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The differences between media coordinators and marketing & events coordinators can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a media coordinator, becoming a marketing & events coordinator takes usually requires 4-6 years. Additionally, a media coordinator has an average salary of $47,471, which is higher than the $41,447 average annual salary of a marketing & events coordinator.
The top three skills for a media coordinator include facebook, instagram and twitter. The most important skills for a marketing & events coordinator are event planning, trade shows, and marketing campaigns.
| Media Coordinator | Marketing & Events Coordinator | |
| Yearly salary | $47,471 | $41,447 |
| Hourly rate | $22.82 | $19.93 |
| Growth rate | 8% | 19% |
| Number of jobs | 35,285 | 84,375 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 81% |
| Average age | 42 | 37 |
| Years of experience | 4 | 6 |
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
A marketing and events coordinator is responsible for planning, producing, and supervising the execution of communications and marketing plan activities such as promotions, collateral materials, and media. You are expected to create materials to deliver the company's messages to the media and the public. You will perform other tasks that may include overseeing and coordinating conferences, seminars, and meetings, planning the communications calendar to ensure the program is executed on time, and participating in budget management and development. You are also expected to ensure information accuracy through proofreading.
Media coordinators and marketing & events coordinators have different pay scales, as shown below.
| Media Coordinator | Marketing & Events Coordinator | |
| Average salary | $47,471 | $41,447 |
| Salary range | Between $34,000 And $64,000 | Between $31,000 And $54,000 |
| Highest paying City | Urban Honolulu, HI | Jersey City, NJ |
| Highest paying state | Hawaii | New Jersey |
| Best paying company | The Joffrey Ballet | A.T. Kearney |
| Best paying industry | Manufacturing | Start-up |
There are a few differences between a media coordinator and a marketing & events coordinator in terms of educational background:
| Media Coordinator | Marketing & Events Coordinator | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 81% |
| Most common major | Communication | Business |
| Most common college | Northwestern University | University of Georgia |
Here are the differences between media coordinators' and marketing & events coordinators' demographics:
| Media Coordinator | Marketing & Events Coordinator | |
| Average age | 42 | 37 |
| Gender ratio | Male, 36.6% Female, 63.4% | Male, 24.6% Female, 75.4% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 5.3% Unknown, 5.0% Hispanic or Latino, 12.6% Asian, 9.8% White, 67.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 12% | 10% |