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The differences between advertising sales managers and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become an advertising sales manager, becoming a sales and marketing manager takes usually requires 8-10 years. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $70,784 average annual salary of an advertising sales manager.
The top three skills for an advertising sales manager include media sales, revenue growth and business development. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.
| Advertising Sales Manager | Sales And Marketing Manager | |
| Yearly salary | $70,784 | $81,953 |
| Hourly rate | $34.03 | $39.40 |
| Growth rate | 5% | 10% |
| Number of jobs | 109,133 | 151,042 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 72% |
| Average age | 46 | 39 |
| Years of experience | 8 | 10 |
An advertising sales manager's primary focus is developing methods to increase sales. They work alongside the marketing team to ensure a company's advertising campaigns are as effective as possible. An advertising sales manager monitors each product's performance or service, evaluates the market, and determines what adjustments an advertising campaign needs. Their core responsibility is to ensure that a company's products produce maximum profit.
Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.
Advertising sales managers and sales and marketing managers have different pay scales, as shown below.
| Advertising Sales Manager | Sales And Marketing Manager | |
| Average salary | $70,784 | $81,953 |
| Salary range | Between $38,000 And $128,000 | Between $43,000 And $154,000 |
| Highest paying City | San Bruno, CA | Yonkers, NY |
| Highest paying state | Oregon | New York |
| Best paying company | Amazon | Meta |
| Best paying industry | Telecommunication | Technology |
There are a few differences between an advertising sales manager and a sales and marketing manager in terms of educational background:
| Advertising Sales Manager | Sales And Marketing Manager | |
| Most common degree | Bachelor's Degree, 80% | Bachelor's Degree, 72% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Georgia |
Here are the differences between advertising sales managers' and sales and marketing managers' demographics:
| Advertising Sales Manager | Sales And Marketing Manager | |
| Average age | 46 | 39 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 59.8% Female, 40.2% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 10% |