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Audience coordinator vs social media specialist

The differences between audience coordinators and social media specialists can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both an audience coordinator and a social media specialist. Additionally, a social media specialist has an average salary of $51,584, which is higher than the $40,770 average annual salary of an audience coordinator.

The top three skills for an audience coordinator include digital marketing, production schedules and VIP. The most important skills for a social media specialist are social media marketing, instagram, and digital marketing.

Audience coordinator vs social media specialist overview

Audience CoordinatorSocial Media Specialist
Yearly salary$40,770$51,584
Hourly rate$19.60$24.80
Growth rate8%8%
Number of jobs23,62847,228
Job satisfaction--
Most common degreeBachelor's Degree, 85%Bachelor's Degree, 79%
Average age4242
Years of experience44

Audience coordinator vs social media specialist salary

Audience coordinators and social media specialists have different pay scales, as shown below.

Audience CoordinatorSocial Media Specialist
Average salary$40,770$51,584
Salary rangeBetween $29,000 And $56,000Between $38,000 And $68,000
Highest paying City-Washington, DC
Highest paying state-Hawaii
Best paying company-McKinsey & Company Inc
Best paying industry-Professional

Differences between audience coordinator and social media specialist education

There are a few differences between an audience coordinator and a social media specialist in terms of educational background:

Audience CoordinatorSocial Media Specialist
Most common degreeBachelor's Degree, 85%Bachelor's Degree, 79%
Most common majorCommunicationCommunication
Most common collegeStanford UniversityNorthwestern University

Audience coordinator vs social media specialist demographics

Here are the differences between audience coordinators' and social media specialists' demographics:

Audience CoordinatorSocial Media Specialist
Average age4242
Gender ratioMale, 40.3% Female, 59.7%Male, 38.6% Female, 61.4%
Race ratioBlack or African American, 9.6% Unknown, 5.2% Hispanic or Latino, 12.8% Asian, 5.5% White, 66.4% American Indian and Alaska Native, 0.6%Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.1% American Indian and Alaska Native, 0.6%
LGBT Percentage12%12%

Differences between audience coordinator and social media specialist duties and responsibilities

Audience coordinator example responsibilities.

  • Manage distribution of promotional items and giveaways.
  • Assist in strategically seating general admission and VIP seats!
  • Track show attendees and VIP guests, setting up seating charts for each show with the directors.
  • Secure and distributing all sponsorship/integration giveaways to audience guests.
  • Take ownership for full implementation of corporate programs and initiatives on merchandising, payroll management, productivity, and associate morale.
  • Perform daily EDI transmissions; monitor inventory levels of production components at the warehouses; prepare weekly material delivery forecasts.

Social media specialist example responsibilities.

  • Develop and manage blogger outreach program and KPIs.
  • Assist in managing the social network pages (Facebook/Twitter) as well as editing the site.
  • Create, curate, and manage all publish content (images, video and written).
  • Develop and help manage online links and search engine optimization (SEO) efforts to drive traffic to sites
  • Manage social media properties (Facebook, YouTube), including daily monitoring, posting, and content development.
  • Manage $15- $75K monthly PPC budget for 90 interactive agencies, totaling $24M annual ad spend.
  • Show more

Audience coordinator vs social media specialist skills

Common audience coordinator skills
  • Digital Marketing, 41%
  • Production Schedules, 10%
  • VIP, 8%
  • Giveaways, 8%
  • Studio Audience, 5%
  • Release Forms, 4%
Common social media specialist skills
  • Social Media Marketing, 8%
  • Instagram, 8%
  • Digital Marketing, 7%
  • Facebook, 7%
  • Twitter, 6%
  • Social Media Management, 5%

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