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The differences between public relations representatives and communications coordinators can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a public relations representative and a communications coordinator. Additionally, a public relations representative has an average salary of $57,476, which is higher than the $47,075 average annual salary of a communications coordinator.
The top three skills for a public relations representative include press releases, facebook and event planning. The most important skills for a communications coordinator are customer service, web content, and event planning.
| Public Relations Representative | Communications Coordinator | |
| Yearly salary | $57,476 | $47,075 |
| Hourly rate | $27.63 | $22.63 |
| Growth rate | 8% | 8% |
| Number of jobs | 23,506 | 39,790 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 75% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
Public Relations Representatives will generally earn around $43K per year and will need oratorial, writing, interpersonal, presentation, prioritization, and IT skills, as well as a healthy dose of creativity and initiative. Those who choose this career path will need a bachelor's degree in public relations, journalism, communications, English, or business for their respective portfolios. They are also involved in the planning and execution of activities centered around PR and both internal and external communication in representing a brand or client.
A communications coordinator is responsible for overseeing the communications department's operations, developing the brand image, and monitoring press releases, company articles, and other related marketing materials for business promotion and visibility. Communications coordinators actively interact with existing and potential clients, negotiate contracts, and build profitable partnerships. They also develop strategic procedures for creating the business' online presence, organizing promotional events, and media conferences. A communications coordinator must have excellent communication and organization skills to maintain a good reputation and customer satisfaction.
Public relations representatives and communications coordinators have different pay scales, as shown below.
| Public Relations Representative | Communications Coordinator | |
| Average salary | $57,476 | $47,075 |
| Salary range | Between $36,000 And $89,000 | Between $34,000 And $63,000 |
| Highest paying City | McLean, VA | Washington, DC |
| Highest paying state | Virginia | New Jersey |
| Best paying company | Brex | Microsoft |
| Best paying industry | - | Government |
There are a few differences between a public relations representative and a communications coordinator in terms of educational background:
| Public Relations Representative | Communications Coordinator | |
| Most common degree | Bachelor's Degree, 74% | Bachelor's Degree, 75% |
| Most common major | Communication | Communication |
| Most common college | Stanford University | Stanford University |
Here are the differences between public relations representatives' and communications coordinators' demographics:
| Public Relations Representative | Communications Coordinator | |
| Average age | 42 | 42 |
| Gender ratio | Male, 35.7% Female, 64.3% | Male, 29.4% Female, 70.6% |
| Race ratio | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.1% Hispanic or Latino, 12.1% Asian, 5.3% White, 66.6% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |