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The differences between media coordinators and marketing communications coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a media coordinator, becoming a marketing communications coordinator takes usually requires 4-6 years. Additionally, a marketing communications coordinator has an average salary of $49,151, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a media coordinator include facebook, instagram and twitter. The most important skills for a marketing communications coordinator are press releases, project management, and graphic design.
| Media Coordinator | Marketing Communications Coordinator | |
| Yearly salary | $47,471 | $49,151 |
| Hourly rate | $22.82 | $23.63 |
| Growth rate | 8% | 19% |
| Number of jobs | 35,285 | 96,492 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 83% |
| Average age | 42 | 37 |
| Years of experience | 4 | 6 |
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
Marketing communications coordinators play an administrative role in supporting the communications department in the execution and monitoring of communications strategies. The coordinators establish public relations and marketing materials and implement advertising and marketing campaigns. They plan and organize promotional presentations and update calendars. Among the necessary skills for this job are interpersonal skills, computer skills, communication skills, and marketing techniques. They should also have a degree in communications or marketing.
Media coordinators and marketing communications coordinators have different pay scales, as shown below.
| Media Coordinator | Marketing Communications Coordinator | |
| Average salary | $47,471 | $49,151 |
| Salary range | Between $34,000 And $64,000 | Between $36,000 And $67,000 |
| Highest paying City | Urban Honolulu, HI | San Francisco, CA |
| Highest paying state | Hawaii | New Jersey |
| Best paying company | The Joffrey Ballet | Avid |
| Best paying industry | Manufacturing | Manufacturing |
There are a few differences between a media coordinator and a marketing communications coordinator in terms of educational background:
| Media Coordinator | Marketing Communications Coordinator | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 83% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | University of Georgia |
Here are the differences between media coordinators' and marketing communications coordinators' demographics:
| Media Coordinator | Marketing Communications Coordinator | |
| Average age | 42 | 37 |
| Gender ratio | Male, 36.6% Female, 63.4% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.4% Asian, 9.9% White, 67.4% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 12% | 10% |