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Web communications specialist vs communications consultant

The differences between web communications specialists and communications consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a web communications specialist and a communications consultant. Additionally, a communications consultant has an average salary of $91,455, which is higher than the $55,849 average annual salary of a web communications specialist.

The top three skills for a web communications specialist include HTML, CSS and web content. The most important skills for a communications consultant are powerpoint, web content, and project management.

Web communications specialist vs communications consultant overview

Web Communications SpecialistCommunications Consultant
Yearly salary$55,849$91,455
Hourly rate$26.85$43.97
Growth rate13%8%
Number of jobs24,92429,942
Job satisfaction--
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 71%
Average age3742
Years of experience44

Web communications specialist vs communications consultant salary

Web communications specialists and communications consultants have different pay scales, as shown below.

Web Communications SpecialistCommunications Consultant
Average salary$55,849$91,455
Salary rangeBetween $40,000 And $77,000Between $63,000 And $130,000
Highest paying City-Oakland, CA
Highest paying state-Massachusetts
Best paying company-Dell
Best paying industry-Utilities

Differences between web communications specialist and communications consultant education

There are a few differences between a web communications specialist and a communications consultant in terms of educational background:

Web Communications SpecialistCommunications Consultant
Most common degreeBachelor's Degree, 68%Bachelor's Degree, 71%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityStanford University

Web communications specialist vs communications consultant demographics

Here are the differences between web communications specialists' and communications consultants' demographics:

Web Communications SpecialistCommunications Consultant
Average age3742
Gender ratioMale, 45.3% Female, 54.7%Male, 43.5% Female, 56.5%
Race ratioBlack or African American, 7.0% Unknown, 6.7% Hispanic or Latino, 12.9% Asian, 10.8% White, 62.3% American Indian and Alaska Native, 0.4%Black or African American, 10.4% Unknown, 5.1% Hispanic or Latino, 12.2% Asian, 5.4% White, 66.3% American Indian and Alaska Native, 0.6%
LGBT Percentage9%12%

Differences between web communications specialist and communications consultant duties and responsibilities

Web communications specialist example responsibilities.

  • Manage, create and edit internal and external communication collateral, providing high-level management copywriting and document creation support.
  • Design and build web sites, using HTML, CSS and Javascript.
  • Develop and deploy HTML e-mail campaigns for internal and external audiences.
  • Implement and maintain a ticking system from entirely email-base communication utilizing PHP customization, database modifications and upgrades.
  • Integrate campaigns in the digital environment for performance measurement (CRM).
  • Implement and maintain a ticking system from entirely email-base communication utilizing PHP customization, database modifications and upgrades.

Communications consultant example responsibilities.

  • Plan and manage and produce online marketing activities and campaigns (B2B and B2C).
  • Manage content, database selection, HTML presentation and quality assurance of all outbound email campaigns.
  • Advise and/or manage on content, navigation architecture, SEO, social media, YouTube, email campaigns.
  • Manage editorial and content for Siemens quarterly executive level do magazine with worldwide distribution.
  • Gather requirements, provide justification and value-ad capabilities for SharePoint implementation, and lead the change management team.
  • Create PowerPoint decks, organization charts, Vision/Strategy/Execution slides, updates to intranet websites and collaboration sites.
  • Show more

Web communications specialist vs communications consultant skills

Common web communications specialist skills
  • HTML, 9%
  • CSS, 8%
  • Web Content, 6%
  • WordPress, 5%
  • JavaScript, 5%
  • SharePoint, 4%
Common communications consultant skills
  • PowerPoint, 10%
  • Web Content, 9%
  • Project Management, 8%
  • Press Releases, 5%
  • Strategic Communications Plan, 5%
  • External Communications, 4%

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