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The differences between vice presidents of marketing & communications and communications directors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a vice president of marketing & communications, becoming a communications director takes usually requires 2-4 years. Additionally, a vice president of marketing & communications has an average salary of $156,841, which is higher than the $107,700 average annual salary of a communications director.
The top three skills for a vice president of marketing & communications include digital marketing, communications strategy and marketing campaigns. The most important skills for a communications director are web content, press releases, and customer service.
| Vice President Of Marketing & Communications | Communications Director | |
| Yearly salary | $156,841 | $107,700 |
| Hourly rate | $75.40 | $51.78 |
| Growth rate | 10% | 8% |
| Number of jobs | 120,013 | 27,939 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 76% |
| Average age | 39 | 42 |
| Years of experience | 10 | 4 |
A vice president of marketing & communications is responsible for overseeing the marketing operations of an organization, ensuring the accuracy and efficient dissemination of information across digital platforms and other communicative mediums. Vice presidents of marketing & communications evaluate the effectiveness of marketing strategies and identify business opportunities that would generate resources for revenues according to market conditions and audience demands. They also coordinate with business partners for brand promotions, inform them of any adjustments on business plans, and ensure their satisfaction by adhering to their requirements for business goals.
A communications director is responsible for monitoring and supervising the overall media relations from internal to external communications. A communications director's duties include managing campaigns, providing organizational updates to the employees, supporting social media marketing, developing effective communication strategies to build the organization's reputation, and efficiently leading team members in handling events that represent the business. Communications directors must have strong leadership and communication skills to provide support for the company's daily operations and strategies.
Vice presidents of marketing & communications and communications directors have different pay scales, as shown below.
| Vice President Of Marketing & Communications | Communications Director | |
| Average salary | $156,841 | $107,700 |
| Salary range | Between $102,000 And $240,000 | Between $61,000 And $188,000 |
| Highest paying City | Alameda, CA | San Francisco, CA |
| Highest paying state | North Dakota | Nevada |
| Best paying company | SACH S.A. | McKinsey & Company Inc |
| Best paying industry | Real Estate | Health Care |
There are a few differences between a vice president of marketing & communications and a communications director in terms of educational background:
| Vice President Of Marketing & Communications | Communications Director | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 76% |
| Most common major | Communication | Communication |
| Most common college | University of Georgia | Stanford University |
Here are the differences between vice presidents of marketing & communications' and communications directors' demographics:
| Vice President Of Marketing & Communications | Communications Director | |
| Average age | 39 | 42 |
| Gender ratio | Male, 53.0% Female, 47.0% | Male, 40.2% Female, 59.8% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 5.8% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 75.0% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 10% | 16% |