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The differences between media coordinators and media consultants can be seen in a few details. Each job has different responsibilities and duties. It typically takes 2-4 years to become both a media coordinator and a media consultant. Additionally, a media consultant has an average salary of $53,443, which is higher than the $47,471 average annual salary of a media coordinator.
The top three skills for a media coordinator include facebook, instagram and twitter. The most important skills for a media consultant are website development, facebook, and twitter.
| Media Coordinator | Media Consultant | |
| Yearly salary | $47,471 | $53,443 |
| Hourly rate | $22.82 | $25.69 |
| Growth rate | 8% | 8% |
| Number of jobs | 35,285 | 28,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Average age | 42 | 42 |
| Years of experience | 4 | 4 |
A media coordinator acts as a communications professional in charge of developing and implementing target communications and advertising for various media platforms. Media coordinators plan, implement, and monitor the social media strategy of an organization. They discern the most successful media outreach and establish advertising partnerships and business deals. They aim to increase their respective companies' brand awareness, strengthen their advertising campaigns, improve their marketing strategies, and increase their sales.
A media consultant is responsible for coordinating with different people and groups to boost brand awareness and promote the brand image to the public through media communication. Media consultants work closely with the marketing or public relations team to conduct press releases, develop media campaigns, and advise executives with their speech during interviews and other related public appearances. They may also handle social media platforms, analyzing the current trends to meet the public's demands and interests.
Media coordinators and media consultants have different pay scales, as shown below.
| Media Coordinator | Media Consultant | |
| Average salary | $47,471 | $53,443 |
| Salary range | Between $34,000 And $64,000 | Between $32,000 And $89,000 |
| Highest paying City | Urban Honolulu, HI | Washington, DC |
| Highest paying state | Hawaii | Washington |
| Best paying company | The Joffrey Ballet | iHeartMedia |
| Best paying industry | Manufacturing | - |
There are a few differences between a media coordinator and a media consultant in terms of educational background:
| Media Coordinator | Media Consultant | |
| Most common degree | Bachelor's Degree, 82% | Bachelor's Degree, 77% |
| Most common major | Communication | Communication |
| Most common college | Northwestern University | Northwestern University |
Here are the differences between media coordinators' and media consultants' demographics:
| Media Coordinator | Media Consultant | |
| Average age | 42 | 42 |
| Gender ratio | Male, 36.6% Female, 63.4% | Male, 50.3% Female, 49.7% |
| Race ratio | Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 12.0% Asian, 5.3% White, 66.9% American Indian and Alaska Native, 0.6% | Black or African American, 10.0% Unknown, 5.1% Hispanic or Latino, 11.9% Asian, 5.3% White, 67.2% American Indian and Alaska Native, 0.6% |
| LGBT Percentage | 12% | 12% |