerpoint, and web content.

Public relations associate vs publications coordinator overview

Public Relations AssociatePublications Coordinator
Yearly salary$48,953$48,593
Hourly rate$23.54$23.36
Growth rate8%8%
Number of jobs24,48227,541
Job satisfaction--
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Average age4242
Years of experience44

What does a public relations associate do?

A public relations associate is responsible for assisting the operations of the public relations department on developing campaigns and promotions to promote brand image on various digital platforms and other communication mediums. Public relations associates handle press releases, create digital content, organize public events, and identify business opportunities that would generate more revenue resources and attract potential clients. They also disseminate accurate information to the public regarding company news and special announcements. A public relations associate must have excellent communication and organizational skills, especially on adhering to deadlines and business requirements.

What does a publications coordinator do?

A publications coordinator is responsible for assisting the publishing processes from the drafting to the distribution of materials. Publications coordinators check the accuracy and quality of the content, ensuring that the materials are free from plagiarism and adhere to publishing guidelines and regulations. They also follow publishing deadlines and confirm the submission of all materials in printing. A publication coordinator assists the marketing team in promoting the organization's products by handling and updating social media accounts, as well as searching for the recent trends as an issue for the next publications.

Public relations associate vs publications coordinator salary

Public relations associates and publications coordinators have different pay scales, as shown below.

Public Relations AssociatePublications Coordinator
Average salary$48,953$48,593
Salary rangeBetween $34,000 And $68,000Between $36,000 And $64,000
Highest paying CitySeattle, WAWashington, DC
Highest paying stateWashingtonVirginia
Best paying companyAstraZenecaAstraZeneca
Best paying industryFinanceFinance

Differences between public relations associate and publications coordinator education

There are a few differences between a public relations associate and a publications coordinator in terms of educational background:

Public Relations AssociatePublications Coordinator
Most common degreeBachelor's Degree, 83%Bachelor's Degree, 78%
Most common majorCommunicationCommunication
Most common collegeNorthwestern UniversityStanford University

Public relations associate vs publications coordinator demographics

Here are the differences between public relations associates' and publications coordinators' demographics:

Public Relations AssociatePublications Coordinator
Average age4242
Gender ratioMale, 29.5% Female, 70.5%Male, 29.4% Female, 70.6%
Race ratioBlack or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.3% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between public relations associate and publications coordinator duties and responsibilities

Public relations associate example responsibilities.

  • Conduct SEO strategy to drive traffic in order to develop a competitive advantage.
  • Manage public affairs and media efforts including writing and placing op-eds and mobilizing editorial campaigns.
  • Coordinate with managers to tweet daily specials and promotions, as well as maintain the Facebook page.
  • Work on affiliate marketing plan, as well as planned and implement company's first SEO strategy.
  • Develop and maintain Facebook social media pages.
  • Compile data from monthly reports to prepare directors' and executive management Microsoft PowerPoint presentation to board members.
  • Show more

Publications coordinator example responsibilities.

  • Develop and manage all aspects of publicity for one of NYC's oldest museums.
  • Manage all copywriting elements for live broadcasts and promotional commercials.
  • Keep staff update on current events and updates PPNC's Facebook page.
  • Produce event PowerPoint presentations and loops.
  • Developed/Produce PowerPoint presentation for weekly worship service.
  • Proofread and critiqu magazines for other publication managers who are struggling to meet quality assurance criteria.
  • Show more

Public relations associate vs publications coordinator skills

Common public relations associate skills
  • Press Releases, 22%
  • Web Content, 6%
  • Facebook, 5%
  • Twitter, 5%
  • PowerPoint, 5%
  • Linkedin, 3%
Common publications coordinator skills
  • Press Releases, 12%
  • PowerPoint, 11%
  • Web Content, 10%
  • Public Affairs, 6%
  • Graphic Design, 5%
  • Facebook, 5%

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