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The differences between public relations and media relations assistants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations and a media relations assistant. Additionally, a public relations has an average salary of $48,383, which is higher than the $45,450 average annual salary of a media relations assistant.
The top three skills for a public relations include press releases, web content and facebook. The most important skills for a media relations assistant are press releases, athletics website, and press conferences.
| Public Relations | Media Relations Assistant | |
| Yearly salary | $48,383 | $45,450 |
| Hourly rate | $23.26 | $21.85 |
| Growth rate | 8% | 8% |
| Number of jobs | 22,721 | 23,773 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 80% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Public relations is a strategic way of developing and maintaining a client's or company's public image through media coverage, appearances, and press releases by designing and developing events to raise funds or to spread awareness to the public regarding products, brands, or individuals. It involves research and evaluation of programs including financial, marketing, employee, or government relations using topics of public interest and news items. Due to our present technological innovations, public relations now use webinars, blogs, and downloadable resources under one convenient website.
A media relations assistant is an entry-level media and public relation professional. They offer administrative support to a public relations department within an organization. They perform a number of tasks such as researching relevant trends and data that help with the company's PR campaign, helping create marketing materials, maintaining relationships with existing clients, and working to find new clients. They also have to keep accurate correspondence records and monitor social media accounts.
Public relations and media relations assistants have different pay scales, as shown below.
| Public Relations | Media Relations Assistant | |
| Average salary | $48,383 | $45,450 |
| Salary range | Between $32,000 And $72,000 | Between $32,000 And $62,000 |
| Highest paying City | Richmond, VA | - |
| Highest paying state | Virginia | - |
| Best paying company | Edelman Financial Engines | - |
| Best paying industry | Professional | - |
There are a few differences between a public relations and a media relations assistant in terms of educational background:
| Public Relations | Media Relations Assistant | |
| Most common degree | Bachelor's Degree, 75% | Bachelor's Degree, 80% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between public relations' and media relations assistants' demographics:
| Public Relations | Media Relations Assistant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 36.1% Female, 63.9% | Male, 41.8% Female, 58.2% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.0% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.3% White, 66.5% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |