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The differences between managers of special events and social media directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a manager of special events and a social media director. Additionally, a social media director has an average salary of $70,846, which is higher than the $56,716 average annual salary of a manager of special events.
The top three skills for a manager of special events include customer service, event planning and event management. The most important skills for a social media director are facebook insights, instagram, and twitter.
| Manager Of Special Events | Social Media Director | |
| Yearly salary | $56,716 | $70,846 |
| Hourly rate | $27.27 | $34.06 |
| Growth rate | 8% | 8% |
| Number of jobs | 15,818 | 39,016 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 80% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A manager of special events is responsible for organizing events and programs for a company and various organizations. Managers of special events monitor the event procedures from conceptualization to the actual execution. They analyze the event purpose, manage participants' list, coordinate with suppliers for resources, allocate budget accurately, and ensure that the program outlines and agendas are polished on time. A manager of special events must have excellent communication and organizational skills to deliver a successful event and resolve complications as they arise.
Social Media Directors are responsible for the promotion of an organization's brand, services, and products through social media platforms such as Twitter, LinkedIn, and Facebook. They are responsible for implementing a social media strategy, tracking social media presence, keeping abreast of social media trends, and adopting new social media channels. Other duties include measuring Twitter activity, analyzing traffic patterns, assessing Facebook comments, and inspecting reception levels of social media messages. They contribute to creating progress reports, providing feedback to management, and contributing to strategy improvements.
Managers of special events and social media directors have different pay scales, as shown below.
| Manager Of Special Events | Social Media Director | |
| Average salary | $56,716 | $70,846 |
| Salary range | Between $31,000 And $101,000 | Between $40,000 And $124,000 |
| Highest paying City | San Francisco, CA | Seattle, WA |
| Highest paying state | Hawaii | Idaho |
| Best paying company | ESPN | Accenture |
| Best paying industry | Non Profits | Internet |
There are a few differences between a manager of special events and a social media director in terms of educational background:
| Manager Of Special Events | Social Media Director | |
| Most common degree | Bachelor's Degree, 79% | Bachelor's Degree, 80% |
| Most common major | Business | Communication |
| Most common college | Stanford University | Northwestern University |
Here are the differences between managers of special events' and social media directors' demographics:
| Manager Of Special Events | Social Media Director | |
| Average age | 42 | 42 |
| Gender ratio | Male, 29.7% Female, 70.3% | Male, 42.8% Female, 57.2% |
| Race ratio | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 74.9% American Indian and Alaska Native, 0.4% | Black or African American, 5.9% Unknown, 4.7% Hispanic or Latino, 9.0% Asian, 5.1% White, 74.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 16% | 16% |