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The differences between vice presidents of marketing & communications and communications leads can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a vice president of marketing & communications, becoming a communications lead takes usually requires 4-6 years. Additionally, a vice president of marketing & communications has an average salary of $156,841, which is higher than the $96,988 average annual salary of a communications lead.
The top three skills for a vice president of marketing & communications include digital marketing, communications strategy and marketing campaigns. The most important skills for a communications lead are project management, strategic communications, and HR.
| Vice President Of Marketing & Communications | Communications Lead | |
| Yearly salary | $156,841 | $96,988 |
| Hourly rate | $75.40 | $46.63 |
| Growth rate | 10% | 12% |
| Number of jobs | 120,013 | 20,413 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 72% |
| Average age | 39 | 45 |
| Years of experience | 10 | 6 |
A vice president of marketing & communications is responsible for overseeing the marketing operations of an organization, ensuring the accuracy and efficient dissemination of information across digital platforms and other communicative mediums. Vice presidents of marketing & communications evaluate the effectiveness of marketing strategies and identify business opportunities that would generate resources for revenues according to market conditions and audience demands. They also coordinate with business partners for brand promotions, inform them of any adjustments on business plans, and ensure their satisfaction by adhering to their requirements for business goals.
The global senior program manager acts as a coordinator for the organization's projects and performs various tasks including supervision, account management, daily staff assignments, budget planning, cost control, and tracking program expenses by collaborating with various global departments to enhance all global programs. He/she should have excellent analytical, decision-making, leadership, and organization skills and knowledge about project management to be able to oversee and organize activities to ensure its compliance with the organization's goals.
Vice presidents of marketing & communications and communications leads have different pay scales, as shown below.
| Vice President Of Marketing & Communications | Communications Lead | |
| Average salary | $156,841 | $96,988 |
| Salary range | Between $102,000 And $240,000 | Between $67,000 And $139,000 |
| Highest paying City | Alameda, CA | San Francisco, CA |
| Highest paying state | North Dakota | California |
| Best paying company | SACH S.A. | Meta |
| Best paying industry | Real Estate | Internet |
There are a few differences between a vice president of marketing & communications and a communications lead in terms of educational background:
| Vice President Of Marketing & Communications | Communications Lead | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 72% |
| Most common major | Communication | Business |
| Most common college | University of Georgia | University of Pennsylvania |
Here are the differences between vice presidents of marketing & communications' and communications leads' demographics:
| Vice President Of Marketing & Communications | Communications Lead | |
| Average age | 39 | 45 |
| Gender ratio | Male, 53.0% Female, 47.0% | Male, 41.4% Female, 58.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 11.8% Unknown, 5.3% Hispanic or Latino, 14.0% Asian, 5.1% White, 62.8% American Indian and Alaska Native, 0.9% |
| LGBT Percentage | 10% | 14% |