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Advertising sales manager vs senior sales manager

The differences between advertising sales managers and senior sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both an advertising sales manager and a senior sales manager. Additionally, a senior sales manager has an average salary of $140,662, which is higher than the $70,784 average annual salary of an advertising sales manager.

The top three skills for an advertising sales manager include media sales, revenue growth and business development. The most important skills for a senior sales manager are customer satisfaction, sales process, and customer service.

Advertising sales manager vs senior sales manager overview

Advertising Sales ManagerSenior Sales Manager
Yearly salary$70,784$140,662
Hourly rate$34.03$67.63
Growth rate5%5%
Number of jobs109,133115,070
Job satisfaction--
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 73%
Average age4646
Years of experience88

What does an advertising sales manager do?

An advertising sales manager's primary focus is developing methods to increase sales. They work alongside the marketing team to ensure a company's advertising campaigns are as effective as possible. An advertising sales manager monitors each product's performance or service, evaluates the market, and determines what adjustments an advertising campaign needs. Their core responsibility is to ensure that a company's products produce maximum profit.

What does a senior sales manager do?

Senior sales managers take the lead in handling sales operations in the organization. They supervise the activities performed by the junior sales management team. It is their responsibility to maximize the potential of the sales team, establish sales plans, and justify these plans to superior management. They aim to expand the customer base of the company and its strong presence in the market. The skills these managers should have include leadership, organization, communication, and the ability to recruit talented sales agents.

Advertising sales manager vs senior sales manager salary

Advertising sales managers and senior sales managers have different pay scales, as shown below.

Advertising Sales ManagerSenior Sales Manager
Average salary$70,784$140,662
Salary rangeBetween $38,000 And $128,000Between $95,000 And $206,000
Highest paying CitySan Bruno, CAWashington, DC
Highest paying stateOregonMaine
Best paying companyAmazonLeprino Foods
Best paying industryTelecommunicationProfessional

Differences between advertising sales manager and senior sales manager education

There are a few differences between an advertising sales manager and a senior sales manager in terms of educational background:

Advertising Sales ManagerSenior Sales Manager
Most common degreeBachelor's Degree, 80%Bachelor's Degree, 73%
Most common majorBusinessBusiness
Most common collegeUniversity of Southern CaliforniaUniversity of Southern California

Advertising sales manager vs senior sales manager demographics

Here are the differences between advertising sales managers' and senior sales managers' demographics:

Advertising Sales ManagerSenior Sales Manager
Average age4646
Gender ratioMale, 51.0% Female, 49.0%Male, 61.4% Female, 38.6%
Race ratioBlack or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage7%7%

Differences between advertising sales manager and senior sales manager duties and responsibilities

Advertising sales manager example responsibilities.

  • Collaborate with health care providers to utilize cutting-edge DNA technology and manage patients as individuals with specific metabolic processes.
  • Create plan for clients to maximize SEO and to help maximize search results in Google searches.
  • Develop market strategies for clients regarding terms, exposure and ROI on the varied campaigns and locations utilize.
  • Study, train and present past and present client campaigns to help maximize ROI for continuing and future campaigns.
  • Implement an advertising online database system access by all EMD regions and labels to monitor and administer their co-op advertising programs.
  • Channele marketing through the establishment of international distributors servicing Mexico (Hermosillo, Mexicali, and Tijuana) and Korea.
  • Show more

Senior sales manager example responsibilities.

  • Develop new business leads, signing new corporate and business group (SMERF) contracts.
  • Communicate and manage expectations by fully utilizing available reports, CRM technologies and available resources.
  • Leverage other sales office resources and administrative/support staff to achieve personal and team relate revenue goals.
  • Full responsibility for all sales activities for a start-up electronic commerce company managing electronic data flow in the healthcare industry.
  • Develop and maintain SMERF and corporate accounts.
  • Work closely with national reservation to prevent over booking dates.
  • Show more

Advertising sales manager vs senior sales manager skills

Common advertising sales manager skills
  • Media Sales, 22%
  • Revenue Growth, 10%
  • Business Development, 8%
  • Account Executives, 8%
  • Sales Strategies, 5%
  • Sales Presentations, 5%
Common senior sales manager skills
  • Customer Satisfaction, 17%
  • Sales Process, 16%
  • Customer Service, 5%
  • Sales Training, 4%
  • Sales Performance, 4%
  • CRM, 4%

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