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The differences between content analysts and data research analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a content analyst and a data research analyst. Additionally, a content analyst has an average salary of $65,768, which is higher than the $57,865 average annual salary of a data research analyst.
The top three skills for a content analyst include web content, digital marketing and user experience. The most important skills for a data research analyst are data analysis, data collection, and patients.
| Content Analyst | Data Research Analyst | |
| Yearly salary | $65,768 | $57,865 |
| Hourly rate | $31.62 | $27.82 |
| Growth rate | 19% | 19% |
| Number of jobs | 52,858 | 135,144 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 65% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A content analyst specializes in analyzing extensive written materials or data, ensuring accuracy and readability. Their responsibilities typically revolve around performing research to identify what kind of content would attract the public and bring more attention to the brand and its cause. A content analyst usually coordinates with a company's team of writers or content specialists; they delegate and supervise tasks such as write-ups and revision. Furthermore, as an analyst, it is essential to develop projects and programs, all while implementing the company's policies and regulations.
The job of a data research analyst focuses on the interpretation of research results. The results data research analysts gather is turned into information offering ways for business improvement. They collect data information from different sources then interpret their patterns and trends. These professionals prepare investigative reports on assets and securities for a client or in-house use. They need to develop skills in a good organization, excellent communication, attention to detail, and accuracy.
Content analysts and data research analysts have different pay scales, as shown below.
| Content Analyst | Data Research Analyst | |
| Average salary | $65,768 | $57,865 |
| Salary range | Between $47,000 And $91,000 | Between $40,000 And $81,000 |
| Highest paying City | Seattle, WA | Bellevue, WA |
| Highest paying state | Washington | Washington |
| Best paying company | Meta | Microsoft |
| Best paying industry | Health Care | Finance |
There are a few differences between a content analyst and a data research analyst in terms of educational background:
| Content Analyst | Data Research Analyst | |
| Most common degree | Bachelor's Degree, 73% | Bachelor's Degree, 65% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between content analysts' and data research analysts' demographics:
| Content Analyst | Data Research Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 48.2% Female, 51.8% | Male, 48.4% Female, 51.6% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.2% Asian, 14.1% White, 64.9% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.1% Asian, 14.0% White, 65.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |