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The differences between analyst sales and marketing analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both an analyst sales and a marketing analyst. Additionally, an analyst sales has an average salary of $69,093, which is higher than the $59,380 average annual salary of a marketing analyst.
The top three skills for an analyst sales include salesforce, customer service and data analysis. The most important skills for a marketing analyst are digital marketing, SQL, and google analytics.
| Analyst Sales | Marketing Analyst | |
| Yearly salary | $69,093 | $59,380 |
| Hourly rate | $33.22 | $28.55 |
| Growth rate | 19% | 19% |
| Number of jobs | 77,023 | 95,650 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 78% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
Analyst sales, or a sales analyst, is an individual who is responsible for increasing sales and revenue of a company by running competitive analysis and making recommendations on how the marketing and sales team should move forward. Sales analysts must assist in the review of monthly financial statements and prepare complex financial statements for retail and service businesses. They develop and provide market intelligence data solutions for the sales team to maximize territory sales efforts. Sales analysts must also maintain a business relationship with key account top management to deliver outstanding customer service and assistance.
A marketing analyst specializes in researching market conditions to develop strategies to boost sales and revenues. They are primarily responsible for analyzing competition and trends, identifying the organization's strengths and weaknesses, and determining potential opportunities. There may also be instances where they must train and lead staff, set goals and budgets, and produce presentations and reports. Furthermore, as a marketing analyst, they must share their expertise for the company's benefit while adhering to its vision and mission.
Analyst sales and marketing analysts have different pay scales, as shown below.
| Analyst Sales | Marketing Analyst | |
| Average salary | $69,093 | $59,380 |
| Salary range | Between $47,000 And $99,000 | Between $41,000 And $84,000 |
| Highest paying City | Seattle, WA | Seattle, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Meta | |
| Best paying industry | Finance | Finance |
There are a few differences between an analyst sales and a marketing analyst in terms of educational background:
| Analyst Sales | Marketing Analyst | |
| Most common degree | Bachelor's Degree, 77% | Bachelor's Degree, 78% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between analyst sales' and marketing analysts' demographics:
| Analyst Sales | Marketing Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 51.0% Female, 49.0% | Male, 47.3% Female, 52.7% |
| Race ratio | Black or African American, 5.0% Unknown, 5.0% Hispanic or Latino, 11.9% Asian, 13.0% White, 65.1% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.2% White, 64.9% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |