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The differences between government sales managers and general sales managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 6-8 years to become both a government sales manager and a general sales manager. Additionally, a general sales manager has an average salary of $118,744, which is higher than the $102,971 average annual salary of a government sales manager.
The top three skills for a government sales manager include veterans, customer satisfaction and database. The most important skills for a general sales manager are customer service, dealership, and customer satisfaction.
| Government Sales Manager | General Sales Manager | |
| Yearly salary | $102,971 | $118,744 |
| Hourly rate | $49.51 | $57.09 |
| Growth rate | 5% | 5% |
| Number of jobs | 96,687 | 196,210 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 63% |
| Average age | 46 | 46 |
| Years of experience | 8 | 8 |
A government sales manager is responsible for managing and directing sales operations for the government market. Government sales managers strategize on efficient techniques to sell goods and services and enhance business sales performance. They also conduct a review of market trends and data analysis to identify business opportunities that would generate more revenue resources and profits according to public demands and interests. A government sales manager approves promotional and sales materials to various platforms and ensures that the project adheres to budget limitations and requirements.
General sales managers are responsible for monitoring the daily operation of the sales team and analyze marketing strategies to improve sales performance and generate more revenues. General sales managers develop strategic plans, adjust sales quotas as needed, identify business opportunities, research current market trends, and evaluate the annual budget. General sales managers also respond to the customers' inquiries and high-level complaints, providing immediate resolutions to ensure customer satisfaction. A general sales manager must have excellent communication and leadership skills to handle the sales department, especially on sales techniques in reaching the business' profitability goals.
Government sales managers and general sales managers have different pay scales, as shown below.
| Government Sales Manager | General Sales Manager | |
| Average salary | $102,971 | $118,744 |
| Salary range | Between $69,000 And $151,000 | Between $71,000 And $196,000 |
| Highest paying City | Sacramento, CA | Westport, CT |
| Highest paying state | California | Maine |
| Best paying company | Meta | Meta |
| Best paying industry | Automotive | Professional |
There are a few differences between a government sales manager and a general sales manager in terms of educational background:
| Government Sales Manager | General Sales Manager | |
| Most common degree | Bachelor's Degree, 70% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Southern California | University of Southern California |
Here are the differences between government sales managers' and general sales managers' demographics:
| Government Sales Manager | General Sales Manager | |
| Average age | 46 | 46 |
| Gender ratio | Male, 60.9% Female, 39.1% | Male, 85.5% Female, 14.5% |
| Race ratio | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 7% | 7% |