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Market analyst vs market research analyst

The differences between market analysts and market research analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a market analyst and a market research analyst. Additionally, a market analyst has an average salary of $61,606, which is higher than the $51,688 average annual salary of a market research analyst.

The top three skills for a market analyst include analytics, market research and provide management. The most important skills for a market research analyst are powerpoint, data analysis, and SPSS.

Market analyst vs market research analyst overview

Market AnalystMarket Research Analyst
Yearly salary$61,606$51,688
Hourly rate$29.62$24.85
Growth rate19%19%
Number of jobs35,27871,240
Job satisfaction--
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Average age3737
Years of experience66

What does a market analyst do?

A market analyst is responsible for examining relevant information that will aid the organization to make informed decisions on market strategy. You will be responsible for assessing consumer preferences that will help the company decide how to advertise and market their products. Other typical duties that you will perform may include devising and evaluating methods for gathering data such as opinion polls, surveys, and questionnaires, interpreting the data and organizing this into statistical reports and tables, and creating visuals of industry trends.

What does a market research analyst do?

A market research analyst is an individual who studies the market conditions so that he/she or she can examine the potential sales of an organization's product or service. Market research analysts are required to devise and evaluate methods for collecting data such as surveys, focus groups, and opinion polls. They must interpret the data they have collected and presented their findings to executives and clients to help them make better-informed decisions. Market research analysts are also required to create visuals of industry trends and competitors so the company can predict how it fares in the marketplace.

Market analyst vs market research analyst salary

Market analysts and market research analysts have different pay scales, as shown below.

Market AnalystMarket Research Analyst
Average salary$61,606$51,688
Salary rangeBetween $41,000 And $90,000Between $36,000 And $73,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateDelawareDelaware
Best paying companyIntuitive SurgicalImply
Best paying industryFinanceTechnology

Differences between market analyst and market research analyst education

There are a few differences between a market analyst and a market research analyst in terms of educational background:

Market AnalystMarket Research Analyst
Most common degreeBachelor's Degree, 77%Bachelor's Degree, 72%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Market analyst vs market research analyst demographics

Here are the differences between market analysts' and market research analysts' demographics:

Market AnalystMarket Research Analyst
Average age3737
Gender ratioMale, 61.0% Female, 39.0%Male, 51.2% Female, 48.8%
Race ratioBlack or African American, 4.8% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.4% White, 64.5% American Indian and Alaska Native, 0.1%Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.7% American Indian and Alaska Native, 0.1%
LGBT Percentage10%10%

Differences between market analyst and market research analyst duties and responsibilities

Market analyst example responsibilities.

  • Manage walk-in and appointment GIS requests.
  • Manage project team meetings using SharePoint calendars.
  • Conduct valuation of commercial loan portfolios for various financial institutions with VBA, SQL and DataRaptor.
  • Improve automation reports in Excel/VBA and Bloomberg API.
  • Focus, SAS and SQL are the primary languages used for data extraction.
  • Report exchange data usage to various vendors and exchange groups utilizing Reuters DACS.
  • Show more

Market research analyst example responsibilities.

  • Manage thousands of accounts using CRM software such as SalesForce.
  • Lead CRM presentation including product demo with business benefits to the client.
  • Perform statistical analysis using Minitab and SPSS.
  • Conduct primary research of aftermarket warranty products and analyze results using SPSS.
  • Develop portfolio strategy and asset class allocation using performance analytics, current market data and trend forecasts.
  • Assist with CRM reporting in SalesForce.
  • Show more

Market analyst vs market research analyst skills

Common market analyst skills
  • Analytics, 7%
  • Market Research, 6%
  • Provide Management, 6%
  • PowerPoint, 5%
  • Data Analysis, 5%
  • Macro, 5%
Common market research analyst skills
  • PowerPoint, 8%
  • Data Analysis, 8%
  • SPSS, 5%
  • Market Research, 5%
  • Data Collection, 4%
  • Market Trends, 3%

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